This course is concerned with the advanced exploration and application of principles of graphic design within the contexts of research and professional development. Engagement with digital and making technologies is central to discovering and harnessing new thinking in design.
This course is of particular relevance to those interested in effective visual communication and developing innovative concepts and approaches in publication design, illustration, motion graphics, corporate identity, photography, design for digital media and graphic design for advertising.
Based in the heart of the School of Art, MA/MFA Design: Graphic Design and Art Direction is part of an innovative design network — a community of staff and students exploring design ideas in a discursive, cross-disciplinary studio environment. Critically informed practical designers, the group works experimentally, inspired by new insights and possibilities.
While studying towards a particular qualification at MA/MFA level, students experience their subject in the broader context of contemporary design practice.
Dedicated spaces for the postgraduate community have been developed to enable the postgraduate community to flourish. These spaces, for thinking and practice, are located centrally within the School of Art, allowing easy access to an extensive range of workshops where the combination of traditional and state of the art equipment opens up a world of exciting possibilities.
The MA Design: Graphic Design and Art Direction is made up of four units totalling 180 credits.
The programme is designed to help you acclimatise to the challenges of MA level research and practice, enabling you to identify and describe a clear direction for your postgraduate design study.
You will be encouraged to develop design propositions that encompass key design issues and have complexity and ambition, taking full consideration of the relative contextual drivers.
You will also be encouraged and supported to extend your experience in the professional sphere either through a practical project, research context, exchange, work experience, or other negotiated professional set of interactions with an external partner, groups of students and creative industry.
Towards the end of the programme you will undertake a major project to consolidate your past research and practice into fully realised collections, pieces, proposals, business plans, or exhibitions – whatever means is appropriate to the work. You will also have developed a strategy for the continuation of your practice located and contextualised to the profession or discipline.
If you choose to progress to MFA Design: Graphic Design and Art Direction award you will study a further two units of 60 credits each.
This route is focused on the continuation of your practice aligned to the research and selection of appropriate public or professional venues and platforms to disseminate a significant body of work. You will be required to produce work for a public audience in the most relevant and appropriate form along with any implicit publicity and dissemination material.
Visual Communication explores the mechanisms for conveying messages and meaning through a diverse range of media. From the hieroglyphics of ancient Egypt to the complexity of contemporary app design, the power of visual communication has been harnessed by businesses, organisations and individuals for millennia.
Our MA Visual Communication course is designed to prepare you for the contemporary professional world, helping you develop a confident design voice and create an outstanding portfolio of work.
On our course, you’ll be encouraged to develop new skills to strengthen and inform your design practice, and you’ll gain an understanding of the skill sets required for print, motion, and digital design. You’ll also have the opportunity to enhance your practice in the areas needed to become a creative leader and go on to a career within the broad field of visual communication, which includes areas such as print media, interaction design, motion design, web design, exhibition design and advertising.
We believe that the most successful designers are cultural innovators who, through their practice, inform, persuade and entertain. MA Visual Communication is designed to help you develop a voice as an author and innovator and to equip you with the skills and knowledge to identify and solve design problems within cross-disciplinary environments. You’ll learn to approach design as an agent of change – a strategy for positively transforming behaviours in desirable and sustainable ways.
Using our dedicated studio spaces and independent study areas, you’ll develop your own style and design voice. You’ll learn through of a range of lectures, project briefs, workshops, written assignments, group critiques and individual tutorials.
Led by experienced professional designers with connections at the highest level of the industry, you’ll have the opportunity to collaborate on a diverse range of projects with other members of our unique creative community.
Our range of equipment and technical support at UCA Canterbury enables specialist and professional-grade work, whilst also encouraging experimental and speculative approaches to making.
Visit our Postgraduate Virtual Media Space to find out more about our courses, see what it's like to study at UCA and gain access to our campus virtual tours.
3D visualisation and animation play a role in many areas, and the popularity of these media just keeps growing. Digital animation provides the eye-catching special effects in the 21st century's favourite films and television shows; 3D design is also essential to everyday work in everything from computer games development, online virtual world development and industrial design to marketing, product design and architecture.
