• University of Glasgow Featured Masters Courses
  • Swansea University Featured Masters Courses
  • University of Leeds Featured Masters Courses
  • Xi’an Jiaotong-Liverpool University Featured Masters Courses
  • University of York Featured Masters Courses
  • Leeds Beckett University Featured Masters Courses
  • University of Edinburgh Featured Masters Courses
  • Regent’s University London Featured Masters Courses
De Montfort University Featured Masters Courses
Coventry University Featured Masters Courses
University of Bradford Featured Masters Courses
FindA University Ltd Featured Masters Courses
University of Leeds Featured Masters Courses
United Kingdom ×
0 miles

Coventry University, Faculty of Business and Law Masters Degrees in United Kingdom

  • United Kingdom ×
  • Coventry University
  • Faculty of Business and Law×
  • clear all
Showing 1 to 15 of 59
Order by 
The Accounting and Financial Management MSc is designed to provide training on functional accounting and finance topics for those considering careers in the Accounting or the Financial Services Sectors. Read more
The Accounting and Financial Management MSc is designed to provide training on functional accounting and finance topics for those considering careers in the Accounting or the Financial Services Sectors.

WHY CHOOSE THIS COURSE?

The programme covers both advanced accounting and financial management modules giving students a certain level of flexibility to explore more before specialising in a particular area.

WHAT WILL I LEARN?

The modules covered in the MSc Accounting and Financial Management degree have been carefully developed so that the following three main streams are covered:
-Internal accounting and the financial management environment
-External financial market environment
-Inter-linkages between internal and external accounting and financial management environments

You will study the following modules in the Accounting and Financial Management MSc.

Semester 1
-Institutional investments
-Financial statement analysis and valuation
-Corporate finance
-Quantitative methods

Semester 2
-Auditing and assurance
-Advanced management accounting
-Corporate financial strategy
-Financial risk management
-Research methods

Semester 3
-Dissertation or Company Internship and Report

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

The MSc is an important stepping-stone for those who want to become, for example, Accounting and Financial Managers, Professional Accountants, Financial Analysts and Financial Consultants.

WORK PLACEMENTS

As part of the Accounting and Financial Management MSc degree students have the option of enrolling on the internship programme. This module normally lasts between 8–12 weeks and provides students with an opportunity to undertake a workplace project on behalf of an organisation.

Coventry University Business School works closely with companies across the UK and Europe to offer a wide variety of internships.

Students must successfully meet the following assessment criteria:
-Academic: successful completion of all Semester 1 modules including research methods at the first attempt
-CV short-listing: submit a CV which will be used for competitive short-listing by the internship panel
-Presentation: prepare and successfully deliver a formal presentation
-Interview: interview with the university internship panel

After completing the Internship, you are required to write an extensive report based on the managerial and educational experience derived from the internship itself and present your findings to both the employers and academic staff.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
The Advertising and Marketing MA degree focuses on the link between organisations and the customer. It will help you to develop a greater understanding of how to produce persuasive communications and give you a broader perspective on aspects of marketing communications. Read more
The Advertising and Marketing MA degree focuses on the link between organisations and the customer. It will help you to develop a greater understanding of how to produce persuasive communications and give you a broader perspective on aspects of marketing communications.

The course provides opportunities to work on live or near live projects so that students can gain further experience to assist them in the work place.

WHAT WILL I LEARN?

This course gives you the opportunity to:
-Develop both cognitive and practical skills in advertising and marketing
-Study a variety of advertising and marketing topics which includes creative development, copywriting, brand management and development, media consumption and selection and communications management
-Have the option of enrolling on the internship programme, providing the opportunity to undertake a workplace project on behalf of an organisation

At the start of the course all marketing students will study a common core:
-Consumer behaviour
-Principles of marketing
-Marketing communications
-Information acquisition and analysis

After this students will study specific modules. This provides an opportunity to select from a range of topics, including e-marketing and services marketing. So whether you are interested in strategy, internationalism, contemporary theory or communications, the Coventry University Business School postgraduate marketing suite offers you an outstanding opportunity to enhance your career prospects.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

The MA Advertising and Marketing is suited to graduates seeking career development and opportunities in marketing agencies or marketing positions in organisations which include creative advertising development responsibilities. Previous graduates have secured exciting and rewarding positions in a wide variety of marketing areas such as brand management, creative advertising development working with the leading organisations worldwide such as Jaguar Landrover, Zurich and many others.

Accredited by The Chartered Institute of Marketing (CIM), this course is also mapped for maximum exemptions against the CIM Diploma in Professional Marketing. This means that you have the opportunity to work towards achieving the CIM Diploma in Professional Marketing while studying and may graduate with an enhanced qualification that is highly sought after by employers. Our students need only complete two units of the Diploma to gain the qualification in full.

With appropriate work experience you will be eligible for Associated/Member status from CIM and awarded designatory letters ACIM/MCIM. With this you will be well on your way to Chartered Marketer status, the mark of an up-to-date, qualified and experienced marketing professional (additional fees may apply).

