Students explore theories of communication, culture, language and society and their applications in business interactions. The distinctiveness of the programme lies in the focus of the course’s 3 principal components: emphasis on intercultural and communication theories applied to work-related contexts in international business; multi-disciplinary pathways with specialist modules; and research training alongside project management. Employability is a major focus on this course. The work placement module gives students the opportunity to work as an intern as part of the programme. Input is given on employability skills including personal branding and using social media, helping them to go on a placement in the country of their choice.
Theory and Practice in Intercultural Business Communication Organisational Communication Multicultural Marketing Research Methods The Dissertation (Triple module) OR The Work Placement Project (Triple module - 4 weeks minimum)
2 options from any of the following pathways: Business and Marketing Tourism Public Relations Interpreting and Translation Language and Communication
A minimum of a lower second-class honours degree (or equivalent) in Arts, Social Science, or Business related disciplines.Applicants able to demonstrate appropriate work-based experience or possessing alternative professional qualifications will be considered on an individual basis. Interviews may be required as part of the admissions process.Students whose first language is not English are required to pass either the TOEFL (minimum 600-pbt or 250 cbt) OR IELTS (minimum 6.5).
Recipient: University of Central Lancashire
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