GCU's programme in 3D Design for Virtual Environments will help you develop the skills to thrive in a successful career as a visual designer. The programme is practical and career-focused, oriented towards current industry needs, technology and practice. No prior knowledge of 3D design is required.
The curriculum will help you build your creative vision and technical skills as a 3D designer.
At GCU, you'll join a friendly community of smart, talented people who love the work they do. People who love to take on a creative challenge and are just as happy to collaborate as they are to compete. People who look for ways to support the common good and make the world a more beautiful, welcoming place.
Our mission is producing graduates who have the skills to make a positive impact with their work - and the perspective to understand why it matters.
3D design at postgraduate level includes 3D modelling, animation, video and motion graphics. Modules are designed to meet current industrial needs, technology and practice.
The programme offers four specialist pathways; Virtual Environments; Architecture; Computer Games and Visual Effects.
There are six taught modules, each module is taught over a twelve week period. Each week consists offormal lectures, lab work, tutorials and private study. On satisfactory completion of the modules,you proceed to a major project and submit a final dissertation for examination. This is completed overa three month period following the taught modules.
Digital Media Technology and Development
An introduction to digital media hardware and software tools, and methods of production and organisation. The student will learn 3D visualisation and animation techniques using the latest 3D software applications.
Digital Video and Motion Graphics
Develop skills and practical knowledge of digital video/film productiontechniques and the association of digital motion graphics media production.Application of creative technique will cover elective areas such as short filmproduction, documentary production, 3D animation composition, titlesequence generation and abstract motion graphics effects.
Digital Media Publishing and Commercialisation
Progress the work of the Digital Media Technology and Development module of Trimester A. The intention is to provide a full understanding of the subject material relevant to the development of a broadcast level digital media project.
Digital Portfolio and Industrial Production Techniques
This module will provide practical knowledge of digital media publishing techniques suitable for the production of portfolio media. Students will investigateand demonstrate knowledge of a range of digital media tools and techniques for the promotion of skills within a portfoliopresentation. Critical analysis of various types of digital media delivery platforms,copyright issues, and digital marketingstrategies will be covered. This modulewill also provide an overview of how 3Dmodelling and animation fits within the context of the particular industry sectorwhich is relevant to the students areaof specialisation.
Research and Project Methods
This module aims to provide students with the background knowledge and skills that, in combination with the technical skills acquired in other taught modules, will enable them to carry an MSc dissertation through to a successful conclusion. Students will study all aspects of the processes underlying both capstone projects and research projects, and will relate these to available tools, ethical considerations and professional issues.
The Project acts as a vehicle for extendingthe knowledge and understanding of thestudent and the technical community insome specialist technical area. It serves,through its length, complexity andrigour, as a suitable vehicle for extending,in the student, a range of personal,interpersonal and communication skills.In addition, it serves to develop andextend a range of high-level thinkingskills, including analysing and synthesisingskills and affords the opportunity for thestudent to demonstrate initiative andcreativity in a major piece of technologicalwork. The student has the option of awritten dissertation or a dissertationby film.
Modules are assessed by both examination and coursework (sometimes known as continual assessment) depending on the requirements of individual modules.
As a graduate of the 3D Design for Virtual Environments programme, you'll bring a specialised skill set and needed expertise to any design-related role. A background in 3D design is especially important for a design career in advertising, communication, publishing or online marketing. You'll be a competitive candidate for these design roles and more.
The full-residency, two-year, 60-credit MFA in Design and Technology (MFA DT) curriculum is studio based, but critical thinking and study of the design process are central to the program. Areas of practice include interaction design, physical computing, game design, new media art, digital fabrication, data visualization, and critical design. Candidates build ideas through prototyping, synthesizing research and practice.
