The media entertain us and inform us. But they are also a vast business sector employing huge numbers of people. This programme examines the media industries across both these dimensions – the cultural and the economic.
We look at media business trends but we also scrutinise television shows. The social impact of the media is as important as profit margins. From mega-corporations to entrepreneurial independents to lone bloggers, we analyse the full range of media production in modern societies across television, radio and print. The scope is international – for the media industries are now global. It is also historical, because present trends in the media cannot be followed without knowledge of long-term developments.
To do all this, the programme draws on a number of media-related fields, including communication and cultural studies, economics, business and management studies, sociology, anthropology, politics and law, but also cultural analysis associated with humanities subjects such as literature, art history and music. What’s more, the Media Industries programme is based in a department with its own dedicated Media Industries Research Centre and a number of staff specialising in this area.
Media outputs play a central role in modern life, and they can only be understood by understanding the media industries that produce them. This programme is your chance to gain such an understanding, in one of the UK’s top communications and media studies departments.
The two core modules of the programme provide the fundamental basis for understanding the media industries, economically and culturally, internationally and historically.
•The Media Industries introduces students to the main issues, debates and research traditions relating to the media. The emphasis is on debates about change in the media. How much are recent developments such as digitalisation, marketisation and internationalisation transforming the media industries?
•Media Production Analysis examines individual media industries, such as television, film, music, radio, the internet, newspapers, magazines and advertising. There is a strong focus on organisational dynamics, and on the nature and experience of work in the media industries.
In addition students take two optional modules that allow them to acquire in-depth knowledge in areas such as media policy, audience research, journalism, international communications and media globalisation.
The entry requirement is a very good first degree equivalent to a British BA Honours, Upper Second or higher. A background in social sciences/humanities would be an advantage.Candidates whose first language is not English must provide evidence that their English language is sufficient to meet the demands of their study. In particular, we require one of the following qualifications:1. An IELTS Band Score of 6.5 (7.0 preferred) with not less than 6.0 in any skill area or 2. Internet Based TOEFL 92 overall, 21 listening, 21 reading, 23 speaking, 22 writing
Full-time international students 2013-14: £13,100. Full-time home/EU students 2013-14: £5,100
Recipient: University of Leeds
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