INSTITUTE FOR SPORT BUSINESS
This programme has a focus on innovation and enterprise which are core skills in the world of sport business. It allows you to recognise the link between theory and practice to improve your management skills.
Managing success in sport and sport business is part of our heritage at Loughborough. As a partner to Team GB we know what it takes to deliver results in a challenging environment.
Satisfying consumer, social and environmental expectations in the business of sport requires innovative thinking. Modern sport businesses therefore need innovative and effective management practices to meet these expectations.
This programme provides you with opportunities to undertake applied research to develop innovative solutions to solve real problems confronting sport businesses. Students will develop an understanding of management and marketing principles, how sport is governed, the development of strategy and the place of entrepreneurship and innovation in the changing sport business landscape. The programme complements the successful MSc Sport Management programme that for over 20 years has guided Loughborough postgraduate students in understanding the complexities of the global sport business sector and developing the contemporary management practices to provide them with a competitive advantage in the business of sport.
See the website http://www.lborolondon.ac.uk/study/institutes-programmes/sport-business-innovation/
a) Use action based learning to develop insight into the knowledge and skills required for innovation in the sports industries
b) Develop the critical analysis skills required to evaluate and reflect on the innovation process and the behaviours required to manage innovation in the sports industry
c) To develop a critical understanding of the dynamics of the sport business sector
d) To provide students with the skills of advanced networking and team working in order to compete in a rapidly changing business environment
To complete the MSc Sport Business Innovation, students must complete 8 x 15 credit modules. Students must choose three optional modules (one in semester 1 and two in semester 2). All students must complete a Dissertation worth 60 credits.
Modules are assessed by a combination of written assignments, group exercises, presentations and time constrained assignments. Subject to your choices, there may also be exams.
The Master of Sport Business Innovation prepares you for numerous career paths. These may include careers in commercial sporting organisations, international governing bodies of sport, government, the not for profit sector, as well as the skills required to establish your own sport enterprise business.
- Innovation Management
- Collaborative Project
- Strategy and Planning
-Understanding Business Failure
- Sports Markets and Industries
- Managing Service Quality in the Sports Industries
- Sports Management Theory and Practice
Choose three modules only
- Leadership Models and Practices: Applications to a Sport Context
Find more information on modules here http://www.lborolondon.ac.uk/study/institutes-programmes/sport-business-innovation/
StudyLoughborough University London
offers a collaborative, innovative and inspiring learning environment, bringing together world-leading scholars, dynamic organisations and creative individuals with the emerging talent and leaders of tomorrow.
Our programmes, which combine real-world learning with theory-rich lectures, are delivered through our five institutes and academy:
- Institute for Design Innovation
- Institute for Digital Technologies
- Glendonbrook Institute for Enterprise Development
- Institute for Sport Business
- Institute for Media and Creative Industries
- Academy of Diplomacy and International Governance
You will not only develop an in-depth knowledge of your chosen subject area, but will also gain cross-disciplinary experience, giving you the breadth of skills and experience to thrive in your chosen career.
You will learn from and network with pioneering thought-leaders from a range of organisations –multi-national companies to small entrepreneurial start-ups, the private and voluntary sectors, and the eminently creative local London community.
Our vision for Loughborough University London
has been shaped and informed by the University’s existing commercial partners and collaborators, which include several of the world’s most iconic brands.
We will be running regular keynote speaker programmes, seminars and invited lecturers from some of the world’s most influential business leaders, entrepreneurs, and public and voluntary sector organisations. Visit the People section of the website (http://www.lborolondon.ac.uk/about/people/guest-speakers/
) to see just a few of our iconic partners.
All have recognised the need to invest in the pipeline of future talent so that they can continue to recruit people with the skills, drive and creativity to compete and thrive in a globally competitive environment.