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Masters Degrees in Business, Switzerland

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The success of a business today depends on its online presence. Accordingly, e-business is one of the fastest growing and most in-demand modern industries. Read more
The success of a business today depends on its online presence. Accordingly, e-business is one of the fastest growing and most in-demand modern industries. The e-business program prepares you to thrive in an online business context, examining a broad range of topics from online architecture to usability, while covering many of the relevant issues that managers face in internet-based environments. You will be well-equipped to start your own online business, join an existing company or invent new ways of doing business online.

Course structure

The MBA in E-Business program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

E-Marketing Strategies (3 | 4)
Crafting the E-Business Model (3 | 4)
E-Business Architecture (3 | 4)
E-Business Design (3 | 4)
The E-Consumer (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

The managerial skills that e-business graduates gain are applicable to both those that wish to launch their own e-businesses and those who go on to work for an established operation. Students will also:

1. Focus on marketing and branding essentials, such as banner and search engine optimisation.

2. Discover how to effectively build and maintain a corporate e-business.

3. Form a practical approach to real world case studies and examples.

4. Learn from the point of view of the consumer.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Entrepreneurship
Marketing and sales interface
Consultancy
Executive management

Read less
The success of a business today depends on its online presence. Accordingly, e-business is one of the fastest growing and most in-demand modern industries. Read more
The success of a business today depends on its online presence. Accordingly, e-business is one of the fastest growing and most in-demand modern industries. The e-business program prepares you to thrive in an online business context, examining a broad range of topics from online architecture to usability, while covering many of the relevant issues that managers face in internet-based environments. You will be well-equipped to start your own online business, join an existing company or invent new ways of doing business online.

Course structure

The MBA in E-Business program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

E-Marketing Strategies (3 | 4)
Crafting the E-Business Model (3 | 4)
E-Business Architecture (3 | 4)
E-Business Design (3 | 4)
The E-Consumer (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

The managerial skills that e-business graduates gain are applicable to both those that wish to launch their own e-businesses and those who go on to work for an established operation. Students will also:

1. Focus on marketing and branding essentials, such as banner and search engine optimisation.

2. Discover how to effectively build and maintain a corporate e-business.

3. Form a practical approach to real world case studies and examples.

4. Learn from the point of view of the consumer.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Entrepreneurship
Marketing and sales interface
Consultancy
Executive management

Read less
Ranked number one by CEO Magazine in 2016 and 2017, and 14th by QS TopMBA in 2017, EU Business School’s internationally recognised Online MBA is a one-year, full-time or two-year, part-time program that serves as a passport to a successful management career. Read more
Ranked number one by CEO Magazine in 2016 and 2017, and 14th by QS TopMBA in 2017, EU Business School’s internationally recognised Online MBA is a one-year, full-time or two-year, part-time program that serves as a passport to a successful management career. The Online MBA mirrors its campus-based counterpart but gives students the flexibility to attend lectures online at their own convenience. The curriculum is tailored to accommodate each candidate’s needs while effectively preparing them for leadership positions in the modern business world. A chosen major allows students to hone their skills and develop a more specific area of expertise. An emphasis is placed on the case-study method and pragmatic learning.

During the program, participants undertake courses and seminars which are further complemented by on-campus lectures, industrial visits and exams taken during on-campus weeks. On-campus weeks are an important part of the program and happen at the end of each term, three times per year, on EU campuses in Switzerland, Spain and Germany. Here, students meet their peers and interact with faculty and alumni. Students are only required to attend one on-campus week, of their choice, throughout the entire duration of the program.

EU Business School students join a learning community in which individual growth is strengthened through collaboration with colleagues from across the globe. They create their own global network of aspiring business leaders through both their peers and our international corporate connections.

Upon completion of the program, students of the Online MBA earn a full Master of Business Administration degree from EU Business School.

EU Business School’s Online MBA degrees are internationally recognised graduate degrees, that serve as passports to successful management careers. Their curricula are tailored to accommodate each candidate’s needs and effectively prepare students for leadership positions in the modern business world. A specialisation within a chosen major allows students to hone their skills and develop a more specific area of expertise.