WORK PLACEMENTS

As part of the Advertising and Marketing MA degree students have the option of enrolling on the internship programme. This module normally lasts between 8–12 weeks and provides students with an opportunity to undertake a workplace project on behalf of an organisation.

Coventry University Business School works closely with companies across the UK and Europe to offer a wide variety of internships.

Students must successfully meet the following assessment criteria:
-Academic: successful completion of all Semester 1 modules including research methods at the first attempt
-CV shortlisting: submit a CV which will be used for competitive shortlisting by the internship panel
-Presentation: prepare and successfully deliver a formal presentation
-Interview: interview with the University internship panel

After completing the Internship, you are required to write an extensive report based on the managerial and educational experience derived from the internship itself and present your findings to both the employers and academic staff.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
Food security is of critical concern globally, and the development of food systems that provide food of high quality and quantity in a sustainable way, is now a research and policy priority. Read more
Food security is of critical concern globally, and the development of food systems that provide food of high quality and quantity in a sustainable way, is now a research and policy priority.

The MSc in Agroecology and Food Security is designed to equip professionals and graduates with the knowledge to critically analyse and assess the relationships between agroecological food production and management, farming systems, climate change economics and the environment.

WHY CHOOSE THIS COURSE?

Run by Coventry University's Centre for Agroecology, Water and Resilience (CAWR) whose mission is to create resilient food systems worldwide:
-Draws on the outstanding range of academic and practical expertise of CAWR staff plus world-renowned guest lecturers
-Is designed for students from a variety of different academic and professional backgrounds and from the natural and social sciences (e.g. previous experience of agriculture not necessary)
-Provides unique content in terms of its cutting edge focus on transforming the food system through alternative paradigms, concepts, and methodologies to enable real and equitable change
-Is based at the UK’s national centre for organic horticulture in 10 acres oforganic gardens

WHAT WILL I LEARN?

The course will provide you with the knowledge of the major agricultural production systems found in different parts of the world and the main theoretical approaches to understanding contemporary food systems.

The course covers a range of subject areas including:
-Food security
-Agroecological production systems
-Clean energy, climate and carbon
-Agroecological techniques and practices
-Stabilisation agriculture
-Management of natural and environmental hazards
-Environmental impact assessment
-Ecological management and assessment
-International environmental law
-Remote sensing and digital image analysis
-Project management

For each module, teaching normally takes the form of weekly 'face-to-face' contact at the University (including lectures, workshops, seminars and exercises) throughout each semester, with associated directed and self directed study, which may be undertaken off-campus.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

All students undertake an individual research project, which may be associated with an appropriate organisation or company in the UK or overseas. Equipped with a detailed understanding of food systems and a range of appropriate practical skills your potential for employment will be strong.

Opportunities present themselves in national and international government agencies, non governmental policy, research and development organisations, the private sector including food companies and the farming sector.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
The Banking and Finance MSc degree is ideal for those considering embarking on a career in the rapidly developing banking and financial sectors. Read more
The Banking and Finance MSc degree is ideal for those considering embarking on a career in the rapidly developing banking and financial sectors.

The course will allow you to gain a deeper understanding of recent banking and financial developments from a corporate and global perspective.

WHY CHOOSE THIS COURSE?

Recent events have critically highlighted the importance of the link between the banking and financial sector and the real economy.

WHAT WILL I LEARN?

This course aims to provide you with a thorough understanding of:
-Changes in strategies of financial institutions
-Financial instruments
-Risk management

In the first stage of the course you will study modules such as:
-Financial statement analysis and valuation
-Institutional investments
-Corporate finance
-Quantitative methods

Stage two involves studying modules such as:
-International financial markets
-Emerging markets finance
-International banking
-Islamic finance

You will also be required to complete a course on Research Methods, leading to a project proposal.

The final stage of the course involves undertaking a dissertation in the International Banking or Finance area or an internship (if eligible) based in a financial institution.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

This course will suit recent graduates who already have some academic knowledge of the business and financial sector, but wish to deepen their theoretical understanding of the range of financial sector activities in order to make a career in the financial services sector.

It would also suit a range of financial practitioners who wish to upgrade their qualifications in the banking and finance areas for career progression.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
Brand management is a unique discipline that brings together multiple perspectives of organisations, consumers and wider societal stakeholders. Read more
Brand management is a unique discipline that brings together multiple perspectives of organisations, consumers and wider societal stakeholders. It is also a key reputational function of a business. Organisations require and seek qualified employees who have relevant knowledge and skills to develop and manage brands to achieve organisational uniqueness in challenging, competitive and diverse contexts.

WHY CHOOSE THIS COURSE?

The Brand Management MA degree provides a programme of study to equip you with the theoretical knowledge, intellectual frameworks and importantly the practical skills required by today’s organisations to succeed in the management of their brands.

The programme deals with why brands are important, what they represent to consumers and what should be done by organisations to manage them successfully. Building a successful brand is both an art and a science. In today’s world brands represent invaluable intangible assets and their creation and nurturing brings considerable challenges to brand managers.

This programme of study provides you with a comprehensive and up-to-date perspective on brands, brand equity and strategic brand management. The programme combines current thinking and developments surrounding brand management with illustrative examples for students to draw from.

