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We have 200 Masters Degrees in Market Research

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Masters Degrees in Market Research

We have 200 Masters Degrees in Market Research

Masters degrees in Market research offer postgraduate training in the techniques used to identify and define a particular market for an organisation’s products or services. Courses include taught MA and MSc degrees, with research oriented MRes programmes being available at some institutions. Entry requirements normally include an undergraduate degree in a relevant subject such as Marketing or Business Studies.

Why study a Masters in Market Research?

## Market Research is a means of assessing the behaviour of an organisation and its consumers, in order to better tailor marketing practice and build consumer relationships. You will systematically gather and interpret information provided by consumers and organisations, using statistical and analytical methods to gain insight of a particular industry. With this insight, you will learn to support the decision-making process that marketers must make when choosing which formats to advertise through. These include exploring the effectiveness of direct and digital marketing strategies, as well as print advertising, third party marketing and celebrity PR (public relations). Alongside traditional roles in market research, your experience would make you suitable for brand management in corporate NGOs, executive positions in marketing departments for various businesses, and consultancy for SMEs.

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Departments and universities

Trinity Business School

Trinity Business School is a globally renowned, triple-accredited business school delivering an ultra-modern and research-led educational experience from the heart of Ireland’s thriving capital city. We offer programmes that will push you to reach your full potential by immersing yourself in the latest business theory and practice. Join our global community and accelerate your career prospects and success.

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Henley Business School

At Henley Business School, our industry focused Masters courses combine the latest academic theory with hands-on, immersive experience, preparing you to tackle the business challenges of today. You'll be surrounded by an extensive global network of industry connections, alumni, and faculty staff from around the world. This comprehensive support system will equip you to lead with confidence and make meaningful contributions to global issues. Our programmes are designed to nurture ethically grounded leaders capable of building a better, fairer tomorrow. You'll benefit from lectures from internationally recognised faculty members, talks from industry leaders, business skills workshops, group projects, seminars, tutorials, dissertation guidance, and extensive access to virtual learning.

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Kent Business School

At Kent Business School (KBS), ambition drives everything we do. Whether you're looking to enhance your expertise, pivot your career, or join a dynamic global business community, our forward-thinking postgraduate programmes are designed to set you up for success in today’s fast-changing world. Located at the heart of a top 50 UK university, and housed in the award-winning Sibson Building on our Canterbury campus, or our commuter-friendly Medway campus, Kent Business School delivers a world-class experience – academically, professionally, and personally.

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School of Management

A world-leader in management education, research and consultancy for over 50 years, Cranfield School of Management is an exclusively postgraduate business school whose mission is to improve the practice of management. We have a global reputation for developing high-performing leaders in technology and management - encouraging them to transform their organisations and wider society.

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London School of Business and Finance Online

The London School of Business and Finance (LSBF) is an internationally recognised institution providing cutting-edge programs to professionals worldwide. Committed to excellence, LSBF offers a range of professional qualifications, executive education courses, and postgraduate degrees designed to prepare ambitious individuals for success in today's global business landscape. Since its inception in 2003, LSBF has expanded to multiple international locations, including campuses in Toronto and Singapore, and celebrated significant milestones such as the 20-Year Scholarship and full accreditation by the British Accreditation Council (BAC). Our dedication to student success is reflected in our expert faculty, award-winning programs, and a global alumni network ready to tackle the challenges of the professional world.

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HKU Business School

Tracing its roots back over a century, the University of Hong Kong (HKU) today proudly stands as one of the leading institutions of higher education in Asia. And with it, the HKU Business School has grown to become a widely recognised and respected business school in the region. The HKU Business School strives to nurture first-class business leaders and to foster both academic and applied research to serve the needs of Hong Kong, China and the rest of the world in the fast-changing global economy. We engage leading scholars from all corners of the world who instil students with global knowledge.

