This degree provides an in-depth understanding of the PR industry and its role in social, cultural and economic life.
This programme will help to develop your understanding of the principles of public relations work and its effects from a variety of theoretical perspectives. This critical sociological approach to PR is unique and differentiates the MA from other taught postgraduate degrees in PR and/or media.
During the degree, you will learn to understand and critique PR as a socio-cultural phenomenon, a cultural intermediary rather than only an organisational function. You will become familiar with the relationship between PR and the other communications industries (advertising, branding, lobbying, the media) and be able to consider their cumulative effect on society at local, national and global levels.
The normal entry requirement is a very good first degree equivalent to a British BA Honours, Upper Second or higher. A background in social sciences or humanities subjects would be an advantage. Relevant professional experience would be considered in assessing applications.Candidates whose first language is not English must provide evidence that their English language is sufficient:1. An IELTS Band Score 6.5 (with 7.0 preferred) with not less than 6.0 in any skill area or 2. Internet Based TOEFL 92 overall, 21 listening, 21 reading, 23 speaking, 22 writing
Full-time international students 2013-14: £13,100. Full-time home/EU students 2013-14: £5,100
Recipient: University of Leeds
Insert previous message below for editing?
You haven’t included a message. Providing a specific message means universities will take your enquiry more seriously and helps them provide the information you need. Why not add a message here