The programme should appeal to students interested in increasing both their understanding of branding principles and strategic brand management decision making.

It provides opportunities to work on live projects so that students can gain further experience to assist you in the workplace.

WHAT WILL I LEARN?

The course aims to provide you with the skills to:
-Critically evaluate and apply the knowledge and skills acquired to both the theory and practice of specialist branding and brand management areas
-Strategically analyse the tools required to investigate brand management problems and develop appropriate solutions
-Develop the ability to reflect on the acquired skills with self-direction and independence
-Gain the opportunity to strategically analyse a range of global brand management situations through the exposure to different real life business cases, guest speakers and the application of online and offline marketing
-Excel in teamwork and leadership

These courses are regularly reviewed and updated to reflect new developments and the requirements of the profession, needs of industry and government legislation.

Semester 1
-Consumer Behaviour
-Contemporary Issues in Branding
-Global Brand Management
-Marketing Communications

Semester 2
-Applied Brand Management
-Marketing Consultancy Research
-Managing Corporate Reputation
-Brand Analytics

Semester 3
-Advanced Study Project or Company Internship

Brand management is a discipline that requires hands on experience of conducting and managing a research project. This course offers you several opportunities to engage in this experience. You will be able to conduct your own research project that will form basis of your dissertation. Alternatively, you will also have the option of enrolling on a company internship that will provide you with the opportunity to undertake a workplace project on behalf of an organisation.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

The Brand Management MA is suited to graduates seeking career development and opportunities in brand management and marketing roles. Previous graduates have secured exciting and rewarding positions in a wide variety of marketing areas such as brand management, brand analysis and insight roles working with leading organisations worldwide such as Millward Brown, Jaguar Land Rover and many others.

In addition, the Coventry University’s suite of marketing courses is currently one of only a few marketing courses in the UK that are accredited by The Chartered Institute of Marketing (CIM) for a Dual Award. The Dual Award means that while you are studying for your postgraduate qualification you also have the opportunity to work towards achieving the CIM Diploma in Professional Marketing as part of your degree, enabling you to graduate with an enhanced qualification that is sought after by employers. With appropriate work experience you will be eligible for Member status from The Chartered Institute of Marketing and awarded designatory letters MCIM. With MCIM you are well on the way to Chartered Marketer status, the mark of an up to date, qualified and experienced marketing professional.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
The MSc Business Analytics programme is an innovative new programme designed to develop the practical business analytical skills needed in today’s data rich business world. Read more
The MSc Business Analytics programme is an innovative new programme designed to develop the practical business analytical skills needed in today’s data rich business world. Businesses need trained analysts capable of exploring data to find new patterns and relationships and make business decisions accordingly.

Organisations require analysts capable of generating value from large data sets which cannot be analysed with traditional techniques. You will be taught to apply appropriate analytical techniques within a business context.

WHY CHOOSE THIS COURSE?

The course has been specifically designed to give a structured understanding of business analytics. Initially you will be given an overview of big data and business analytics. You will then be taught the analytical techniques underpinning business analytics.

The focus will then be on analytical techniques applicable to specific organisational functions such as: marketing, operations, finance and logistics. We will also develop your skills to improve your business understanding and important communication skills. In addition you will get some commercial research experience for your CV either through your project and dissertation or through the Postgraduate Company Internship (subject to meeting criteria).

Please note: Students will need to pass all Semester 1 modules and attend two compulsory employability skills workshops. After an interview with an internal panel of academics and formal presentation, successful students are selected by the host organisation.

WHAT WILL I LEARN?

The aim of the programme is to produce post graduate students who as well as understanding the value and benefits of business analytical techniques can apply these techniques and methods to organisation functions in order to facilitate data driven decision making for the organisation.

The objectives of the course are:
-To understand the context of big data and analytics within organisations
-To critically learn, understand and apply techniques underpinning business analytics
-To apply business analytical techniques relevant and appropriate for particular business functions
-To effectively use information tools to deliver effective communication of analysis leading to actionable results

The course consists of the following modules: Big Data and Big Analytics; Business Statistics; Data Mining Methodologies and Applications; Business Modelling; Applied Marketing Analytics; Operations Analytics; Financial Analysis for Decision Making; Global Supply Chain and Logistics; Dissertation or The Postgraduate Consultancy Project.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

The MSc Business Analytics graduate will have an opportunity to enter the field of Business Analytics and Consultancy in small, medium or large organisations across the globe. Graduates could enter professions such as management consultants, business analysts, policy analysts, market researchers, operations researchers and data scientists. They could work in public, private and voluntary sectors where such analytical skills would give organisations competitive advantage.

The transferable skills that students develop whilst on the programme will enable them to search for opportunities within and beyond business analytics.

