Masters Degrees in Marketing ("Big Data")

Whether you buy something online, take the train or make an insurance claim, virtually everything you do contributes to the vast amount of data collected. Read more

In the age of  big data , companies have more consumer information than ever before. They can use this information to target consumers, but they can also use consumer information (e.g. Read more

The increase in the collection and analysis of Big Data, — extremely large sets of information, such as social media comments or online product reviews — can provide valuable insight to consumer behaviors and preferences. Read more

The MSc Data Science and Marketing will provide you with the technical and practical skills to combine data science with marketing analytics, allowing you to use technology to transform businesses and marketing strategies and improve performance. Read more

The way we do business is changing, particularly how and why we carry out transactions. Decision times are increasingly based upon user-friendliness via mobile and social media, and improving these channels is reliant upon data and analytics. Read more

The Master's in Business Analytics is designed to build your knowledge across many areas including International Business, Management, Finance and Marketing. Read more

Application deadline: 31 Mar 2024 Application will be processed on a rolling basis until all places fill up. Therefore, early applications are strongly encouraged. Read more

The MSc Marketing and Digital Analytics programme is designed to provide insight into marketing and its relationship with the online data economy. Read more

The Strategic Marketing MSc will give you the specialised skills and knowledge to become a successful marketing leader of the future. Read more

The MSc Marketing programme is a generalist programme that covers a wide range of topics, including Consumer Behaviour, Business-to-Business Marketing, Digital Marketing, Brand Management, AI and Big Data in Marketing, and more, providing graduates with a competitive advantage in the job market. Read more

Centennial College's Marketing Research and Analytics program positions you at the forefront of a cutting-edge job market in which organizations have oceans of data available to them, but struggle to make sense of it as marketing becomes increasingly data-driven. Read more

The need for quantitative support to optimise operational and strategic decision-making continues to increase. Read more

Marketing has been dominated in recent years by a shift to digital. Social media, mobile technologies, big data and data analytics, cloud computing and the Internet of Things are changing the way marketing is designed and executed. Read more

Econometrics and Operations Research opens a window to a complicated world that provides insights on which people, businesses and governments base their decisions. Read more

Four different cities – Milano, Barcelona, Roma, Madrid – for a unique and specialized part-time program of study in marketing and sales including digital marketing, social media management, big data and CRM. Read more