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Postgraduate Diploma in Sport Marketing


Course Description

The objectives of this program are to develop skills and abilities that are critical to understanding the area of sport marketing, providing strategic tools and specialized coverage of its function as part of a value creation process. Our program effectively strengthens this knowledge, which includes identifying business opportunities, establishing strategies, anticipating change, optimizing resources, and analyzing information for decision making.

Entry Requirements

Professional career in the sports industry or higher education.

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Recipient: Johan Cruyff Institute

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