OPPORTUNITIES FOR AN INTERNATIONAL EXPERIENCE

There will be an emphasis on intercultural experiences for students on the MSc programme via:
-The opportunity for students to enrol on the Global Leaders programme.
-Advertised field trips throughout the School.
-The use of international case studies and examples.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
The course provides a sophisticated understanding of applying psychology in business settings, including understanding consumer behaviours, employee engagement and the impact of globalisation on organisational behaviours. Read more
The course provides a sophisticated understanding of applying psychology in business settings, including understanding consumer behaviours, employee engagement and the impact of globalisation on organisational behaviours. The course is accredited by the Association of Business Psychology and designed for both home and international students. The course is informed by the academic and professional disciplines of Business, Organisational and Occupational psychology.

The MSc Business and Organisational Psychology with Professional Experience, is an extended full-time Masters programme with a substantive professional experience component. Within the professional experience modules, students have the option of undertaking an internship with a host organisation or, alternatively, campus-based professional experience.

Internships are subject to a competitive application and selection process and the host organisation may include the University. Internships may be paid or unpaid, and this will depend on what is being offered and agreed with the host organisation. Students who do not wish to undertake an internship or are not successful in securing an internship will undertake campus-based professional experience, which will deliver similar learning outcomes through supervised projects and activities designed to offer students the opportunity to integrate theory with an understanding of professional practice.

WHY CHOOSE THIS COURSE?

-Multi-disciplinary degree, open to candidates without psychology as a first degree
-It has a distinctly international flavour so as to enable graduates to compete in a global business environment
-Consumer psychology forms a separate module in this course and provides a critical understanding of marketing and advertising practice
-Students will be taught systematic review methods for analysing literature and relate this to an entrepreneurial idea via a business plan
-Accredited by the Association for Business Psychology
-The 20 month version of the course includes professional experience

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

Graduates could work in a variety of settings including human resources, business development, personnel selection, career development, training, marketing, advertising and management.

WORK PLACEMENTS

The extended full-time Masters programme has a substantive professional experience component. The professional experience modules gives students the option of undertaking an internship with a host organisation or, alternatively, campus-based professional experience.

Internships are subject to a competitive application and selection process and the host organisation may include the University.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
This course is delivered via Blended Learning and students will be required to occasionally attend the Coventry Campus. Please contact us for further advice in regard to short term study visas if required. Read more
This course is delivered via Blended Learning and students will be required to occasionally attend the Coventry Campus. Please contact us for further advice in regard to short term study visas if required.

This qualification has been developed in direct response to the need for government and industry to increase cyber management knowledge and expertise in the workplace.

WHY CHOOSE THIS COURSE?

The MBA in Cyber Security (MBACS) aims to provide an educational experience which enables individuals to achieve an integrated understanding of the operation and strategy of management and to develop appropriate intellectual and personal skills.

The MBACS will enable individuals to understand complex business problems and key issues in cyber security whilst exploring many associated business issues such as globalisation and ethics to ensure successful global trade.

There is an exciting opportunity to apply theoretical knowledge gained in the MBACS to business. This can be achieved by undertaking an appropriate individual or group research project based on a real cyber security issue at the dissertation stage.

The MBACS is designed to explicitly cultivate the knowledge and skills necessary to fulfil the gap in the workforce.

The first of its kind, the MBACS is structured so that you are exposed to a common core of key management issues within the fields of Strategy, Finance and Accounting, Human Resource Management and Marketing.

As distinct from MSc courses in this field, the MBACS aims to provide individuals with the skills to become effective managers by making informed decisions around cyber security risk management issues. The course provides a number of specialist modules that allows the individual to tailor their own pathway to complement and build on their existing knowledge.

WHAT WILL I LEARN?

Mandatory modules
-Cyber Security: Strategic Thinking and Analysis
-Cyber Security: Management and Leadership
-Network Security
-Cyber Security: Financial Accounting and Decision Making
-Cyber Security: Human Resource Management, Trust and People
-Cyber Security: Marketing Principles and Crisis Communications

Optional modules
-Digital Security Risk and Audit Management
-Enterprise and Big Data Management
-International Cyber and Digital Law
-Network Defence Management

The titles and content of the modules will continue to evolve with help from our Industry Advisory Board.

HOW WILL THIS COURSE BE TAUGHT?

This is a blended MBA, so individuals will have the opportunity to manage their own time and choose how and when to study. There will be mandatory events on campus but learning will occur mostly online. For each module individuals will have engaging video lectures and a variety of interactive content and activities. The online interaction between lectures and colleagues will help individuals to stay motivated and committed to the learning experience.

HOW WILL I BE ASSESSED?

Assessment on the course will vary depending on the module being studied. Some modules are 100% coursework and others assessed through a mixture of assignments, viva voce and formal examinations. In addition to written tasks you will be required to deliver presentations to ensure that you develop a full range of communication skills. Coursework can be individual or set in groups, demonstrating a full range of communication skills.

Read less
The MSc Cyber Security Management is a specialist programme aimed at both graduate students who have previously studied business and management subjects and students wishing to covert to management from STEM subjects. Read more
The MSc Cyber Security Management is a specialist programme aimed at both graduate students who have previously studied business and management subjects and students wishing to covert to management from STEM subjects.

The course has been created in response to current market demands and new political measures put in place by worldwide Governments. These measures are aiming to educate organisations on the risk of cyber attacks on businesses.

