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The MSc Marketing programme is a generalist programme that covers a wide range of topics, including Consumer Behaviour, Business-to-Business Marketing, Digital Marketing, Brand Management, AI and Big Data in Marketing, and more, providing graduates with a competitive advantage in the job market. Students will also be able to choose from a variety of optional modules covering different aspects of marketing and business.
A 2:2 or above at undergraduate level in any subject.
Candidates that do not currently meet the set entry requirements may also have the option to study the Graduate Diploma in Humanities and Social Sciences. Meeting the required grades on completion of this programme will provide a pathway to study MSc Marketing.
IELTS (Academic) minimum score 6.5 overall with 6.0 in each of Writing, Listening, Reading and Speaking
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Studying an MSc in Marketing at Queen Mary helped build a foundation of marketing and business management which has been helpful within the more strategic aspects of my job. More broadly, the course has also been useful when coaching others on the functional aspects of marketing.
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Last updated: 22 January 2026