The MSc Strategic Communication and Public Relations offers an unparalleled balance in UK postgraduate courses of teaching in internal and external communication, as well as strategic communication, for both private and public sectors. Students learn from an academic team which includes internationally published researchers and practitioners with years of professional experience. QMU is an accredited teaching centre of the UK’s professional body, the Chartered Institute of Public Relations (CIPR) and a partner institution of the UK’s Public Relations Consultants Association (PRCA).
Is this the right course for me?
It is if you:
■ want to start a career in communication and public relations (PR). You’ll do an industry placement (optional) and we’ll support you in developing knowledge and skills, and producing a portfolio, and provide you with opportunities to meet, work alongside and network with current practitioners;
■ already work in a communication or PR role and want professional development. You can tailor your studies to your own development needs and study part-time, or
■ want to progress to a research career in communication or PR. Members of QMU’s teaching team author key texts and regularly present at conferences all over the world.
Teaching is delivered face-to-face at our modern campus in Scotland’s capital city of Edinburgh. You are also supported by QMU’s online virtual learning environment. As well as lectures, seminars and workshops, you will also work with live clients, respond to communication briefs, undertake analysis and research, blog, reflect, create materials and content, engage in digital media, work in groups, make presentations and develop proposals.
Our carefully designed delivery pattern provides continuous and frequent face-to-face teaching for full time students. Part-time students benefit from a delivery pattern which requires attendance at short intensive blocks and which you can fit alongside other commitments. On many modules you will learn alongside communication and PR practitioners and students. This helps you start your professional network and develop a deep understanding of the relevance of theory to practice. Our shared community of learners approach also provides access to a busy programme of activities and events offered across our PR programmes. On your 20 day placement (optional module) you’ll gain invaluable professional experience and develop your learning in a work setting.
Modules include: Communication and Digital Skills for Working in PR */ Media and Campaigning/ Critical Reflections on Public Relations/Understanding Research/ Strategic Communication Planning/ Communications Impact on Policy Making/ Strategic Internal Communication in a Digitized World/ Master’s Communication Placement */ Project Students who already work in communication and PR can select from a list of modules, including business focused ones, instead of those marked * above. If you select to do the Master’s Communication Placement module, you can undertake this with your employer. You can also focus your Project on a topic which is relevant to your professional role. If you already have CIPR Diploma, CIPR Internal Communications Diploma or CIPR Public Affairs Diploma you are awarded credits and exempted from selected modules.
Students who have already been awarded a Chartered Institute of Public Relations (CIPR) Diploma receive 45 credits towards the MSc Strategic Communication and Public Relations, exempting them from specified parts of the course. Students who have already been awarded the CIPR Internal Communication Diploma/ CIPR Public Affairs Diploma receive 30 credits exempting them from specified parts of the course.
As a CIPR accredited course, the MSc Strategic Communication and Public Relations is benchmarked against CIPR career progression requirements. This means there is a clear articulation between the course and developing your career. For students who are already associate or full CIPR members, the MSc counts towards the Institute’s Continuing Professional Development (CPD) programme.
This variant of our established MSc Strategic Public Relations & Communication Management course is delivered jointly with our partner Pompeu Fabra University in Barcelona, Spain. This course provides students with a solid international perspective on strategic communication and provides an opportunity to study in both Stirling, UK, and Barcelona, Spain.
The MSc Strategic Communication & Public Relations is an interdisciplinary, advanced level course taught by established academics and practitioners. It offers a hands-on approach while at the same time providing you with the theoretical foundations necessary to practise public relations at a managerial level.
You will be offered the opportunity to attend a Public Affairs and Lobbying seminar series in Brussels, which includes visits to the European Parliament, the European Commission as well as specialist industry seminars with leading public affairs and public relations experts in Brussels.
This course is taught completely in English and students will obtain a joint MSc degree from the University of Stirling and Pompeu Fabra University. Students spend the Semester 1 at the University of Stirling and then move to Pompeu Fabra University for Semester 2. Students then decide if they would like to have their dissertation supervised by Stirling or Pompeu Fabra.