Specifically, this MSc addresses the needs identified in the UK National Cyber Security Strategy. The Global Information Security Workforce Study estimates that the global cyber security workforce shortage will widen to 1.5 million by 2020. This MSc is designed to address this problem.

WHY CHOOSE THIS COURSE?

The MSc Cyber Security Management has been designed explicitly to develop the knowledge and skills required by Government and industry, and has been developed in direct response to calls from the UK Government, and leading industry figures, to build cybersecurity management capacity in the workforce.

Coventry Business School is working in partnership with the Coventry Law School, to deliver MSc Cyber Security Management, a course that addresses the management of IT security challenges faced by today’s organisations. The Cyber Security Management Research Group within the Business Faculty Research Centre (CBiS), includes highly qualified academics with considerable practical experience of network and computer systems security and risk management from a variety of backgrounds including law enforcement, accounting, business and commerce.

WHAT WILL I LEARN?

Specialist modules include International Cyber and Digital Law, Cybersecurity Risk Management and Network Defence Management. Taught materials delivered in these modules have been developed by research active staff as members of the Cyber Security Management Research Group and in association with thought leaders and industry experts.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

Organisations, both private and public, realise the need for their management staff to be aware of information security risks and for their staff to have the ability to put plans in place to reduce and mitigate risks, threats, and crises. Furthermore, managers also need to have the relevant skills and knowledge to carry out a security audit and assurance process, have risk management strategies in place to counter cyber attacks and to have a working knowledge of cyber security terminology for effective communication.

The course is aimed at future managers who have a need to deal with cyber security.

OPPORTUNITIES FOR AN INTERNATIONAL EXPERIENCE

There will be an emphasis on intercultural experiences for students on the MSc programme via:
-The opportunity for students to enrol on the Global Leaders programme.
-Advertised field trips throughout the School.
-The use of international case studies and examples throughout the programme.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
Digital marketing is a unique discipline that applies cutting edge technologies to enhance organisational efforts in engaging with consumers, partners and other stakeholders. Read more
Digital marketing is a unique discipline that applies cutting edge technologies to enhance organisational efforts in engaging with consumers, partners and other stakeholders. Organisations require and seek qualified employees who have current knowledge and skills to develop creative marketing solutions in the digital world.

WHY CHOOSE THIS COURSE?

The Digital Marketing MA degree provides a programme of study to equip you with the theoretical knowledge, intellectual frameworks and the practical skills required by today’s organisations to succeed in the management of their online presence. The programme deals with how to manage social media, understanding consumers in the digital domain, building online communities, web design, and analysis, creating and implementing digital campaigns.

Organisations are increasingly seeking to use digital technologies, online marketing and social media to reach and engage with their customers. This enables organisations to better understand their customers, create online word of mouth and reduce operational costs by using the, often free, platforms. Students will analyse the latest web designing software, practice web platforms and blogging techniques in order to develop their skills in manipulating new media for marketing and advertising applications using the DigiComm lab.

The course also aims to equip you with knowledge of the applied techniques of digital marketing, and an understanding of the development and direction of social media. The programme should appeal to students interested in increasing both their understanding of digital marketing in general and the strategic use of social media.

It provides opportunities to work on live projects so that students can gain further experience to assist you in the workplace.

WHAT WILL I LEARN?

The course aims to provide you with the skills to:
-Apply and critically evaluate the knowledge and skills acquired to both the theory and practice of specialist marketing, advertising and branding areas
-Use appropriate analyses tools to critically evaluate marketing and/or advertising problems and develop appropriate solutions
-Develop the ability to reflect on the acquired skills with self-direction and independence
-Strategically analyse a range of international marketing situations through the exposure to different real life business cases, guest speakers and the application of online and offline marketing
-Excel in teamwork and leadership

These courses are regularly reviewed and updated to reflect new developments and the requirements of the profession, needs of industry and government legislation.

Postgraduate courses are regularly reviewed and updated to reflect new developments and the requirements of the profession, needs of industry and government legislation.

Semester 1
-Principles of Digital and Social Media Marketing
-Consumer Behaviour
-Global Marketing
-Web and Social Media Analytics

Semester 2
-Applied Brand Management
-Marketing Consultancy Research
-Advanced Digital and Social Media Design
-Contemporary Issues in Marketing

Semester 3
-Digital Marketing Portfolio or Company Internship

Marketing is a discipline that requires hands on experience of conducting and managing a research project. This course offers you several opportunities to engage in this experience. You will be able to conduct your own research project that will form basis of your dissertation. Alternatively, you will also have the option of enrolling on a company internship that will provide you with the opportunity to undertake a workplace project on behalf of an organisation.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

The Digital Marketing MA is suited to graduates seeking career development and opportunities in digital marketing and social media, both in-house and marketing agency roles. Previous graduates have secured exciting and rewarding positions in a wide variety of digital marketing areas such as social media campaign management and website analysis working with the leading organisations worldwide such as McCann’s, Zurich and many others.

