This programme is dedicated to giving students a rigorous conceptual framework and a systematic knowledge and understanding of the issues that are the forefront of Advertising and Digital Communications theory and practice theory. Students will be provided with an overview of the Irish Advertising Industry and will gain a deep understanding of the operations of a communications agency, both internally and in its business environment. Students will be equipped with skills and knowledge which can be immediately applied, making them work ready and change ready.
Candidates applying for the Postgraduate Diploma in Advertising and Digital Communications must hold a minimum second class honours degree (2.2) or higher or equivalent third level qualification in any discipline.Candidates pursuing the creative stream will have to demonstrate creativity at interview.
Recipient: Dublin Institute of Technology
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