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  International Marketing (PgCert/PgDip/MSc)


Robert Gordon University    School of Creative and Cultural Business

Full time September, January MSc, PGDip, PGCert 12-14 months full-time
Business & Management (5) Communication & Media Studies (7)

FindAMasters summary

The International Marketing programme at Robert Gordon University offers a comprehensive and accredited degree that will equip you with the knowledge and skills needed to excel in the field of marketing. With a focus on both domestic and international marketing theory, you will gain a deep understanding of various factors that influence consumer behavior, such as culture, politics, and technology. The course places a strong emphasis on digital marketing, ensuring you develop the necessary skills to thrive in today's digital landscape. Entry requirements are flexible, considering relevant work experience and lower degree classifications. Join us and unlock a world of exciting career opportunities in marketing.

About the course

This accredited International Marketing degree is designed to develop your knowledge and understanding of domestic and international marketing theory and current business management practices. On successful completion you will be able to make an immediate and effective contribution to the operations of an international or national company within the field of marketing.

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Entry Requirements

Applicants normally hold a 2:2 undergraduate honours degree or its equivalent in any subject area.
Applicants with a lower degree classification and / or relevant work experience will be considered on a case by case basis.

ENGLISH LANGUAGE REQUIREMENTS
Applicants whose first language is not English should have an IELTS of 6.5 overall, with no component lower than 5.5, or an equivalent.

INTERNATIONAL STUDENTS
International students who do not meet our direct entry requirements for this course can gain additional entry points through our International College at Robert Gordon University.

See website for more entry requirements.


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Student Profile

Gerald Zeltner

The balance between digital marketing and traditional marketing is really good. One of the highlights was being able to start a Marketing Society.

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