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Business School

Founded in 1495, the University of Aberdeen is Scotland’s third oldest university and the fifth oldest university in the UK, with a rich heritage and a global reputation for academic excellence. University of Aberdeen is home to over 14,000 students from 130 different nationalities, and is consistently ranked among the world’s leading institutions. Ranked 8th in the UK for Business and Management Studies in the Guardian University Guide 2025. Ranked 15th in the UK for Business, Management and Marketing in the Times and Sunday Times Good University Guide 2025 . Ranked 4th in the UK for Accounting and Finance in the Guardian University Guide 2025. Ranked 13th in the UK for Economics in the Guardian University Guide 2025.The University of Aberdeen has been ranked 3rd in the UK, 4th in Europe and 19th in the world for its real estate research (EduRank 2024).

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School of Management

Industries worldwide are continually impacted and disrupted by global events, digital transformation, and advancing technologies which are changing the global business landscape. Organisations want exciting new leaders to emerge and change the future of business and studying a business or management programme can help you achieve this. A business or management degree exposes you to multiple disciplines to develop an adaptable and versatile skillset which you can apply to an array of industries. Our programmes are designed to equip you with the skills and knowledge to use data to make strategic decisions, manage resources effectively, achieve organisational goals, and become critical thinkers and innovators. At UCL School of Management, we focus on creating disruptive research and preparing the next generation of creative and influential leaders who can apply the latest technological developments as a strategic asset for businesses in the complex, interconnected world of the future.

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King’s Business School

Game-changing research. A contemporary approach to postgraduate business education. And a central London hub for engaging with business, finance and government. King’s Business School creates socially responsible leaders of the future. We tackle business challenges. Our expert researchers and lecturers will encourage you to take an interdisciplinary approach to solving real world problems. You’ll develop an entrepreneurial mindset and become a specialist in your field. You’ll study in the iconic Bush House in central London. Our building is surrounded by entrepreneurial firms and SMEs – and not far from the Square Mile with its huge concentration of financial firms. We have strong links with many innovative businesses – from agile startups to multinational corporates. With such easy access to working professionals, you’ll be raring to go when it’s time to enter the postgraduate job market.

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Clermont School of Business

Clermont School of Business, a leading French 'Grande Ecole' of Management established in 1919, remains steadfast in its commitment to the local region while maintaining international connectivity. Renowned for the quality of its training, diplomas, and support, the school diligently cultivates the highest level of competence in its students, managers, and business managers. Embracing its role in an evolving world, Clermont School of Business, along with its network of graduates and partners, is dedicated to ushering in change. The institution's recognition stems from its unwavering dedication to producing highly competent individuals since its inception. The school's influence extends beyond its rich history, resonating through a global network that collectively steers transformation. With a solid connection to the international market, Clermont School of Business continues to shape leaders who not only excel in their professions but also contribute to the ever-changing business landscape.

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NEOMA Business School

Join an innovative and open French business school that fosters its students' passion and sees in each of them tomorrow's leaders in transforming business and society. As one of the exclusive 1% of international business schools with triple accreditation (EQUIS, AACSB, AMBA), NEOMA stands out as an innovative global business school whose impact stems from its excellent research and instruction. Steered by its strategic plan and led by its esteemed faculty, the school provides skills and knowledge to guide the future of businesses and society in a sustainable and connected world. Through its agile approach, NEOMA encourages a responsible outlook while striving to convey its passion for innovation to the students, business executives and entrepreneurs who will build the world of tomorrow. Be passionate. Shape the future.

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Geneva Business School

Geneva Business School is an accomplished, 21st-century Swiss-quality business school with a strong DNA, offering the best in modern entrepreneurial education from bachelor’s to doctorate levels. With campuses in Geneva, Barcelona, and Madrid, with a focus on practical business education from a faculty of academics and proven business experts, sharing the experiences of a wide and diverse business ecosystem. With a highly diverse campus environment, we emulate the atmosphere of a high-performing global enterprise. Through our partnerships and positive working relationships with businesses found in our campus cities and beyond, our students are aided in finding internships and work opportunities while studying, to allow them to put into practice what they learn in class.

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University of London Worldwide

The University of London is the UK’s leading provider of online learning internationally, offering programmes to around 40,000 students across the world. We are a pioneer in distance and flexible learning, empowering students in over 190 countries to earn a prestigious degree from the University of London, from wherever they are in the world. We are a federation of 17 prestigious member institutions, including King’s College London, LSE, and UCL, offering our students access to world-class teaching, research, and a global academic community.