Link to MSc Strategic Communication and Public Relations at Pompeu Fabra University http://www.upf.edu/masterpublicrelations/en/
- Degree type: MSc, Postgraduate Certificate, Postgraduate Diploma
- Study methods: Full-time
- Duration: 12 months (Stirling in semester 1 - Barcelona in semester 2 - Stirling dissertation period) 16 months (Stirling in semester 1 Barcelona in semester 2 - Barcelona dissertation period)
- Start date: September
- Course Director: Dr Alenka Jelen-Sanchez
If English is not your first language you must have one of the following qualifications as evidence of your English language skills:
- IELTS: 6.5 with 6.0 minimum in each skill
- Cambridge Certificate of Proficiency in English (CPE): Grade C
- Cambridge Certificate of Advanced English (CAE): Grade B
- Pearson Test of English (Academic): 60 with 56 in each component
- IBT TOEFL: 90 with no subtest less than 20
For more information go to English language requirements https://www.stir.ac.uk/study-in-the-uk/entry-requirements/english/
If you don’t meet the required score you may be able to register for one of our pre-sessional English courses. To register you must hold a conditional offer for your course and have an IELTS score 0.5 or 1.0 below the required standard. View the range of pre-sessional courses http://www.intohigher.com/uk/en-gb/our-centres/into-university-of-stirling/studying/our-courses/course-list/pre-sessional-english.aspx .
Students spend Semester 1 at the University of Stirling and then go to Pompeu Fabra University for Semester 2. Students then can decide to have their dissertation supervision at the University of Stirling or Pompeu Fabra University.
The course covers a range of modules including public relations and communication management theory, strategic public relations planning, public diplomacy and strategic communication, media relations, digital media, public affairs and advocacy, and research methods.
Delivery methods include lecture, workshops and seminars.
Methods of assessment include case studies, timed assignments, essays, presentations and reports. Students also complete a 12,000-word dissertation.
In REF2014 Stirling was placed 6th in Scotland and 45th in the UK with almost three quarters of research activity rated either world-leading or internationally excellent.
Research within Communications, Media and Culture had 70 percent of its research rated as either ‘World-leading’ or ‘Internationally Excellent’ in the most recent Research Assessment Exercise. Pompeu Fabra staff are also research active and publish internationally.
- Academic strengths
This course provides a unique multicultural and intercultural experience for students as well as an innovative and challenging curriculum that is regularly updated. Students will develop a solid theoretical foundation as well as learn practical skills necessary for working within the public relations industry.
Students benefit from the experience and expertise of the academic research active team at Stirling and Pompeu Fabra; students are able to study in both northern and southern Europe (Scotland and Spain) and will develop an international outlook.
Students are able to attend a two-day Public Affairs and Lobbying seminar series delivered in Brussels (additional cost).
This course prepares students for careers in public relations and related areas in consultancies and private sector companies, (in-house positions, such as communications officer/manager, public relations officer/manager, press officer, internal communications officer/manager) NGOS, international organisations (such as the EU, UN etc.).
As innovations have become increasingly bound to digital solutions in recent years, capabilities in creativity, sustainability and innovation are changing. Digital innovation will move beyond the simple app into life-enhancing services and experiences, exploiting the hyper-connectivity of data and the 'internet of things'.
This course is designed to suit creative individuals with business acumen who would like to visualise complex data flows and strategic communication processes.
The course offers an industry focused postgraduate experience, that hybrids digital design practices with strategic communication and brand management to capture, control, and visualise complex data and to make strategic decisions in an ever connected society that is rapidly becoming aware of the impacts and new digital economy.
This course comprises eight assessed modules, a group project and an individual project.
Group projects run from February to April and provide teams of students with the opportunity to take responsibility for a consultancy type project, usually with an industrial sponsor.
The final individual thesis project takes up the remainder of the course to September. It allows students to demonstrate their ability to think and work in an original way and overcome genuine problems in design, supported by external organisations.
Taught modules 40%, Group projects 20%, Individual project 40%
To help students in finding and securing appropriate funding we have created a funding finder where you can search for suitable sources of funding by filtering the results to suit your needs. Visit the funding finder.
Future Finance Student Loans Future Finance offer student loans of up to £40,000 that can cover living costs and tuition fees for all student at Cranfield University.
