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Marketing (Specialist) (MSc)


Course Description

The Masters in Marketing will improve your qualifications, provide professional evidence of competence, enhance your skillset, and give you the opportunity to reflect in a more detailed and structured way on the work you have already done, and the things you have already studied. With the postgraduate Masters in Marketing, you will emerge with an internationally recognised qualification from a well-regarded British University, ideally equipped to participate in the international business world.

See the website http://courses.aber.ac.uk/postgraduate/marketing-masters/

- Contact time:
About 15 hours per week in the first two semesters.
In Semester 3, you will plan and organise the rest of your contact time with your tutor, according to the progress and requirements of your Dissertation/Management Report

- Assessment:
A mixture of assessment measures are used to promote learning and experience in key areas of marketing theory and practice. The Dissertation in Semester 3 is assessed by one written piece of work approximately 12-15,000 words

Overview

This programme offers you the opportunity to study advanced Marketing concepts at postgraduate level. The underlying premise of the programme is to develop an integrated and critical approach to the study of Marketing. Fundamental to the programme, therefore, is the fostering of a strong relationship between Marketing theory and Marketing practice, and you will be challenged to look beyond the superficial aspects of description and to use deeper levels of analysis to search for more innovative and creative solutions to Marketing issues. You will also be encouraged to consider, in a critical, self-reflexive way, your own positioning in relation to the theories and concepts you engage with.

Teaching in the School of Management and Business is underpinned by research. Our academic staff publish their work in leading academic journals and regularly act as consultants to a range of organizations. We have significant strengths in areas such as entrepreneurship, human resource management, international business and operations and supply chain management. In the most recent Research Excellence Framework (2014) assessment the university was placed in the top 50 institutions for research power and intensity. It submitted 77% of eligible staff and 95% of the university's research was of an internationally recognised standard.

Core modules:
- Marketing Theory
- Marketing Applications
- Research Methods
- Corporate Marketing Communications
- Culture, Consumption and Society

Optional Modules:
- Enterprise and Innovation
- International Business
- Project Management

Employability

Qualification: Masters in Marketing

This degree will suit you...
- whether you have graduated recently or are some way into your business career;
- if you want to enhance your qualifications and keep your skills and strategies up to date;
- if you are, or intend to be, a Manager in a Marketing context;
- if you are, or intend to be, a general business Manager with a sophisticated knowledge of Marketing.

Find out how to apply here http://courses.aber.ac.uk/postgraduate/marketing-masters/#how-to-apply

Visit the Marketing (Specialist) (MSc) page on the Aberystwyth University website for more details!

Student Profiles
(Scholarship)

IMLIS Fully Funded Excellence Scholarships - 20+ Awards

The Institute of Management, Law and Information Science are offering two Fully funded Excellence Scholarships for September 2014 entry. These full fee scholarships are open to all Nationalities and are for full time study only on a Taught programme in the Institute. The scholarships cover full tuition fees only.
How to apply: Separate application forms for the funding will not be required. Please apply for your Taught Masters course by following the information on the following website: http://www.aber.ac.uk/en/postgrad/howtoapply
Deadlines: 30th June 2014

Value of Scholarship(s)

Tuition Fees

Eligibility

Selection Criteria: These scholarships are awarded on the basis of academic excellence (1st Class degree holder); relevant work or other experience may also be taken into consideration
Further information: For informal enquiries please contact your Postgraduate Advisors on [email protected] see the Terms and conditions for IMLIS scholarships.

Application Procedure

On application.

Further Information

http://www.aber.ac.uk/en/postgrad/funding-fees/uk-eu/imlis-scholarships/


(Scholarship)

IMLIS Taught Masters Scholarships - 20+ Awards

UK and EU students: 1st Class and 2:1 students: £2000 tuition fee scholarship. 2:2: £1000 tuition fee scholarship.
Overseas students: 1st Class and 2:1 students: £4000 tuition fee scholarship. 2:2: £3000 tuition fee scholarship.
How to apply: Separate application forms for the funding will not be required. Please apply for your Taught Masters course by following the information on the following website: http://www.aber.ac.uk/en/postgrad/howtoapply/
Deadlines: You must hold an offer for an eligible programme in the Institute by the 31st August 2014. Please note that decisions on applications for taught courses can take up to two weeks so please ensure that you apply will in advance of this deadline.
Selection Criteria: The scholarships are awarded on the basis of academic performance and are subject to final grades. We will also consider relevant work or other experience when allocating scholarships.
Further information: For informal enquiries please contact your Postgraduate Advisors on [email protected]

Value of Scholarship(s)

£1000-£4000

Eligibility

The Institute of Management, Law and Information Science are offering Taught Excellence Scholarships to external candidates (separate scholarship scheme for IMLIS and general Aberystwyth Graduates is also available) worth between £1000 and £4000. The scholarships for September 2014 entry are available for full time Taught programmes in the Institute and are open to all Nationalities.

Application Procedure

Please see the Terms and conditions for IMLIS scholarships.

Further Information

http://www.aber.ac.uk/en/postgrad/funding-fees/uk-eu/imlis-scholarships/


(Scholarship)

International Postgraduate Excellence Scholarship - 20+ Awards

The scholarships will be awarded for academic excellence (minimum of a UK upper second class honours degree or the equivalent award, either already achieved or predicted by the candidate’s awarding university).In order to be considered for one of these awards, an application for a place on a taught Masters degree at Aberystwyth University must be received by 31st August 2015.Up to 72 scholarships worth £2500 towards tuition fees for full-time non-EU students on taught Masters courses are available for students who commence their studies in September 2015 on a first-come-first-serve basis.

Value of Scholarship(s)

£2500

Eligibility

Up to 72 scholarships, each worth £2,500 towards tuition fees will be available for non-UK/EU students commencing full-time Taught Masters courses in September 2015.

Application Procedure

Separate application forms are not required. Therefore it is essential that the application for a place be received by the AU Postgraduate Admissions Office by 31st August 2015 at the very latest.

Selection will be on the basis of academic excellence and the applicant’s suitability for their proposed course. A minimum (UK) 2.i Honours (or equivalent) is required for an award. Information on the comparability of non-UK degrees is available at http://www.aber.ac.uk/en/postgrad/howtoapply/before-you-apply/comparability/.

Further Information

http://www.aber.ac.uk/en/postgrad/funding-fees/overseas/taught/



Entry Requirements

A good Honours Degree (at least 2.2) in Marketing or a related business discipline. Satisfactory references from your previous University/employer

Course Fees

Full-time: UK/EU £5,600, International £11,250


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