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Hanken School of Economics

Hanken School of Economics (Svenska Handelshögskolan) is a leading university with 110 years of experience in research and education in economics and business administration. Hanken holds the three most prestigious accreditations for business schools, EQUIS, AACSB and AMBA, which only one percent of business schools worldwide have achieved. Our master's programme is ranked 57th in the Financial Times Masters in Management ranking 2024, positioning Hanken as one of the three highest ranked business schools in the Nordic region. We offer study programmes on all levels (BSc, MSc and PhD) at two locations, in Helsinki and Vaasa. Hanken is a small business school with 2800 students, which contributes to a unique sense of community where everyone knows everyone. Today, Hanken is the only stand-alone university-level business school in Finland. Hanken alumni are most satisfied with their education of all university alumni in Finland!

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University of Gastronomic Sciences

University Of Gastronomic Sciences provides a unique approach to food studies, integrating science, culture, ethics, and sustainability into a comprehensive curriculum. This approach prepares students to become future food professionals. At UNISG, education goes beyond traditional boundaries, highlighting the intricate interconnections between food production, distribution, and consumption. UNISG provides a unique approach to food studies, integrating science, culture, ethics, and sustainability into a comprehensive curriculum. This approach prepares students to become future food professionals.

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Vlerick Business School

Vlerick Business School is a leading international school that is consistently ranked amongst the top business schools in Europe and the world, located in the heart of Europe - Belgium.

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School of Management

At POLIMI Graduate School of Management we create meaningful paths for future business leaders and the businesses they will lead, guided by the over-arching belief that we have a crucial role to play in shaping a better world for all. We offer more than 40 masters degrees, including MBA and EMBA, and a catalogue of over 200 open programmes, along with customised training for companies. We continue to innovate and our digital learning systems allow us to seamlessly integrate personalized and continuous learning experiences into our programmes and have placed us amongst the top-ranked Online MBA rankings globally. As part of the School of Management of Politecnico di Milano, we are among the few “Triple Crown” accredited schools across the world.

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EDHEC Business School

EDHEC Business School, a pioneer in management education since 1906, is consistently ranked among Europe’s top institutions, placing in the top 10 of the Financial Times European Business School rankings for five consecutive years. With campuses in Lille, Nice, and Paris, as well as online options, EDHEC offers a diverse portfolio of top-ranked Master's programmes covering fields like management, law, finance, sustainability, marketing, data, and artificial intelligence. Designed to address today’s global challenges, EDHEC’s programmes combine academic rigor with an action-based learning approach. Students benefit from the expertise of world-class faculty and industry practitioners, engaging in real-life projects that build critical skills and foster innovation. At EDHEC, we prepare ambitious professionals to make meaningful contributions and drive positive change in the world.

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Erasmus School of Economics

Erasmus School of Economics is the natural choice for ambitious students who wish to study economics or econometrics, for academics eager to contribute to relevant and challenging research and education, for alumni eager to learn and share their experiences, and for governments and firms seeking reliable advice. Choose from a wide range of Master’s disciplines such as Economics of Sustainability, Marketing, Urban, Port and Transport Economics, and Financial Economics.

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Faculty of Business and Social Science

The Faculty of Business and Social Sciences at the University of Southern Denmark is a leading centre for research and education in business, economics and the social sciences, addressing key societal, economic and organisational challenges in a global context. The faculty is home to the SDU Business School, which holds AACSB accreditation, placing it among a small group of internationally recognised business schools worldwide. Researchers at the faculty study topics such as economic development, public governance, sustainability and business responsibility, international markets, digital transformation, law and regulation, political decision-making and social change. Through strong research environments and close links to practice, the faculty contributes knowledge that shapes businesses, public institutions and societies worldwide.

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SRH Campus Cologne

We are SRH University, a private university network in Germany with a shared vision: education should empower, support, and inspire people to shape their own future. At SRH, people come first. That is why we have created a learning culture that not only provides academic knowledge but also encourages personal development.