Successful students develop diverse and rewarding careers in government ministries, non-governmental organisations (NGOs), environmental and business consultancies, public sector organisations such as environmental protection agencies, and the manufacturing and service industries in the private sector.
We have been providing Masters level training for over 20 years. Our strong reputation and links with potential employers provide you with outstanding opportunities to secure interesting jobs and develop successful careers.
Cranfield's applied approach and close links with industry mean 93% of our graduates find jobs relevant to their degree or go on to further study within six months of graduation. Our careers team support you while you are studying and following graduation with workshops, careers fairs, vacancy information and one-to-one support.
Are you a senior communication manager seeking to further develop your communication skills? Our Master of Communication specialises in exploring contemporary communication theories, strategic planning, social media, and how to effectively apply these towards a major research project. Whether you focus your Masters in strategic communication or marketing communication, you will be prepared to work effectively as strategists in the business, public and not-for-profit sectors.
Application will be made to the Public Relations Institute of Australia and to the Advertising industry for accreditation.
This course prepares senior managers to work as communication and marketing communication leaders in any sector.
A unique qualification
No matter what industry you work in, this multi-disciplinary degree will give you in-depth understanding of communication principles and skills. It is a unique qualification in New Zealand.
Massey’s Master of Communication will deepen your understanding of communication practice.
This is a unique qualification in New Zealand. You do not have to have a background in communication to complete this degree.
Our students come from a wide range of disciplines including arts, social sciences, law, education, design or health services. You may have found yourself in a work role with a communication aspect and you want better insights into the principles and practice of communication.
The Master of Communication will help you to advance your career and to understand better how to manage your role’s communication aspects.
Massey University’s business and management studies ranks in the top 250 (by QS (Quacquarelli Symonds) rankings). We are also ranked in the top 150 universities worldwide for business administration programmes by the ShanghaiRanking's Global Ranking of Academic Subjects.
The research project in this masters enables you to focus on a real-world communication challenge and combine different communication research approaches to develop a novel solution. You can draw on research approaches from public relations, expressive arts, communication management, marketing, linguistics, media studies or journalism studies, or create a bespoke research approach that includes supervision from a related discipline such as Maori studies, international relations or evaluation studies. Your learning will focus on practical, relevant outcomes for your career.
There are also opportunities to collaborate on a shared transdisciplinary research project with students and co-supervisors from the disciplines you may be working with in your job - such as quality management, emergency management or human resource management.. This will build your understanding of the practical connections between communication and related organisational functions.
You will graduate with an excellent grasp of research, analysis and problem-solving and know how to apply your knowledge to make a difference in your workplaces and community.
In the first segment of the programme you focus on studying the field of communication and its possibilities. This covers the history and theory of communication across different scholarly traditions (from both humanities and business) and industries.
In the second you choose a personalised experience from both ‘heartland’ courses relevant to your discipline - for instance advanced journalism issues, technology and cultural change, linguistics, media practice, advanced public relations or advanced marketing - and ‘sister disciplines’ such as quality management.
In the third segment of your programme you work on a research project of your choice that is relevant to your industry and discipline. For details see the ‘Planning’ area at the top right of this page.
The Master of Communication is 180 credits. This means that you can complete this qualification in three semesters of full-time study. We offer research supervision in the summer semester if you want to really fast-track your completion. If you study part-time the qualification usually takes between 2.5 and five years.
Massey offers you access to world-leading communication expertise across a broad range of specialisations, including media, humanities, business, organisational studies, social sciences, critical thinking and management. Massey’s Master of Communication enables you to pursue either organisational or creative approaches to communication, or combine these to become a well-rounded communication specialist.
We have the longest-running communication programme in New Zealand, the largest numbers of students in any university communication programme and the most options for communication-related study. Massey University’s graduates have a long-standing reputation for excellence in both theory and practice.
Our lecturers come from both academic and industry backgrounds, giving you the best of both worlds.
Postgraduate study is hard work but hugely rewarding and empowering. The Master of Communication will push you to produce your best creative, strategic and theoretical ideas. The workload replicates the high-pressure environment of senior workplace roles.
Our experts are there to guide but you will find that postgraduate study demands more in-depth and independent study.