In addition, the Coventry University’s suite of Marketing courses is currently one of only a few marketing courses in the UK that are accredited by The Chartered Institute of Marketing (CIM) for a Dual Award. The Dual Award means that while you are studying for your postgraduate qualification you also have the opportunity to work towards achieving the CIM Diploma in Professional Marketing as part of your degree, enabling you to graduate with an enhanced qualification that is sought after by employers. With appropriate work experience you will be eligible for Member status from The Chartered Institute of Marketing and awarded designatory letters MCIM. With MCIM you are well on the way to Chartered Marketer status, the mark ofan up to date, qualified and experienced marketing professional.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
This course focuses on the emerging global order of the twenty-first century. You will study two core areas. Diplomacy and the International System and International Law in the Contemporary World Arena. Read more
This course focuses on the emerging global order of the twenty-first century. You will study two core areas: Diplomacy and the International System and International Law in the Contemporary World Arena.

It aims to provide an understanding of the development and contemporary practice of diplomacy and the rules of international law and prepares students for a career in diplomatic services, international organisations, non-governmental organisations or international business.

WHY CHOOSE THIS COURSE?

A distinctive and original course that attract students from overseas, the UK and the EU.

Students are linked by a common interest in the nature of the world in which we live and the problems it confronts.

It offers you both an academically challenging experience and one that will be of practical use in your future career.

It is of particular interest to those interested in a career with a strong international dimension.

Students have the option of completing the taught modules only in order to receive a Postgraduate Diploma, or completing a dissertation in order to receive an MA.

It is possible to study this course on a part-time basis.

WHAT WILL I LEARN?

The course focuses on two sets of inter-related issues which are central to an understanding of this changing environment:
-The role and nature of diplomacy as a key mode of communication between states and other actors on the international stage
-The development and adaptation of the norms and rules of international law which have traditionally constituted the main sources of order in the international system

It explores the emerging global order of the 21st century from the perspectives of diplomacy and international law.

You will need to complete two mandatory modules:
-Diplomacy and the International System focuses on the changing nature of the international system, the character of diplomacy and its role in contemporary world politics
-International Law in the Contemporary World Arena examines the role of international law and institutions, with particular emphasis on the United Nations

In addition you will study two further modules. Optional modules currently available include:
-Law of diplomatic relations
-Threats to global security
-International environmental law
-International human rights law
-Governance for security in the developing world

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

Career prospects exist in:
-International business
-Public administration
-Diplomatic service
-International agencies and non-governmental organisations
-Organisation for security and cooperation in Europe
-International committee of the Red Cross
-Teaching and research

Many of our graduates are now members of national diplomatic services (some have been seconded to us from their home diplomatic services).

Graduates have also been successful in securing employment in the foreign services of a range of countries from Ethiopia to the United Kingdom, as well as working in government departments in Barbados, the Turkish Republic of Northern Cyprus and the United Kingdom.

GLOBAL LEADERS PROGRAMME

Centre for Global Engagement logoTo prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
The last three decades have seen a substantial rise in the number and frequency of disasters. Global warming, together with its associated extreme weather events make it likely to see this trend continue. Read more
The last three decades have seen a substantial rise in the number and frequency of disasters. Global warming, together with its associated extreme weather events make it likely to see this trend continue.

It is becoming increasingly important to foster resilience and a capacity to withstand disaster events, as a part of reducing and managing risk within a broader context of sustainable development.

The course aims to provide students with the research skills, knowledge and management expertise to deal with future crises, emergencies and disasters in the developed and developing world.

WHY CHOOSE THIS COURSE?

Courses in disaster management have been offered at Coventry University for over ten years.
-Provides an understanding of theory and practice and their application within local, national and international contexts
-Designed to give students the knowledge and skills necessary for successful disaster intervention in the UK, and elsewhere across the globe
-Emphasis on academic content and on application of theory and principles
-Uses case studies to ensure that applied and theoretical knowledge complement each other
-Appropriate for professionals who wish to further their careers in the areas of disaster management, risk assessment, community development, humanitarian assistance and capacity building
-Staff teaching on the course have a wide range of practice based and research skills and form a cohesive multi-disciplinary team with a strong commitment to advancing disaster management research and practice

WHAT WILL I LEARN?

The course covers a range of subject areas, such as:
-Disaster risk reduction and development
-Humanitarian theory and practice in disasters
-Communities - approaches to resilience and engagement
-Risk, Crisis, and continuity management
-Management of natural and environmental hazards
-Technology for disaster and emergency management
-Research design and methods
-Dissertation

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

Qualified disaster professionals are in high demand. Our part-time students are often sponsored by their employers and our graduates are much sought after by a range of organisations, including, governments, NGOs and private sector organisations.

The Programme’s goal is to enhance graduates’ employability by giving students the knowledge and skills necessary to critically evaluate and apply key elements of disaster mitigation, preparedness, response and recovery, including the ability to conduct assessments of hazards, risks, vulnerability and capacity. Also, through providing students with an understanding of approaches that may be used internationally to reduce and manage risk, the Programme aims to prepare students for employment in a wide range of careers focused on disaster intervention.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
The Economic Policy and International Trade MSc applies theoretical concepts in economics to the analysis of practical problems, evaluation of policy outcomes and market efficiency in the real-world context. Read more
The Economic Policy and International Trade MSc applies theoretical concepts in economics to the analysis of practical problems, evaluation of policy outcomes and market efficiency in the real-world context. The course aims to assist in the development of highly qualified and skilled economists with a range of analytical and technical skills who are equipped to cope with the challenges and complexities of the modern world. The key competencies students will have the opportunity to develop include skills in critical analysis, collecting and utilising information for decision making and usage of statistical software packages.