The Online MBA is offered with the following majors:

MBA - International Business
MBA - Communication & Public Relations
MBA - International Marketing
MBA - Global Banking & Finance
MBA - Entrepreneurship
MBA - Leadership
MBA - E-Business
MBA - Sports Management
MBA - Human Resources Management

How You Earn Your Certificate

Online:

EU Business School’s Online MBA is held over three, 10-week terms (90 ECTS) and has the same structure as the full-time MBA program. Average MBA-related work time is around 30 to 40 hours per week for the full-time program and 20 to 25 for the part-time option. Each term, participants take five courses and various seminars online. Coursework includes online team building and group work, peer-to-peer communication, online lectures, active class discussions, on-campus work and case study analyses.

The program web portal is available 24 hours a day, with open access to study materials, syllabi, plans, guides, reading materials, lectures and discussion forums. In addition to virtual access to classroom materials, students can also count on a comprehensive support network.

Online MBA students are required to turn in a project at the end of their final term that will take about six months to complete. Each student is assigned a faculty advisor or mentor who will guide them during the process.

On campus:

After nine weeks of online study, students travel to one of EU’s main campuses in Barcelona, Geneva or Munich to take part in on-campus week. Students are only required to attend one on-campus week throughout the duration of the program. During on-campus week, students meet their classmates and take part in lectures, industrial visits, exams and networking events that complement their online experience.

Learning Outcomes

1. Hone problem-solving, analytical and evaluation skills.

2. Gain a comprehensive vision of the way in which businesses work and develop strategies to react to changes.

3. Analyse strategic management, and decision-making in organisations of various types, including large corporations, SMEs and public-sector bodies.

4. Experiment with different techniques that help lead to desired outcomes and clearer decisions.

Benefits:

• Advance in your professional career without having to leave your job
• Less costly and more flexible, than its on-campus equivalent
• Tailor the curricula according to your needs and areas of interest
• Increase your chances for salary uplift
• Obtain an internationally accredited qualification from EU Switzerland or a U.K. state-recognized degree through our University of Roehampton partnership
• Enjoy heightened interaction with faculty members and peers
• Meet your peers and network during on-campus weeks in Switzerland, Spain and Germany

Networks

EU Business School students join a learning community in which individual growth is strengthened through collaboration with colleagues from across the globe. They create their own global network of aspiring business leaders through both their peers and our international corporate connections.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Read less
Ranked number one by CEO Magazine in 2016 and 2017, and 14th by QS TopMBA in 2017, EU Business School’s internationally recognised Online MBA is a one-year, full-time or two-year, part-time program that serves as a passport to a successful management career. Read more
Ranked number one by CEO Magazine in 2016 and 2017, and 14th by QS TopMBA in 2017, EU Business School’s internationally recognised Online MBA is a one-year, full-time or two-year, part-time program that serves as a passport to a successful management career. The Online MBA mirrors its campus-based counterpart but gives students the flexibility to attend lectures online at their own convenience. The curriculum is tailored to accommodate each candidate’s needs while effectively preparing them for leadership positions in the modern business world. A chosen major allows students to hone their skills and develop a more specific area of expertise. An emphasis is placed on the case-study method and pragmatic learning.

During the program, participants undertake courses and seminars which are further complemented by on-campus lectures, industrial visits and exams taken during on-campus weeks. On-campus weeks are an important part of the program and happen at the end of each term, three times per year, on EU campuses in Switzerland, Spain and Germany. Here, students meet their peers and interact with faculty and alumni. Students are only required to attend one on-campus week, of their choice, throughout the entire duration of the program.

EU Business School students join a learning community in which individual growth is strengthened through collaboration with colleagues from across the globe. They create their own global network of aspiring business leaders through both their peers and our international corporate connections.

Upon completion of the program, students of the Online MBA earn a full Master of Business Administration degree from EU Business School.

EU Business School’s Online MBA degrees are internationally recognised graduate degrees, that serve as passports to successful management careers. Their curricula are tailored to accommodate each candidate’s needs and effectively prepare students for leadership positions in the modern business world. A specialisation within a chosen major allows students to hone their skills and develop a more specific area of expertise.

The Online MBA is offered with the following majors:

MBA - International Business
MBA - Communication & Public Relations
MBA - International Marketing
MBA - Global Banking & Finance
MBA - Entrepreneurship
MBA - Leadership
MBA - E-Business
MBA - Sports Management
MBA - Human Resources Management

How You Earn Your Certificate

Online:

EU Business School’s Online MBA is held over three, 10-week terms (90 ECTS) and has the same structure as the full-time MBA program. Average MBA-related work time is around 30 to 40 hours per week for the full-time program and 20 to 25 for the part-time option. Each term, participants take five courses and various seminars online. Coursework includes online team building and group work, peer-to-peer communication, online lectures, active class discussions, on-campus work and case study analyses.