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School of Management

The University of Bath School of Management is recognised internationally for the quality of its teaching, research, and graduate employability. Our postgraduate courses combine academic excellence with practical business insight, helping students build the knowledge, confidence, and experience needed to succeed in a global business environment. We are one of the UK’s leading business schools, ranked 1st in the UK for Marketing, 2nd for Accounting and Finance, and 3rd for Business and Management Studies in The Complete University Guide 2026. Our MSc courses are ranked Top 50 in the world and UK top 10 for our MSc in Marketing (September start course) and Top 100 in the world for Management, Business Analytics and Finance (MSc Finance ranked for September start course) in the QS Business Masters Rankings 2026. Our MBA is ranked among the top 100 in the world in the Financial Times Global MBA Rankings 2026, as well as in the top 50 in Europe and top 150 worldwide in the QS Global MBA Rankings 2026. It also holds Tier One status in the CEO Magazine Global MBA Rankings 2025.

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Masters courses

International Business and Marketing (MSc)

University of Derby  | 
Derby International Business School

International business and marketing is a powerful combination if you have set your sights on a high-flying career in a leading global organisation. View course

 On campus  Part time  Full time  Scholarships available

MSc - Marketing

Loughborough University  | 
Business and Economics

Marketing is a critical business function that offers a wealth of dynamic and exciting career options. View course

 On campus  Full time  Scholarships available

Strategic Marketing - MSc

University of Sussex  | 
University of Sussex Business School

Gain essential strategic marketing skills and knowledge on our accredited MSc. View course

 On campus  Full time

Marketing - MSc

Cardiff University  | 
Cardiff Business School

Bring your interests and expertise to a marketing programme designed for students from any disciplinary background. View course

 On campus  Full time  Scholarships available

DDM Strategic Marketing Intelligence

University of Groningen  | 
Economics and Business

Would you like to learn how to deliver value to customers and build sustainable relationships? Then this double degree programme is for you! The… View course

 On campus  Full time

Master of Marketing

University of Otago  | 
Business/Commerce

This internationally recognised degree will broaden and deepen your understanding of marketing and equip you with the academic, professional… View course

 On campus  Full time

International Marketing (PgCert/PgDip/MSc)

Robert Gordon University  | 
Gray's School of Art

This accredited International Marketing degree is designed to develop your knowledge and understanding of domestic and international marketing theory and current business management practices. View course

 On campus  Full time  Scholarships available

Marketing MSc

York St John University  | 
York Business School

Marketing is central to the success of organisations. View course

 On campus  Part time  Full time

Marketing (MSc)

Erasmus University Rotterdam  | 
Erasmus School of Economics

Our academic master program focuses on three pivotal areas (marketing management, customer experience, and customer insights), forging a pathway that is different from other marketing programs. View course

 On campus  Full time  Scholarships available

Digital Marketing Management MSc

University of Wolverhampton  | 
University of Wolverhampton Business School

The MSc Digital Marketing Management course is aimed at graduates and practitioners who are seeking to enhance their knowledge and understanding of… View course

 On campus  Part time  Full time

Marketing (International Marketing) MSc (PGCert PGDip)

University of Brighton  | 
School of Business and Law

Focusing on global and multi-cultural marketing, this CIM-accredited masters degree is designed for people looking to pursue a marketing career in a multinational organisation. View course

 On campus  Part time  Full time  Scholarships available

Marketing (Digital Marketing) MSc (PGCert PGDip)

University of Brighton  | 
School of Business and Law

Designed for people looking to launch or progress their marketing career, this CIM-accredited masters degree will develop your knowledge of digital… View course

 On campus  Part time  Full time  Scholarships available

MSc Marketing

The University of Manchester  | 
Alliance Manchester Business School

The MSc Marketing is designed to give you a deep and strategic understanding of modern marketing in a global context. View course

 On campus  Full time

Marketing - MSc

Trinity College Dublin  | 
Trinity Business School

Unleash your potential with the Marketing MSc programme at Trinity Business School. View course

 On campus  Full time

MA International Marketing and Media Management

Media University  | 
Master's degree programs

The M.A. View course

 On campus  Part time  Full time
Showing results to of 200


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