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Masters Degrees in Management Studies, Switzerland

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The mission of the Master’s Programme in Strategy and International Management (SIM) is to provide students with the advanced knowledge of general management necessary for a successful career as respected and responsible managers. Read more
The mission of the Master’s Programme in Strategy and International Management (SIM) is to provide students with the advanced knowledge of general management necessary for a successful career as respected and responsible managers. The SIM offers an integrative and interdisciplinary approach, because only an approach of this nature is capable of conveying the ability to cope with the complex management challenges of our time. The aspiration to act independently of all interests and the commitment to upholding high ethical and academic standards serve as the basis of the SIM. This approach earned the SIM 1st place in the Financial Times Rankings 2011–2016.

Curriculum

The SIM curriculum combines the Research-based, academic rigour of a Master of Arts with the interactive nature and practice-oriented approach present in leading MBA programmes. Students are thus offered the best of two learning worlds.

Advanced Management Courses
The compulsory courses advance students’ knowledge of the functional areas of management. Students explore advanced theories and concepts, examine managerial practice, and engage in scientific discussion.

Core electives
The core electives consist of another Advanced Management Course, in SIM Integratives and in SIM in Practice:

SIM Integratives
SIM Integratives focus on subjects of widespread and current interest in the field of management. Multidisciplinary perspectives are needed in order to embrace these subjects and explore ways to cope successfully with the major management challenges of our time.

SIM in Practice
Apart from attending these courses, a SIM student is required to find, plan, execute, and reflect on projects as part of SIM in Practice, which is made up of two innovative courses that are important components of the SIM programme: the SIM International Project and The SIMagination Challenge.
• SIM students have to initiate and complete an international internship, called SIM International Project (SIM-IP). The purpose of the SIM-IP is for students to engage in challenging and practice-oriented work outside the classroom, yet topically related to their studies.
• The SIMagination Challenge requires students to embark on a compulsory international social project which aims to create enriching and meaningful learning experiences for the managerial profession, to provide networking opportunities and to enhance career prospects. It encourages our students to be responsible global corporate citizens, not just competent managers. This course helps students develop entrepreneurial, interpersonal, team and leadership skills as well as cross-cultural competencies.

Career perspectives

By fostering academic excellence, intercultural and language skills, as well as an interdisciplinary problem-solving approach, the SIM programme optimally equips students for top positions in key business arenas such as international management, business
consulting or entrepreneurship. Most SIM students sign professional contracts before completing their studies. They receive challenging and attractive job offers from highly respected companies in various business sectors throughout the world. The SIM Master’s degree also provides access to Ph.D. programmes.

Language

The SIM is taught in English.

Read less
Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. Read more
Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. This major explores the theories, practices and business models that make up the tourism and leisure field. Focusing on the development of executive skills and strategic aptitudes, this program will deliver the key competencies required in the industry while developing your understanding of international and intercultural management needs.

Course structure

The MBA in Leisure & Tourism program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1

(18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

International Tourism Management (3 | 4)
Strategic Tourism Marketing (3 | 4)
Environments of Tourism (3 | 4)
Culture & Cross-Cultural Management in Tourism (3 | 4)
E-Business in Tourism (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:

1. Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.

2. Look at business from the point of view of both the consumer and the service provider.

3. Explore issues that concern host-visitor relationships.

4. Study the major processes within marketing through case studies and class discussion.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Hotel chain executives
Tourism bureau directors
Resort managers
Event and conference executives

Read less
Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. Read more
Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. This major explores the theories, practices and business models that make up the tourism and leisure field. Focusing on the development of executive skills and strategic aptitudes, this program will deliver the key competencies required in the industry while developing your understanding of international and intercultural management needs.

Course structure

The MBA in Leisure & Tourism program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1

(18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

International Tourism Management (3 | 4)
Strategic Tourism Marketing (3 | 4)
Environments of Tourism (3 | 4)
Culture & Cross-Cultural Management in Tourism (3 | 4)
E-Business in Tourism (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:

1. Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.

2. Look at business from the point of view of both the consumer and the service provider.

3. Explore issues that concern host-visitor relationships.

4. Study the major processes within marketing through case studies and class discussion.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Hotel chain executives
Tourism bureau directors
Resort managers
Event and conference executives

Read less
As a leading interdisciplinary Master’s programme in General Management, the MOK consistently interlinks management, social and cultural sciences, developing competencies that enable you to effectively realise entrepreneurial and societal changes. Read more
As a leading interdisciplinary Master’s programme in General Management, the MOK consistently interlinks management, social and cultural sciences, developing competencies that enable you to effectively realise entrepreneurial and societal changes. You will acquire new perspectives on demanding leadership tasks: for instance, as an entrepreneur, change manager or organisation developer. In the MOK, you are part of a select community of ambitious students with strong academic records in a variety of disciplines. You will profit from firstclass faculty support and establish personal networks with our practice partners and alumni at an early stage.

