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MA Public Relations


Course Description

Public Relations is about managing reputation and relationships. Sometimes this means dealing with journalists but it is concerned with a creating and maintaining dialogue and conversation with a broad spectrum of stakeholders. This might mean promoting products, from fashion and music to cars and food, or changing opinions on politics and social behaviour, and working for pressure groups, public sector bodies, charities or health campaigns. Often this requires an ability to explain complex subjects in understandable ways; almost always the challenge is to identify who to talk to, how to reach them, and what to tell them.
Student Profiles
Scholarships

Entry Requirements

An upper second class honours degree or above. However, candidates with a lower second class honours degree may also be considered as will those with significant practical work experience.

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Recipient: University of Sunderland

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