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MA / PGDip / PGCert Publishing

Course Description

We are proud to announce the only Publishing MA course in the North of England. This vocational programme, which runs full time over one year and part time over two years, is aimed at postgraduates who wish to pursue a career in publishing. We work closely with industry partners including several large publishing houses and the BBC (who are moving to the North West shortly) to ensure our graduates are fully prepared for the changing workplace. Our tutors are experienced in the publishing and bookselling industries. By the end of the programme, you will be equipped with knowledge and practical skills to take your part in the future of publishing.

Course Content
We will extend historical knowledge of the physical and economic aspects of publishing culture in relation to the development of mass production in the nineteenth/ twentieth centuries. We will evaluate the publishing world, including product design, sales and marketing, publishing production and rights issues. The programme is designed to foster/ enhance independent research skills, and provide students the opportunity to produce a study of the publishing marketplace and participate in shaping the future direction of the publishing world.

Publishing Culture is the core module for the MA in Publishing and will develop your awareness of the history of publishing, considering the evolution of editing, product development, publishing production and sales/marketing within a range of delivery platforms, including book, magazine, journal and digital media.

Digital and E-Publishing will explore the emergence of the digital platforms, such as the e-book, and its implications for the future of publishing, drawing on our expertise in digital literacies. You will be at the cutting edge of research and will have the chance to work on "live" projects which will help publishers take their industry forward.

Sales and Marketing will offer insights into product marketing and explore the strategies and ideologies that underpin marketing decisions. We place emphasis on innovation, and will encourage students to consider how strategies might be developed to successfully promote and place digital products.

Children’s Publishing will analyse the specific demands and strategies of publishing for this particular market, taking into consideration the history of children’s books, current demands and potential future trends.

The Role of the Editor will explore the roles of both copy and commissioning roles; in the early weeks, students will explore the job requirements of both roles, then can opt to specialise in one or the other.

There is also a compulsory Project/Dissertation which will anaylse investigate an original topic relating to the publishing industry.

Links with professional bodies: We have formed close links with a range of large publishing houses, including Harper Collins, Hodder, Macmillan, Penguin and Random House in London, and locally, Bloodaxe, Carcanet Comma Press and Manchester University Press. We are also in partnership with the BBC.

Additional Information
For an informal chat about our Publishing course or for advice on how to further your career in this fascinating industry call Debbie Williams on 01772 894759. Debbie has many years experience in the publishing and bookselling industry. If you are already employed in publishing and you would like to take a short course, such as our module on digital publishing, please call Debbie for a chat.

Visit the MA / PGDip / PGCert Publishing page on the University of Central Lancashire website for more details!

Entry Requirements

Good honours degree and/or working experience, IELTS 6.5, or equivalent

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