Language

The programme is taught in German.

Read less
The FIFA Master - International Master in Management, Law and Humanities of Sport. Read more
The FIFA Master - International Master in Management, Law and Humanities of Sport.

Organised by the International Centre for Sport Studies (CIES) in partnership with three universities, De Montfort University in Leicester (England), SDA Bocconi School of Management in Milan (Italy) and the University of Neuchâtel (Switzerland), and endorsed by the Fédération Internationale de Football Association (FIFA), the FIFA Master in Management, Law and Humanities of Sport was created to promote management education within the sports world. It has developed to become a top graduate programme developing all-round managers who can cope with the increasingly complex world of sport.


A unique programme

The FIFA Master takes its graduates on a unique journey through three different European countries to study sport. Three distinguished universities in England, Italy and Switzerland, which are among Europe's most sports oriented countries, have come together to provide a ten month programme that combines top-class academic teaching and practical case studies supplemented by guest lecturers and field visits. The course focuses on three key and inter-related aspects of sport humanities, management and law.


Developing unique people

The FIFA Master offers a dynamic international environment with around 20 different nationalities represented in a class of approximately 30 postgraduates that are selected each year. The international multi-disciplinary approach provides postgraduates with the opportunity to learn a broad range of subjects and develop their analytical skills to better cope with the fast-changing trends in the sport industry.


For a unique industry

The FIFA Master offers a unique opportunity to meet top executives from high-level international sports federations, clubs, agencies and organising committees, enabling students to build up their own network of contacts - one of the keys to a successful career in sport. On top of these opportunities, each graduate also becomes a member of the FIFA Master Alumni Association (FMA). The FMA plays a crucial role in connecting all alumni of the FIFA Master, creating lifelong bonds between graduates.




FIFA Master - ranked n°1 Sport Management Masters in Europe (and n°2 Globally) by Sport Business International Magazine in 2012 and 2013.

Read less
The Part-Time MBA programme, also taught in English, takes place over two years and includes modules delivered in St.Gallen, Barcelona, Basel, Frankfurt, Oxford, Salzburg and Schaffhausen. Read more
The Part-Time MBA programme, also taught in English, takes place over two years and includes modules delivered in St.Gallen, Barcelona, Basel, Frankfurt, Oxford, Salzburg and Schaffhausen. The programme is designed with working professionals in mind to allow participants to remain in full-time employment while benefiting from the merits of an MBA education.

The programme can be completed in 24-36 months and comprises a unique mix of MBA studies and leadership development. This allows you to balance your personal and work commitments, working between 80-100% at the same time while having the benefit of an MBA education. The programme shares the same high level of academic and practically relevant content as the full-time MBA, but offers a flexible learning model.

The first ten classes comprise the Programme for Leadership Development, which can be studied either as part of the MBA programme or as a standalone Diploma in Executive Education.

Modules will take place in St.Gallen with additional modules in Barcelona, Basel, Frankfurt, Oxford, Salzburg and Schaffhausen, which allows us to draw on guest speakers and content from some of Europe's most important markets. Additionally, the class is able to draw international mobile students from around Europe to give you access to one of the few internationally diverse part-time MBA programmes in the world.

Each year, around 50 places are available in the programme.

Key characteristics

24 - 36 month programme
The award of a Diploma in Executive Education following the completion of the first year (10 months)
Comprehensive soft-skills and personal development training
Taught in rotating locations: St.Gallen, Barcelona, Basel, Frankfurt, Oxford, Salzburg and Schaffhausen
5 Tuition payments tax deductible spread across 3 tax years

Read less
The Master’s Programme in Business Management (MUG) builds on the HSG’s classic positioning in the German-speaking area. The entire Master’s programme is characterised by a strongly entrepreneurial mind-set – be it for start-up firms or large corporations. Read more
The Master’s Programme in Business Management (MUG) builds on the HSG’s classic positioning in the German-speaking area. The entire Master’s programme is characterised by a strongly entrepreneurial mind-set – be it for start-up firms or large corporations. The MUG accords particular importance to ethical and sustainability-related issues. Students are able to choose from among the specialisations in Corporate Development, Entrepreneurship & Family Business, Sustainability Management and Human Resource Management. We prepare them for responsible positions in business management, corporate departments and consultancy and for management functions in general.