WHY CHOOSE THIS COURSE?

The programme recognises the changes ongoing in the global as well as national economies, including the emergence of new trading powers, increasing importance of analytical skills and evidence-based policies. The course strongly relies on the research-led teaching which allows students to analyse these issues using the current knowledge and techniques.

The team of academic staff teaching on this course are a blend of highly qualified economists with various professional and research interests. They have rich experience from a wide range of institutions and distinctive international backgrounds which add to the international student experience. Each team member contributes their expertise and strengths into the teaching and learning context.

Some of the course’s features are:
-The opportunity to gain valuable analytical skills
-Emphasis on developing quantitative skills for evaluation of outcomes of economic policies, interventions and various events
-Enabling students to make evidence-based decisions and formulating policy recommendations
-The opportunity to apply gained knowledge through workplace experience (in the internship module, subject to availability and a competitive application process)
-The opportunity to specialise in the dissertation to match students' specific career aspirations and interests
-An interactive and internationally diverse teaching and learning environment

WHAT WILL I LEARN?

This course is regularly reviewed and updated to reflect new developments in economics, the world economy and the needs of private and public sectors, so the course content may be different to that stated here. Students enrolled on the course are expected to complete the following modules:

Semester 1
-Microeconomic Policy
-International Macroeconomics
-Quantitative Methods
-Market Efficiency and Government Regulation
-Global Professional Practice (to be taken in Semester 1 or Semester 2)

Semester 2
-Econometrics
-Policy Evaluation Methods
-International Trade and FDI
-Economics of Emerging Markets or International Financial Markets

Semester 3
-Dissertation in Economics or Company Internship (subject to a competitive recruitment process)

HOW WILL I BE ASSESSED?

The course utilises a number of different assessment techniques. For example, written assessments are used to assess specific subject knowledge and the student’s ability to access relevant and valid data, whilst oral presentations and group work help assess the transferable skills that students will need in their postgraduate careers. Both formative and summative assessments are used on the course to enable students to reflect on feedback and incorporate learning into their work.

TEACHING CONTACT HOURS

In a typical week you will normally have up to 14 hours of teaching contact with staff. In addition, you can meet with your personal tutor or lecturing staff during office hours sessions which will allow you to discuss problems or investigate further topics that interested you in a lecture.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

Successful completion of this specialist course can help prepare students for careers as market analysts, government economists, senior managers within multinational corporations, economic consultants, data analysts and policy advisers, just to name a few. They will also be able to pursue a PhD study in economics or related disciplines.

The nature of specialist knowledge, technical, analytical and transferable skills developed during the programme, and the opportunity to specialise in the dissertation to match specific career aspirations will produce highly employable experts in economic analysis with working understanding of concepts applicable to various institutions and fields.

WORK PLACEMENTS

Students have the option (subject to meeting the eligibility criteria, and subject to availability) of enrolling on the internship programme which normally lasts between 8–12 weeks and provides students with an opportunity to undertake a workplace project on behalf of an organisation. Coventry University works closely with companies across the UK and Europe to offer a wide variety of internships.
-Eligibility: students must successfully meet the following assessment criteria:
-Academic: successfully complete all Semester 1 modules including research methods at the first attempt;
-CV shortlisting: submit a CV, which will be used for competitive short listing by the internship panel;
-Presentation: prepare and successfully deliver a formal presentation;
-Interview: interview with the university internship panel.

OPPORTUNITIES FOR AN INTERNATIONAL EXPERIENCE

The Centre for Global Engagement (CGE) is Coventry University’s dedicated service that supports students’ international experience. Whether you are interested in studying abroad or would like to gain some work, volunteering or teaching experience in the UK, Europe or beyond, CGE is here to make it a reality.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
Major emergencies in the UK, such as the fuel shortages, the foot and mouth epidemic of 2000, repeated widespread flooding, and the London bombings of 2005 have made clear the need for enhanced levels of resilience in the UK. Read more
Major emergencies in the UK, such as the fuel shortages, the foot and mouth epidemic of 2000, repeated widespread flooding, and the London bombings of 2005 have made clear the need for enhanced levels of resilience in the UK.

The MSc in Emergency Planning and Management is a taught course designed to provide students with an advanced level of understanding of concepts and evolving best practice in emergency planning and management.

WHY CHOOSE THIS COURSE?

Courses in disaster management have been offered at Coventry University for over ten years.
-Gain the knowledge and skills necessary to develop and implement strategies required by the Civil Contingencies Act 2004 and other UK civil contingencies legislation
-Designed both for professionals who have current responsibilities in the field of emergency planning and management and for individuals who wish to enter into this field
-Examine selected examples of disaster management in other countries, giving students an opportunity to consider UK policy and practice within a comparative international perspective
-Evaluate issues in emergency planning and management and their practical implications, with a view to improving current practice
-May be taken on either a full-time or part-time basis, in order to accommodate the ongoing professional commitments of practitioners

WHAT WILL I LEARN?