In Collaboration Studio courses, students work on real-world projects with industry firms and nonprofits. Past partners include Red Bull, Intel, Apple, Eyebeam, gameLab, Human Rights Watch, Mozilla, NASA, the Red Cross, Samsung, the Whitney Museum of American Art, and the Metropolitan Museum of Art. Students collaborate with peers from the other schools and colleges of The New School, a progressive urban university emphasizing civic engagement. Students supplement core courses with electives offered throughout Parsons and other schools and colleges of The New School. They can study at Parsons Paris for a semester or year, broadening their perspective on digital culture and expanding their professional networks.
Designers today face two fundamental challenges: the expanding influence of design within society and the increasing role of technology within design. The Master of Fine Arts in Design and Technology program provides a dynamic, challenging, and idea-driven environment in which to address these challenges. Students can work with peers in related programs including Communication Design, Photography, Fine Arts, and Illustration.
This program is part of Parsons' School of Art, Media, and Technology (AMT). Learn about the AMT community and explore our blog to see what students, faculty, and alumni are doing in NYC and around the world.
You can request more information directly here: http://www.newschool.edu/m/parsons-grad?utm_source=find_a_masters&utm_medium=hyperlink_listing&utm_campaign=pm_parsons_grad
Graduates embark on careers in creative, academic, commercial, and educational fields that engage with the growing influence of technology. Potential career fields include mobile and application design, Web, UI and UX design, interaction design, new media art, game design, motion graphics, 2D and 3D animation, and digital filmmaking.
You can request more information about all future opportunities here: http://www.newschool.edu/m/parsons-grad?utm_source=find_a_masters&utm_medium=hyperlink_listing&utm_campaign=pm_parsons_grad
The Digital Media Practice programmes at Winchester are designed to accommodate a wide range of specialist interests within the digital media industry. Build your theoretical understanding within the context of honing practical skills in a range of specialist careers. Develop new ideas and theories through your engagement with several live client projects, which may culminate in the real-time release of output through different media platforms.
Your practical work is supported and enhanced through masterclasses, seminars, discussions, workshops, tutorials and self-directed study, and work in professional contexts. Partnerships with professional practitioners and bodies give you the starting point to develop your own network of professional contacts. There is a dedicated, fully equipped digital design studio, with practitioner-based lecturers on hand to support you.
Your course consists of five core modules plus two optional modules, where you undertake individual projects and case studies relevant to your particular area of interest. Core modules include Digital Media Principles, Design Practice, and a project on Emerging Media. MA Digital Media Practice includes your choice of any two optional modules, while on the specialist pathways you choose two optional modules from a more specific selection. Examples of module choices include:
Digital Media Practice
Choose from any of the modules available on the specialist pathways
Advertising, Marketing and Branding Design
Graduates pursue careers in the digital media industry as lead designers, design researchers, account directors, content writers and creative producers.
Graduates pursue careers in the digital media industry as lead designers, design researchers, account directors, content writers and creative producers.
UK, EU, World
Start Date: September
Teaching takes place: Daytime
Students develop new ideas and theories through their engagement with several live client projects, which may culminate in the real-time release of output through different media platforms. Practical work is supported and enhanced through masterclasses, seminars, discussions, workshops, tutorials and self-directed study, and by undertaking work in professional contexts. There is a dedicated, fully equipped Digital Design Studio, with practitioner-based lecturers on hand during core hours.
Taught elements of the course take place on our King Alfred Campus (Winchester) or at our West Downs Campus (Winchester)
Our validated courses may adopt a range of means of assessing your learning. An indicative, and not necessarily comprehensive, list of assessment types you might encounter includes essays, portfolios, supervised independent work, presentations, written exams, or practical performances.
We ensure all students have an equal opportunity to achieve module learning outcomes. As such, where appropriate and necessary, students with recognised disabilities may have alternative assignments set that continue to test how successfully they have met the module's learning outcomes. Further details on assessment types used on the course you are interested in can be found on the course page, by attending an Open Day or Open Evening, or contacting our teaching staff.Feedback
We are committed to providing timely and appropriate feedback to you on your academic progress and achievement in order to enable you to reflect on your progress and plan your academic and skills development effectively. You are also encouraged to seek additional feedback from your course tutors.
For more information about our regulations for this course, please see our Academic Regulations, Policies and Procedures.