The MSc Marketing is taught through innovative focused subject material related to this sector, supported by the latest research across the subject areas to help you develop business competence and strengthen confidence.
The combination of theoretical rigour and application provides you with the attributes both for work and for your success through the impact you will have in the organisations you join.
The course gives you the opportunity to work on real business problems, employability opportunities and related activities which support the curriculum.
Areas of study may include
Global brand communications and reputation Marketing and the digital future Intercultural business competencies Strategy and brand management
Why choose this course?
Almost all organisations need a marketing role to be able to communicate with their customers and consumers.
This postgraduate course will equip you with the marketing knowledge and skills needed today to succeed in a global economy.
You will be immersed and examining real-life campaigns across various media, and with our employability practice-based approach you will gain a highly pragmatic perspective in this dynamically ever-changing subject area.
page on the University of Bedfordshire website for more details!