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Learn how successful organisations use psychology to understand consumer behaviour, and gain the skills to apply psychology in a business context. Consumer psychology is key to:
This course prepares you for careers building on both disciplines – whether you want to work in marketing, or apply psychological theories to the business world. Your studies culminate in a research project that bridges marketing and psychology.
You’ll benefit from the academic expertise and industry experience of the School of Psychology and the University of Sussex Business School.
Read more about this course
You should normally have an upper second-class (2.1) undergraduate honours degree or above.
Your qualification can be in any subject. You may also be considered for the course if you have other professional qualifications or experience of equivalent standing.
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