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Marketing Management


Course Description

An ideal programme for those wishing to pursue a career in Marketing Management. You interpret complex information, problem solve, work to deadlines and understand the latest thinking in marketing.

COURSES
First Semester
 Marketing Management
 Marketing Decision Making
 Interpersonal Management & Negotiation
 New Product & Service Development

Second Semester
 Marketing Communications
 Consumer Behaviour
 Business Model Innovation
 Research Methods

Third Semester
 Dissertation or Marketing Project

Visit the Marketing Management page on the Aberdeen University website for more details!

Student Profiles
(Scholarship)

GRADUATE BUSINESS SCHOOL MERIT SCHOLARSHIPS - 20+ Awards

Open to all international* students and available on a competitive basis, the University of Aberdeen invites high-achieving students to apply for the following funds that do not need to be repaid upon graduation.Examples of equivalencies are:Azerbaijan: A four-year Bachelors degree (Bakalavr) with marks > 4.5 out of 5 or > 85%, or a five-year specialist diploma with marks > 4 out of 5 or > 80% from a recognised Azerbaijan UniversityCanada: A four-year Bachelors degree with Honours with marks between 4.00-4.30China: A four-year Bachelors degree with marks > 85% from a Recognised University and >80% from a Prestigious UniversityGhana: A Bachelors degree with a GPA > 3.50India: A first class degree with distinctionNigeria: A first class degree with marks > 90% or a GPA > than 4.75Thailand: A Bachelors degree with a GPA > than 3.50Uganda: A Bachelors degree with Top Honours, a GPA > 4.4USA: A four-year Bachelors degree with Grade A, GPA 3.20 or marks > 90%This award is available across all Masters programmes within the Graduate Business School, with the exception of the MBA Energy ManagementWe’re delighted to confirm that applicants who qualify will be notified of a scholarship award at the same time as our offer of admission.

Value of Scholarship(s)

valued at £5000 each

Eligibility

Students of the highest merit and potential Subjects: All Subjects will be eligible for our Graduate Business School Merit Scholarship, valued at £5000 each. Worth more than 25% of your tuition fee of the Masters programme you take with us, we have an impressive 50 of these prestigious merit scholarships to award for Masters entry in September 2015. So if you’re heading for or have already achieved UK equivalent First Class (Hons) in your undergraduate degree and looking for a first-rate scholarship

Application Procedure

HOW TO APPLY
You do not have to apply for these Scholarships.
If you are eligible we will contact you.
Upon receipt of a completed application form, successful applicants will be notified of the decision by email from the Graduate Business School office. At the very latest, we can confirm that successful applicants will receive notification within 7 working days of the closing date.If you have already applied and been made an offer by the University’s Graduate Business School, we will consider your application form and contact you further if you have also been successful in achieving a scholarship. Please note that this award is only open to applicants intending to start at Aberdeen in September 2015You may not apply after you have begun your programme at the University or defer your scholarship to the following year. Please note that late applications for the award for September 2015 entry will be considered on a case by case basis.Closing deadlineNew applicants are advised to submit their application for admission in 2015 as early as possible but please note that the final deadline for submission is midnight on 30th June 2015.

Further Information

http://www.abdn.ac.uk/study/international/business-scholarships.php


(Scholarship)

KINGS COLLEGE SCHOLARSHIPS FOR INTERNATIONAL STUDENTS - 20+ Awards

Successful candidates must be classed as international for tuition fee purposes and will have the equivalent of a UK upper second class degree.
The University will select candidates based on specific criteria and award scholarships to students who can demonstrate excellence in at least two of the following areas:
- Academic qualifications
- English Language ability
- Understanding of the course and motivation to study at Aberdeen,
- Extra-curricular or work experience

Value of Scholarship(s)

£2000

Eligibility

Our Business scholarships are valued at GBP2000 each and offered to full-time international postgraduate students for entry in 2015-16 Academic year to support full-time study over a 12 month period in the following programmes:
10 graduate students the chance to study for MSc Applied Economics
10 graduate students the chance to study for MSc Finance and Real Estate
10 graduate students the chance to study for MSc Management Consultancy
10 graduate students the chance to study for MSc Marketing Management
10 graduate students the chance to study for MSc International Business Management

Application Procedure

HOW TO APPLY
You do not have to apply for these Scholarships.
If you are eligible we will contact you.
Upon receipt of a completed application form, successful applicants will be notified of the decision by email from the Graduate Business School office. At the very latest, we can confirm that successful applicants will receive notification within 7 working days of the closing date.If you have already applied and been made an offer by the University’s Graduate Business School, we will consider your application form and contact you further if you have also been successful in achieving a scholarship. Please note that this award is only open to applicants intending to start at Aberdeen in September 2014You may not apply after you have begun your programme at the University or defer your scholarship to the following year. Please note that late applications for the award for September 2014/5 entry will be considered on a case by case basis.Closing deadlineNew applicants are advised to submit their application for admission in 2014 as early as possible but please note that the final deadline for submission is midnight on 30th June 2014.

Further Information

http://www.abdn.ac.uk/study/international/business-scholarships.php


(Scholarship)

INDIAN MASTERS SCHOLARSHIPs - 20+ Awards

Each scholarship will have a value of £2,000 each and is available on a competitive basis, according to the following criteria:Applicants’ degrees need to be awarded by a recognised UGC accredited University, with normally a First Class Degree, and an excellent record of achievement.

Value of Scholarship(s)

£2000

Eligibility

The University of Aberdeen will also now offer 20 Masters scholarships for students from India for postgraduate Masters study in any subject offered by the Graduate Business School – excluding MBA programmes - for the 2015-2016 academic session.

Application Procedure

HOW TO APPLY
You do not have to apply for these Scholarships.
If you are eligible we will contact you.
Upon receipt of a completed application form, successful applicants will be notified of the decision by email from the Graduate Business School office. At the very latest, we can confirm that successful applicants will receive notification within 7 working days of the closing date.If you have already applied and been made an offer by the University’s Graduate Business School, we will consider your application form and contact you further if you have also been successful in achieving a scholarship. Please note that this award is only open to applicants intending to start at Aberdeen in September 2014You may not apply after you have begun your programme at the University or defer your scholarship to the following year. Please note that late applications for the award for September 2014/5 entry will be considered on a case by case basis.Closing deadlineNew applicants are advised to submit their application for admission in 2014 as early as possible but please note that the final deadline for submission is midnight on 30th June 2014.

Further Information

http://www.abdn.ac.uk/study/international/business-scholarships.php



Entry Requirements

A good first degree (equivalent to a British second-class Honours degree) or above in any discipline. The English Language Requirement for all College of Arts and Social Sciences Masters programmes is an IELTS of 6.5 with 6.0 in the writing and reading (or equivalent TOEFL iBT or PTE).

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Recipient: Aberdeen University

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