This exciting new multidisciplinary masters programme is fully designed to reflect the needs of contemporary new media industries, bringing together creative technologies, interactivity and design practices within digital culture. Through the creative application and effective integration of audio visual new media formats and interactive multimedia, successful graduates will be able to address and adapt to the changing needs of this sector in order to secure a leadership position in this vibrant industry sector.
We are in the midst of digital revolution where interactive media is an integral part of our digital culture adding distribution, providing entertainment, and enriching our lives within several areas on a daily basis. The widespread success and establishment of consumer trends for interactive media devices such as games consoles, mobile smart phones, tablet devices and wearable ensures that demand for this type of professional grows rapidly.
According to the late CEO of Apple, Steve Jobs – the media industry “is worth several billion pounds annually and employs around 40,000 people, representing approximately ten percent of the total audiovisual workforce. Sectors such as sound driven games and apps show an even wider growth where providers such as Apple have paid a total of two billion dollars to app within the US alone”.
Adobe system (UK) fully support the programme with high recommendation, based on the development and key principles the course offers, which is rare and unique. We embrace excellent contracts within the interactive media and games industries, including regular visits and mastreclasses from industry professional at the top of their game from Adobe to Sony.
The course embraces a hackathon culture with specialist hack labs boasting newly designed flexible learning spaces for students to work more collaboratively on innovation protocols fostering cross-pollination of new ideas creatively. Many students will be working on live industry briefs as well as their own projects independently within and outside our course clusters. This collaborative approach to learning and research often leads to successful projects, which are commercially viable, and quickly gain industry recognition through our end of year show.
As one of the major media education providers in Europe, the University of Westminster
’s Harrow Campus currently boasts a series of professional recording studios, a new teaching recording studio, music labs and access to an array of TV, post-production, radio, film and multimedia facilities built and equipped to the highest standards.
The new media industry has demonstrated constant growth, and is four times larger than film, TV and music industries combined. Our course will prepare you for this sector, by leveraging and integrating the fine blend between creativity and technical capacities. You will also benefit from having access to a range of highly regarded industry practitioners who will offer you exceptional insight and working knowledge within the field, both challenging and encouraging your technical and creative fair. On this master’s degree you will develop commercial-level interactive media skills.
This multidisciplinary course prepares you to work in a wide range of industry combining theory, practice, and bringing together technical, creative perspective on new media systems, interactive technologies and digital culture as well as exploring new emerging creative technologies, producing an industry professional who can produce as well as explore future creative technologies.
These include mobile apps, mainstream games, interactive installation, sonic media and eMarketing, with an emphasis on core creative skills. The course also prepares and enhances your ability in producing interactive media, methodologies and production workflows, supported by a robust understanding of the technologies and theories involved.
The Interactive Media Practice degree offers an ideal foundation for those seeking employment in the digital media industries, which increasingly require people who work with technology form a creative perspective. This is the course that will create the next generation of interactive media talent who are both enterprising and creative.
Applied Innovation and Interactive Design
Design for Mobile Devices (subject to minor modification)
Entrepreneurship and project management for creative industries
Social Media and eMarketing (subject to validation)
Creative Technology and AV Design (subject to minor modification)
Design for Interactive games (subject for minor modification)
There are many highly desirable careers that students from this course can go on into such as: interactive media, app development, new media production, education, media, ICT, media design, online branding, interactive game design, web production, game designer, media advertising, information design, digital production, strategic development, online advertising, UX architect, digital SAM, mobile UX, front end development, wen development, email marketing executive, ecommerce digital marketing manager, .net developer, UX designer academic publisher, UX researcher, social media executive, digital designer, digital advertising, SEO consultant, content marketing specialist, interaction designer, digital project manger, optimisation manager.
You will need an Upper Second Class Honours degree (or equivalent). If English is your second Language you should have an IELTS score of 6.5.