The Chartered Institute of Marketing (CIM) Professional Diploma is a Level 6 Qualification that has been designed for mid level marketers looking to acquire professional recognition whilst gaining both practical and strategic marketing skills. The course attracts students from a variety of sectors including private, public, tourism, retail, education and B2B. People studying the course might be:
The Chartered Institute of Marketing (CIM) is the world’s largest professional marketing body. It provides membership, qualifications and training to marketing professionals around the world. The accredited CIM qualifications available at the University of South Wales, are for those looking to acquire professional recognition whilst gaining both practical and strategic marketing skills and knowledge.
During the course you will develop the ability to prepare a marketing plan for a business/organisation and learn to examine opportunities for an organisation to show how it can gain a greater understanding of customers and how it can add value to the customer experience.
We have been acclaimed for the excellence of our professional marketing tuition for over 20 years. We are a Chartered Institute of Marketing accredited study centre and our pass rates consistently exceed national averages.
Optional Modules: - Digital Strategy or Driving Innovation
Learning and teaching methods
Teaching sessions are designed to allow students to engage in regular group discussions about the marketing activity and strategy of their respective organisations. This creates an excellent thinking space for students to acquire new ideas and share good practice.
In an increasingly competitive workplace and job market, CIM qualifications can be seen as a differentiator. Both as recognition of achievement, and as a way to further develop marketing skills and knowledge, enhancing your career, CV and prospects.
Work related assignments, projects and examinations.
ONE of the following: • Any business or marketing Bachelors or Masters Degree (or equivalent) where a minimum of one third of the credits come from marketing (i.e. 120 credits in Bachelors Degrees or 60 credits in Masters Degrees) or • Experience in a marketing management role that has provided knowledge and competence equivalent to the learning outcomes of the CIM Professional Certificate in Marketing (sufficient to pass the Entry Test to Level 6)
Recipient: University of South Wales
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