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Masters Degrees in Market Research
We have 218 Masters Degrees in Market Research
Masters degrees in Market research offer postgraduate training in the techniques used to identify and define a particular market for an organisation’s products or services. Courses include taught MA and MSc degrees, with research oriented MRes programmes being available at some institutions. Entry requirements normally include an undergraduate degree in a relevant subject such as Marketing or Business Studies.
Why study a Masters in Market Research?
## Market Research is a means of assessing the behaviour of an organisation and its consumers, in order to better tailor marketing practice and build consumer relationships. You will systematically gather and interpret information provided by consumers and organisations, using statistical and analytical methods to gain insight of a particular industry. With this insight, you will learn to support the decision-making process that marketers must make when choosing which formats to advertise through. These include exploring the effectiveness of direct and digital marketing strategies, as well as print advertising, third party marketing and celebrity PR (public relations). Alongside traditional roles in market research, your experience would make you suitable for brand management in corporate NGOs, executive positions in marketing departments for various businesses, and consultancy for SMEs.Refine your search
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Master's in International Marketing
Hult International Business School
Business School
Stand out in a competitive global marketplace with Hult’s one-year MIM that equips you with the international strategic skills, creative executional ability, and cutting-edge knowledge to thrive in a constantly shifting digital environment. Read more
International Marketing MSc (online)
University of Sussex
University of Sussex Online
This CIM accredited Online Masters is designed to meet the challenges faced by modern marketers in a global context. You’ll join students from over 40 countries working in multiple industries while studying at ABMA and EQUIS accredited business school. Read more
Strategic Marketing MA
University of Greenwich
Business School
Our Master's in Strategic Marketing is designed for graduates and qualified managers to learn about the latest developments and practices in strategic marketing. Read more
MSc Strategic Marketing & Customer Experience Management
University of Buckingham
Buckingham Business School
This strategic marketing MSc will be invaluable to any student wishing to pursue a career in marketing (e.g. marketing management, brand management, customer experience and customer service management). Read more
Online MSc Marketing
University of Glasgow
Glasgow Online
Start dates – January, April and September Master tomorrow’s marketing skills today The triple-crown accredited (AACSB, AMBA and EQUIS) Adam Smith Business School at the University of Glasgow offers the CIM accredited online MSc Marketing to equip you with the skills to promote a career in today’s digital marketing environment. Read more
MSc Marketing & Retail Innovation
University College Dublin
UCD College of Business
Inspired by the creativity, innovation and the relentless pace of change within retailing, our faculty have worked closely with industry leaders to create the unique MSc in Marketing and Retail Innovation. The programme addresses vital industry needs, blending essential marketing expertise with customer-focused retail innovation, where relentless change demands agile creative responses. Read more
Master Programme in Fashion Marketing and Management
University of Boras
Masters Programmes
Fashion is one of the most complex and fascinating areas of both research and social life. It encompasses trends and the fashion cycle, the fashion industry, and the fashion system, also perspectives on consumer behaviour and consumption. Read more
Strategic Advertising and Marketing Communications MA
University of Greenwich
Business School
We were the first UK university to offer a specialist degree in marketing communications and we've never stopped developing. This MA in Strategic Advertising and Marketing Communications enables graduates and professionally qualified managers to expand their knowledge of marketing communications. Read more
Global One-Year MBA
Hult International Business School
Business School
Accelerate your career in international business in one intensive year with a transformative campus experience that immerses you in diversity and takes you across the globe. Read more
Executive MBA
Hult International Business School
Business School
Balance work and study with this part-time program that combines the immersive campus experience with the flexibility busy professionals need. Read more
Global Online MBA
Hult International Business School
Business School
Experience online learning-by-doing with a flexible program that fits your schedule. Choose between interactive live classes over a three-day weekend each month or a mix of self-paced and live online courses. Read more
M.A. Growth Hacking
IU International University of Applied Sciences
IU International University of Applied Sciences
You will learn how to set companies on a growth path in the digital age through our 120 ECTS master's programme in growth hacking. Read more
MSc Marketing Practice
University College Dublin
UCD College of Business
The MSc in Marketing Practice is a comprehensive intensive masters programme offering students the unique opportunity to gain experience working with real clients on real projects, while also obtaining a masters from Ireland’s top graduate business school. Read more
Masters in Marketing & Digital Transformation
Vlerick Business School
Masters Programmes
The world’s most innovative companies have one thing in common: a well-founded marketing strategy. Read more
Master in Marketing
EU Business School (Geneva Campus)
MBA Programs - Geneva Campus
Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes. Read more