Language

The Programme is offered in German.

Read less
Companies now have more options than ever to promote their products and brands. Practical knowledge of design, current trends and how they affect corporate practices is quickly becoming a key component of running a successful organization. Read more
Companies now have more options than ever to promote their products and brands. Practical knowledge of design, current trends and how they affect corporate practices is quickly becoming a key component of running a successful organization. Through this program, you will gain a general understanding of design history and esthetics while learning how to best apply them to business and productive management practices.

Course structure

The MBA in design management program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a final management methods research module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organizational Behavior (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

Introduction to the World of Design (3 | 4)
Luxury & Design (3 | 4)
Architecture & Hotel Design (3 | 4)
Graphic Design & Corporate Identity (3 | 4)
Photography & Management (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

Design management graduates enter the market with a diverse skill set that will enable them to discern a good design idea from one that will not work in the current market. Students will also:

1. Know how to incorporate design into the modern world of business.

2. Gain a general understanding of design history and esthetics.

3. Learn how to best apply design to good business and management practices.

4. Apply theoretical knowledge to practical situations.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Brand strategy
Advertising
Packing design development
Marketing management

Read less
People are the most valuable asset of every company and now more than ever, organisations are committed to the happiness and retention of great employees. Read more
People are the most valuable asset of every company and now more than ever, organisations are committed to the happiness and retention of great employees. The Human Resources Management program focuses on managing people from a social, cultural and political point of view while developing your personal skills, such as group working and time management. You will learn the methods of effective talent scouting and management, as well as the trends and techniques necessary to build a top-notch team of professionals.

Course structure

The MBA in Human Resources Management program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance 3 | 4
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

International Human Resources Management (3 | 4)
HR Development & Training (3 | 4)
Communication & Negotiation in Employee Relations (3 | 4)
People Management (3 | 4)
HR Workshops (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

Graduates of this program deliver added value to core stakeholders in a business world where management has to focus heavily on its most important asset, its people. Students will also:

1. Understand the essential elements of human resources from a global context.

2. Learn the factors that shape the process of people management.

3. Demonstrate necessary skills for successful negotiation and communication between employees and employers.

4. Apply theoretical knowledge to practical situations.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Recruitment
Personnel management
Compensation management
Labor relations

Read less
The sports market is a multibillion dollar industry, experiencing rapid expansion in regions such as China, Russia, Brazil and the Middle East, opening many doors to those with a specialized skill set. Read more
The sports market is a multibillion dollar industry, experiencing rapid expansion in regions such as China, Russia, Brazil and the Middle East, opening many doors to those with a specialized skill set. This is an interdisciplinary program designed to teach management skills, covering areas such as; sports marketing and management, sports advertising, and media relations. The industry offers diverse and dynamic opportunities to graduates, ranging from professional sports to managing events and corporate sponsorships.

Course structure

The MBA in Sports Management program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organizational Behavior (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

Sports Marketing Management (3 | 4)
Financial Management Applications to Sport (3 | 4)
Sports Sponsorship (3 | 4)
Sports Management Issues (3 | 4)
Crafting Unique Sports Events (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

Students gain the knowledge necessary to become successful sports managers, through case study research, industrial visits and routine networking with professional sports industry professionals, in addition to the managerial training they receive in a classroom setting. Students will also:

1. Demonstrate a deep understanding of the overall world of sports management and what it entails.

2. Apply major management principles to the field of sports business.

3. Understand the complexity involved in bidding for and staging major sports events.

4. Apply theory and concepts to real life situations.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Recruiting
Marketing and promotions management
Sports media and public relations
Corporate sponsorship

Read less
Companies now have more options than ever to promote their products and brands. Practical knowledge of design, current trends and how they affect corporate practices is quickly becoming a key component of running a successful organization. Read more
Companies now have more options than ever to promote their products and brands. Practical knowledge of design, current trends and how they affect corporate practices is quickly becoming a key component of running a successful organization. Through this program, you will gain a general understanding of design history and esthetics while learning how to best apply them to business and productive management practices.

