The course is delivered in English by Stirling academics with teaching assistantship by Western-educated local media specialists, which involves both intensive face-to-face teaching and online instruction. Throughout the course, students will attend lectures, seminars and discussions by/with leading media personalities in Vietnam. The full-time course takes 16 months to complete and the part-time version takes 27 months. Students completing the course will be awarded a University of Stirling
’s MSc in Media and Communications Management degree. We are currently recruiting for the next intake, to be started in October 2015.
- Degree type: MSc
- Study methods: Full-time, Part-time
- Duration: The full-time course takes 16 months to complete and the part-time version takes 27 months.
- Start date: April/October
- Course Director: Professor Matthew Hibberd
Students completing the course will be awarded a University of Stirling
’s MSc in Media and Communications Management degree (180 Scottish Qualifications Framework points [SCQF]). We also offer the Diploma for those who successfully complete six modules (120 SCQF) and the Certificate for those who successfully complete three modules (60 SCQF). Internationally oriented and comparative in approach, the learning outcomes include:
- a theoretical and case study-based foundation in communications management, including marketing, branding, internal and crisis management; media economics, finance and business management strategy
- appropriate management skills and an analytical perspective on the communications and media industries
- training in appropriate research methodologies, both quantitative and qualitative
English language requirements
If English is not your first language you must have one of the following qualifications as evidence of your English language skills:
- IELTS: 6.0 with 5.5 minimum in each skill
- Cambridge Certificate of Proficiency in English (CPE): Grade C
- Cambridge Certificate of Advanced English (CAE): Grade C
- Pearson Test of English (Academic): 54 with 51 in each component
- IBT TOEFL: 80 with no subtest less than 17
For more information go to English language requirements https://www.stir.ac.uk/study-in-the-uk/entry-requirements/english/
If you don’t meet the required score you may be able to register for one of our pre-sessional English courses. To register you must hold a conditional offer for your course and have an IELTS score 0.5 or 1.0 below the required standard. View the range of pre-sessional courses http://www.intohigher.com/uk/en-gb/our-centres/into-university-of-stirling/studying/our-courses/course-list/pre-sessional-english.aspx
Structure and content
The Media and Communications Management course includes six face-to-face and two online courses, plus a dissertation of 12,000 words at the end of the coursework period. Dedicated UK-based academics will visit Vietnam at regular intervals to lecture students. Western-educated local academics will conduct tutorials and moderate guest lectures and seminars. Leading the course will be Professor Matthew Hibberd.
In REF2014 Stirling was placed 6th in Scotland and 45th in the UK with almost three quarters of research activity rated either world-leading or internationally excellent.
Communications, Media and Culture rapidly developed into a major centre for research and learning after its foundation in 1978. Its research arm, the Stirling Media Research Institute, is internationally renowned, attracting many doctoral students, visiting scholars, and practitioners, from across the world. The department consistently draws high ratings for its teaching at all levels. We are ranked top in Scotland, 12th in UK, by the most recent Research Assessment Exercise. 95% of our research is classed as of international standard, with 70% in the top two categories, 'world-leading' or 'internationally excellent'.
Many Film, Media and Journalism graduates are successful practitioners, entrepreneurs and executives in the media and communications industries, and active in numerous other occupations. They regularly return to share their professional experience with current students. The department’s strong relationships with screen industries, public relations and journalism professionals are among its core strengths, along with its high-profile activities within international research communities.
A minimum of a second class honours degree (2.1 preferred) or equivalent. Applicants without these formal qualifications but with significant appropriate/relevant work/life experience are encouraged to apply.