The program web portal is available 24 hours a day, with open access to study materials, syllabi, plans, guides, reading materials, lectures and discussion forums. In addition to virtual access to classroom materials, students can also count on a comprehensive support network.

Online MBA students are required to turn in a project at the end of their final term that will take about six months to complete. Each student is assigned a faculty advisor or mentor who will guide them during the process.

On campus:

After nine weeks of online study, students travel to one of EU’s main campuses in Barcelona, Geneva or Munich to take part in on-campus week. Students are only required to attend one on-campus week throughout the duration of the program. During on-campus week, students meet their classmates and take part in lectures, industrial visits, exams and networking events that complement their online experience.

Learning Outcomes

1. Hone problem-solving, analytical and evaluation skills.

2. Gain a comprehensive vision of the way in which businesses work and develop strategies to react to changes.

3. Analyse strategic management, and decision-making in organisations of various types, including large corporations, SMEs and public-sector bodies.

4. Experiment with different techniques that help lead to desired outcomes and clearer decisions.

Benefits:

• Advance in your professional career without having to leave your job
• Less costly and more flexible, than its on-campus equivalent
• Tailor the curricula according to your needs and areas of interest
• Increase your chances for salary uplift
• Obtain an internationally accredited qualification from EU Switzerland or a U.K. state-recognized degree through our University of Roehampton partnership
• Enjoy heightened interaction with faculty members and peers
• Meet your peers and network during on-campus weeks in Switzerland, Spain and Germany

Networks

EU Business School students join a learning community in which individual growth is strengthened through collaboration with colleagues from across the globe. They create their own global network of aspiring business leaders through both their peers and our international corporate connections.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Read less
Today’s successful professionals must come with a varied skill set, adaptable to the diverse and international nature of the global market. Read more
Today’s successful professionals must come with a varied skill set, adaptable to the diverse and international nature of the global market. This major equips you with the tools to navigate a world with rapidly dissipating borders. In this program, you will develop a broad understanding of the global economic playing field through extensive case-study research accompanied by a diverse range of topics that relate to international business, including: finance, law, media, communications and management. On our Barcelona campus, the MBA in International Business is further accredited by the Universidad Católica de Murcia.

Course structure

The MBA in International Business program (90 ECTS) lasts one year, divided into three-terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

Business Policy & Strategy (3 | 4)
International Marketing (3 | 4)
International Finance (3 | 4)
Sales Management (3 | 4)
Technology & Change Management (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

International Business graduates leave EU with a diverse skill set that will enable them to be effective leaders in a number of different business applications. Students will also:

1. Gain a comprehensive vision of the way in which businesses work and develop strategies to react to changes.

2. Hone problem-solving, analytical and evaluation skills.

3. Complete marketing campaigns for different local and global sectors.

4. Experiment with different techniques that help lead to desired outcomes and clearer decisions.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Non-profit organisations
Multinational corporations
Trade services
Government agencies

Read less
Today’s successful professionals must come with a varied skill set, adaptable to the diverse and international nature of the global market. Read more
Today’s successful professionals must come with a varied skill set, adaptable to the diverse and international nature of the global market.
This major equips you with the tools to navigate a world with rapidly dissipating borders. In this program, you will develop a broad understanding of the global economic playing field through extensive case-study research accompanied by a diverse range of topics that relate to international business, including: finance, law, media, communications and management. On our Barcelona campus, the MBA in International Business is further accredited by the Universidad Católica de Murcia.

Course structure

The MBA in International Business program (90 ECTS) lasts one year, divided into three-terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

Business Policy & Strategy (3 | 4)
International Marketing (3 | 4)
International Finance (3 | 4)
Sales Management (3 | 4)
Technology & Change Management (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

International Business graduates leave EU with a diverse skill set that will enable them to be effective leaders in a number of different business applications. Students will also:

1. Gain a comprehensive vision of the way in which businesses work and develop strategies to react to changes.

2. Hone problem-solving, analytical and evaluation skills.

3. Complete marketing campaigns for different local and global sectors.

4. Experiment with different techniques that help lead to desired outcomes and clearer decisions.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Non-profit organisations
Multinational corporations
Trade services
Government agencies

Read less
As the business of football becomes ever more professional, the need for executives with the right knowledge and skill set becomes ever greater. Read more

As the business of football becomes ever more professional, the need for executives with the right knowledge and skill set becomes ever greater. Therefore, The Football Business Academy sat down with industry experts and created a unique and comprehensive program that will prepare students for success in the dynamic, global future of the football industry. The FBA offers a Professional Master in Football Business which is the first of its kind; it’s a hybrid program which takes all the advantages of online and physical courses and combining them into one unique program. This program steps away from traditional course structures and educational models to create a more innovative and complete curriculum which caters to the needs and realities of the football industry as well as 21st-century students.