Course structure

The MBA in design management program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a final management methods research module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organizational Behavior (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

Introduction to the World of Design (3 | 4)
Luxury & Design (3 | 4)
Architecture & Hotel Design (3 | 4)
Graphic Design & Corporate Identity (3 | 4)
Photography & Management (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

Design management graduates enter the market with a diverse skill set that will enable them to discern a good design idea from one that will not work in the current market. Students will also:

1. Know how to incorporate design into the modern world of business.

2. Gain a general understanding of design history and esthetics.

3. Learn how to best apply design to good business and management practices.

4. Apply theoretical knowledge to practical situations.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Brand strategy
Advertising
Packing design development
Marketing management

Read less
People are the most valuable asset of every company and now more than ever, organizations are committed to the happiness and retention of great employees. Read more
People are the most valuable asset of every company and now more than ever, organizations are committed to the happiness and retention of great employees. The Human Resources Management program focuses on managing people from a social, cultural and political point of view while developing your personal skills, such as group working and time management. You will learn the methods of effective talent scouting and management, as well as the trends and techniques necessary to build a top-notch team of professionals.

Course structure

The MBA in Human Resources Management program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organizational Behavior (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance 3 | 4
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

International Human Resources Management (3 | 4)
HR Development & Training (3 | 4)
Communication & Negotiation in Employee Relations (3 | 4)
People Management (3 | 4)
HR Workshops (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

Graduates of this program deliver added value to core stakeholders in a business world where management has to focus heavily on its most important asset, its people. Students will also:

1. Understand the essential elements of human resources from a global context.

2. Learn the factors that shape the process of people management.

3. Demonstrate necessary skills for successful negotiation and communication between employees and employers.

4. Apply theoretical knowledge to practical situations.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Recruitment
Personnel management
Compensation management
Labor relations

Read less
The sports market is a multibillion dollar industry, experiencing rapid expansion in regions such as China, Russia, Brazil and the Middle East, opening many doors to those with a specialized skill set. Read more
The sports market is a multibillion dollar industry, experiencing rapid expansion in regions such as China, Russia, Brazil and the Middle East, opening many doors to those with a specialized skill set. This is an interdisciplinary program designed to teach management skills, covering areas such as; sports marketing and management, sports advertising, and media relations. The industry offers diverse and dynamic opportunities to graduates, ranging from professional sports to managing events and corporate sponsorships.

Course structure

The MBA in Sports Management program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organizational Behavior (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

Sports Marketing Management (3 | 4)
Financial Management Applications to Sport (3 | 4)
Sports Sponsorship (3 | 4)
Sports Management Issues (3 | 4)
Crafting Unique Sports Events (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

Students gain the knowledge necessary to become successful sports managers, through case study research, industrial visits and routine networking with professional sports industry professionals, in addition to the managerial training they receive in a classroom setting. Students will also:

1. Demonstrate a deep understanding of the overall world of sports management and what it entails.

2. Apply major management principles to the field of sports business.

3. Understand the complexity involved in bidding for and staging major sports events.

4. Apply theory and concepts to real life situations.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Recruiting
Marketing and promotions management
Sports media and public relations
Corporate sponsorship

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We develop managers and leaders with a unique set of cross-cultural competencies, able to apply core concepts of international management and leadership in their managerial practice around the world. Read more
We develop managers and leaders with a unique set of cross-cultural competencies, able to apply core concepts of international management and leadership in their managerial practice around the world. Our graduates are mobile and flexible; they excel with their aptitude for lifelong learning.

Their international business background allows our graduates to take up roles as responsible managers to reach challenging goals with their co-workers and multi-cultural teams in an international environment.

Curriculum and Modules

Research Methodology and Master Thesis (36 ETCS)
- Research and Innovation Path
- Advanced qualitative research design
- Practice-orientated project
- Master Thesis proposal
- Master Thesis

General International Management (30 ETCS)
- Cross-cultural management and leadership
- Manager’s shadow project
- Financial reporting and Corporate finance
- Developing international business strategy
- Community action project
- Entrepreneurship and innovation

Elective Module groups (free of choice, 24 ETCS)

Dual Degrees

Our close partnership with Anglia Ruskin University (ARU), Lord Ashcroft International Business School (LAIBS), Cambridge, UK, has led to combining our unique master‘s programmes offering outstanding study routes.

Full-time students who spend the second semester at the partner university (ARU for FHNW students, FHNW for ARU students) may qualify for a dual degree

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The UBIS Top up Master of Arts in international relations degree (MA-IR) from UBIS is an intensive program that gives students a boost in their career and CV. Read more
The UBIS Top up Master of Arts in international relations degree (MA-IR) from UBIS is an intensive program that gives students a boost in their career and CV.
Students take one modules which ‘tops up’ their current Diploma/Degree to sufficient credits to be awarded an
internationally accredited MAIR degree.
The UBIS MA-IR program was developed by leading professionals in Geneva, Switzerland and allows students to observe and get in touch with Multilateral Organizations, UN and its branches, Non-Governmental Organizations (NGOs), Non-Profit Associations, or Humanitarian Agencies.

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