Increased levels of preparedness and more effective responses to realised risks and threats also require an understanding of the issues that underlie many of the day-to-day problems faced by practitioners in the field of emergency planning and management.

This understanding, including how such issues may be addressed in practice, is necessary in order to increase the level of resilience of individual organisations, as well as the effectiveness of the integrated emergency management of disruptive challenges to the UK economy, society and security.

The course covers a range of subject areas such as:
-Disaster and emergency planning
-Integrated emergency management, practice and issues
-Communities - approaches to resilience and engagement
-Risk, crisis and continuity management
-Management of natural and environmental hazards
-Technology for disaster and emergency management
-Research design and methods
-Dissertation

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

The MSc in Emergency Planning and Management is ideal for students seeking career advancement within either the public or private sectors, or for those wishing to pursue an academic or research-oriented career.

Both current concerns with enhancing resilience to emergencies in the UK and specific organisational duties arising from UK legislation have created a strong demand for qualified emergency planning and management professionals.

Our graduates are much sought after by a range of organisations, including local and regional government, the uniformed services, health and other public sector agencies, and many private sector companies.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less
Run by the International Centre for Transformational Entrepreneurship (ICTE) in association with NCEE, the MA Enterprise and Entrepreneurship Education aims to equip UK educators with masteries of the key elements of facilitating, teaching and organising entrepreneurial learning. Read more
Run by the International Centre for Transformational Entrepreneurship (ICTE) in association with NCEE, the MA Enterprise and Entrepreneurship Education aims to equip UK educators with masteries of the key elements of facilitating, teaching and organising entrepreneurial learning.

WHY CHOOSE THIS COURSE?

The programme is focused on developing enterprise and entrepreneurship educators and leaders in schools, Higher and Further Education. As such the emphasis is on supporting an entrepreneurial mind set - enabling educators to develop young people to live, work, enjoy and be unafraid to create ventures in a world of greater uncertainty and complexity.

Its educational aims are to:
-Produce autonomous learners who have an understanding of how to enhance their performance as enterprise and entrepreneurship educators through the development of conceptual underpinning and the application of learning from experience, insight and research
-Promote critical analysis of contemporary entrepreneurial education theories and concepts required for effective enterprise and entrepreneurship teaching and learning
-Develop in learners the ability to blend theory and practice in complex situations, both systematically and creatively, to improve enterprise and entrepreneurship education
-Enhance lifelong learning skills and personal development in learners so they are able to work with self-direction and originality, contributing to the development of enterprise and entrepreneurship in education

Key aspects of the programme:
-Location – Each module starts with a three day residential study block at Coventry University and guest host institutions. This gives exposure to a range of teaching spaces and educational contexts
-Delivery methods – The course will use and explore a variety of teaching practices, facilitate access to externals experts, and provide opportunities to reflect on practice and skills building
-Structures to support students – This will include online learning platforms, peer mentoring, and tutor support for development pledges and dissertation supervision

WHAT WILL I LEARN?

There are three stages of the programme:
-Postgraduate Certificate in Enterprise and Entrepreneurship Education.
-Postgraduate Diploma in Enterprise and Entrepreneurship Education.
-MA Enterprise and Entrepreneurship Education.

Each stage must be passed before progressing onto the next.

Progression to the Masters level is dependent upon completion of the Postgraduate Certificate in Enterprise and Entrepreneurship Education and the Postgraduate Diploma in Enterprise and Entrepreneurship Education. It is possible to register for each stage separately, but if you do so, timetabling may result in some delay between stages.

Modules within the Postgraduate Certificate:
-Entrepreneurial Educational Challenges
-The Entrepreneurial Mindset
-Entrepreneurial Behaviours, Skills and Attributes

Modules within the Postgraduate Diploma:
-Opportunity Recognition and New Venture Development
-Designing Entrepreneurial Organisations
-Developing Entrepreneurship Education Strategies

After the Certificate and Diploma stages, students will complete a research dissertation to gain the MA EEE.

HOW WILL THIS COURSE ENHANCE MY CAREER PROSPECTS?

Enterprise and student entrepreneurship support is becoming increasingly important role in educational contexts. This programme will provide you with knowledge, practical skills, and an increased awareness of the policy context for enterprise and entrepreneurship education in a range of settings.

OPPORTUNITIES FOR AN INTERNATIONAL EXPERIENCE

International experts will input into the programme where possible. There is also scope for students to set their own learning agendas through the pledges they make and these can include an international element.

GLOBAL LEADERS PROGRAMME

To prepare students for the challenges of the global employment market and to strengthen and develop their broader personal and professional skills Coventry University has developed a unique Global Leaders Programme.

The objectives of the programme, in which postgraduate and eligible undergraduate students can participate, is to provide practical career workshops and enable participants to experience different business cultures.

Read less

Show 10 15 30 per page


Share this page:

Cookie Policy    X