Postgraduate study is not just ‘more of the same’ undergraduate study. It takes you to a new level in knowledge and expertise especially in planning and undertaking research.
Today’s rapidly changing work environment requires employees to complement their dynamic and flexible skills with a deep understanding of theory and practice. The Master of Communication (Professional) at Bond allows graduates to differentiate themselves by complimenting previously acquired knowledge with problem-solving skills, a high level of written communication, and a professional portfolio.
Our students can advance into the next chapter of their career by graduating sooner with Bond’s accelerated degrees.
The Master of Communication (Professional) at Bond, equips graduates with a deeper understanding of theory and practice, necessary for advancement in the communication industry. Graduates of the program are required to submit a Professional Portfolio that details their research and experience in their respective area. This portfolio ensure graduates can articulate their practical and theoretical expertise, develop their strategic thinking skills, and reflection capabilities.
The Master of Communication (Professional) allows students to further their careers in Communication by equipping them with an appropriate mix of theory and practice suited to industry, culminating with a professional segment comprising a professional portfolio, field project and field project report. The Master of Communication (Professional) provides an ideal balance of theoretical knowledge, practical skills, problem solving abilities, interpersonal skills and a high level of written communication. At the end of the degree, candidates will have a professional portfolio detailing their research and practical expertise in their chosen vocational area. The program duration is 4 semesters and 20 weeks (92 weeks).
Master of Communication (Professional) comprises 13 subjects, as follows:
Core subjects (2)
Foundation subjects (6)
* Please note that the Professional Portfolio subject can only be commenced once all coursework subjects have been completed.
Available research topics for Dissertation / Portfolio
Please refer to Master of Communication for a full list of available research topics.
Bond University’s teaching methodology involves a combination of lectures, tutorials, seminars, examinations, projects, presentations, assignments, computer labs and industry projects.
The Master of Communication program allows students to further their careers in Communication by equipping them with an appropriate mix of theory and practice suited to industry. It provides an ideal balance of theoretical knowledge, practical skills, problem solving abilities, interpersonal skills and a high level of written communication.
A Master of Communication at Bond, allows graduates to complement their dynamic and flexible skills with a deep understanding of theory and practice. By building upon previously acquired knowledge with problem-solving skills and a high level of written communication, graduates can differentiate themselves in the industry.
The Master of Communication comprises 12 subjects, as follows:
Core subjects (2)
Foundation subjects (6)
Dissertation/Elective option subejcts (4)
Students must choose one (1) of the following suites of subjects as their dissertation/portfolio:
Bond University’s teaching methodology involves a combination of lectures, tutorials, seminars, examinations, projects, presentations, assignments, computer labs and industry projects.
Available research topics for dissertation / portfolio
The Faculty of Society & Design has highly skilled academic staff who can provide supervision to students in the following research areas:
The combined Masters degree in Communications and Project Management enables students interested in a career in corporate communications, public relations and strategic and cultural communication to acquire expertise in the planning, implementation and management of projects and programs. The addition of project and program management skills enables graduates to access more strategic positions in their organisation and to be responsible for overseeing new initiatives involving the management of scope, time, cost and risk. Communications is also a key competency of project and program management, and it is therefore possible that students pursuing a project management career might wish to obtain a combined degree with communication. Students graduate with a Master of Communication and a Master of Project Management upon completion. Graduates of this combined degree are internationally recognised by the Project Management Institute (PMI).
Employers continue to seek graduates with a flexible skill set and knowledge across many disciplines, ensuring adaptability. A Master of Communication/ Master of Project Management at Bond allows graduates to gain a deeper understanding in both communication and project management. This combined degree option provides graduates with the skills and knowledge to expand their career paths and is professional recognised in the Project Management industry.
Graduate sooner with Bond’s accelerated degrees!
In addition to becoming knowledgeable in both communication and project management, students will learn through intensive mode delivery. This delivery method allows participants to receive 40 hours of combined lectures, discussion groups, case studies and workshops during contact hours per subject. International students are required to be on campus every week.
You must complete all of the following subjects:
In addition, you must choose one (1) of the following suites of subjects for your dissertation/portfolio: