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We have 139 Masters Degrees (Consumer Behaviour)

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Masters Degrees (Consumer Behaviour)

We have 139 Masters Degrees (Consumer Behaviour)

A Masters Degree in Consumer Behaviour is an advanced academic programme designed to provide students with a comprehensive understanding of the psychological, social, and economic factors that influence individuals' purchasing decisions.

This interdisciplinary field brings together concepts from marketing, psychology, sociology, and economics to analyse and interpret the complexities behind consumer choices and market trends.

Throughout the coursework, students explore topics such as consumer attitudes, decision-making processes, cultural influences on consumption patterns, branding strategies, digital buying habits, and methods for conducting market research.

Why study a Masters in Comsumer Behaviour

A Masters in Consumer Behaviour further empowers individuals to pursue specialised roles such as market research analyst or consumer insights manager while opening up leadership opportunities within various sectors like retail, advertising agencies, consulting firms or non-profit organisations seeking to engage more effectively with their target audience.

This degree provides both intellectual enrichment and valuable professional credentials that align with the contemporary emphasis on customer-centric business practices.

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Masters courses

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MSc Strategic Marketing & Customer Experience Management

University of Buckingham  | 
Business

Our CIM-accredited postgraduate degree provides an unrivalled opportunity to explore, in depth, the excitement and challenges of delivering optimal customer experience. View course

 On campus  Part time  Full time  Scholarships available
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MSc Marketing

University of London  | 
University of London Worldwide

When you study MSc Marketing you gain an in-depth background in strategic and tactical areas of marketing… View course

 Online
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Marketing MSc

University of Exeter  | 
Management

CIM accredited, this programme draws upon our expertise in the areas of marketing strategy, consumer behaviour, communications, marketing research… View course

 On campus  Full time  Scholarships available
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MSc Marketing

University of Strathclyde  | 
Department of Marketing

With our Masters of Marketing programme, you’ll gain a sound knowledge of the principles of marketing and develop an understanding of consumer… View course

 On campus  Full time

Consumer Behaviour

University of Reading  | 
School of Agriculture, Policy & Development

Apply for this programme Study at one of the UK’s leading universities for environmental and ethical performance (the University of Reading is… View course

 On campus  Part time  Full time  Scholarships available

Master in Market Research and Consumer Behaviour

IE University  | 
IE Business School

The Master in Market Research & Consumer Behavior is a unique program that trains professionals to get inside consumers' minds in order to uncover… View course

 On campus  Full time

Marketing and Consumer Psychology - MSc

University of Sussex  | 
University of Sussex Business School

Consumer psychology helps us to understand how consumers make choices, and why. View course

 On campus  Part time  Full time

MSc International Marketing and Consumer Psychology

Queen Mary University of London  | 
School of Business & Management

The MSc International Marketing and Consumer Psychology programme teaches critical, strategic, and methodological marketing skills… View course

 On campus  Full time  Scholarships available

Consumer and Digital Marketing Analytics - MSc

Bangor University  | 
College of Arts, Humanities and Business

In the age of  big data , companies have more consumer information than ever before. They can use this information to target consumers, but they can also use consumer information (e.g. View course

 On campus  Full time

MSc International Marketing (with internship)

London South Bank University  | 
Postgraduate Programmes

Accredited by the  Chartered Institute of Marketing (CIM)  this specialist course examines current global marketing issues and aims to… View course

 On campus  Full time  Scholarships available

Behaviour Change MSc

University of Surrey  | 
Faculty of Arts, Business and Social Sciences

Study on an interdisciplinary course that focuses on behaviour change and its relevance across a range of fields, including psychology, sociology, business studies and computer science. View course

 On campus  Full time  Scholarships available

Consumer Studies MSc

Wageningen University & Research  | 
Social Sciences

Why do consumers behave the way they do? What are their needs, desires and practices? How does this relate to society… View course

 On campus  Full time

MSc in Economics and Business Administration – Commercial and Retail Management

Aarhus University  | 
Aarhus BSS

The MSc in Commercial and Retail Management addresses the growing challenges of the consumer goods industry, developed in close collaboration with key industry players. View course

 On campus  Full time

Media Psychology and Applied Communication - MSc/PgDip/PgCert

University of Salford  | 
School of Health and Society

The MSc in Media Psychology and Applied Communication gives you a unique opportunity to explore how psychological principles shape the way people… View course

 Online  Part time  Full time

MSc - Marketing

University of Winchester  | 
Faculty of Business and Digital Technologies

Do you want to make a difference in this competitive sector as an innovative and sustainable marketing manager? Our MSc Marketing programme will give… View course

 On campus  Part time  Full time
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