Concept

The FBA concept focuses on three pillars: Knowledge, Network and Experience. Throughout the four modules of the 12-month programme, students will be engaged through online courses, guest lectures, active participation at business events, a provided internship, on-campus courses and workshops, insightful field trips, and a Student Business Project. Having the combination of these different elements and in a structured way is essential in order to understand the intricacies of such a dynamic and fast-paced industry, and we care about making sure our students can easily find a job after their graduation while being fully capable to add real value and help transform it. Raquel Madruga (FBA 2018 Candidate): “I always wanted to work in football and I wanted to expand and know more about the football industry – The FBA program is amazing because it’s very practical and hands-on.”

A World-Class Faculty

The program’s academic strength is drawn from the FBA’s international faculty of highly experienced industry professionals, who have a passion for teaching. Our students will be inspired and mentored by the likes of Alfonso Roberes (former Head of International Sponsorship at Real Madrid), Mayi Cruz Blanco (former Head of Women’s Football Development, FIFA), Dennis Thom (Head of Marketing, Borussia Dortmund), Giuliano Giorgetti (Media Content Director, Inter Milan), Jérôme Champagne (former FIFA presidential candidate), and many others, giving our students the ability to develop an unparalleled understanding of the global football industry, work on real practical cases, and expand their network even further.

Partners

In this day and age, it is exceedingly important to gain professional experience and create a network of industry contactswhile studying, as more often than not these two factors will shape an alumni’s career development. Most programs do not insist (enough) on these aspects which is why graduates encounter difficulties starting their career in football. In this regard, The FBA’s strength lies in our strategic partnerships with Soccerex and ESSMA: two industry heavyweights who will give FBA students exclusive access to a treasure of specialized knowledge, invaluable networking opportunities and skills, as well as attractive internship opportunities. Since all of this happens during the FBA program, our graduates will be more prepared than any to successfully (re-)launch their career in the football industry.

For you?

We seek to attract those diamonds in the rough that, through their personality, attitude, and moral values, will develop into shining leaders capable of handling the challenges and opportunities which the football industry presents them with. The FBA encourages any talent who has a bachelor degree (or equivalent), a decent level of English, and a strong interest in football business to apply to our course.

Ben Cronshaw (FBA 2018 Candidate): “I’ve been in the football industry from a coaching perspective for quite a while, but now I’m looking to move more into the business side of things. The FBA was a fantastic opportunity to do that, it offered things that no other course out there was doing.”

Benefits

• Online & On-Campus courses • Guaranteed internship in a football club, federation or football related company • World-class faculty: continuous contact with industry professionals • International-focused and independent structure • Business events powered by Soccerex, the global leader for football business events • Field trips powered by ESSMA, the leading platform for stadium professionals • Continuous education and networking: Free lifetime access to courses, community platform and career platform



Read less
Good leadership means good business. Professional communication, team building and conflict resolution are the key skills developed in this comprehensive program. Read more
Good leadership means good business. Professional communication, team building and conflict resolution are the key skills developed in this comprehensive program. Whether you want to be a startup entrepreneur or a change-agent in an existing organisation, this major will help you to define your leadership style. You’ll learn to set clear goals and objectives while effectively managing a team. This program promotes leadership values that benefit both companies and their employees.

Course structure

The MBA in Leadership program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3(15 CH | 20 ECTS)

Business Ethics (3 | 4)
Innovation & Leadership (3 | 4)
Strategic Supply Chain Management (3 | 4)
Business Policy & Strategy (3 | 4)
Coaching & Mentoring (3 | 4)

Graduation Requirements

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

The Leadership MBA covers topics such as management skills, negotiation techniques and communication skills, and looks at how they can be applied in various business situations. Students will also:

1. Examine innovative leadership and management principles.

2. Discover that bringing about change is essentially about managing people and information.

3. Learn the business and marketing principles necessary to start and operate a business.

4. Expand and modify new product development to improve positioning and gain strategic competitive advantage.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Corporate management
Consultancy
Motivational speaking
Team building

Read less
Good leadership means good business. Professional communication, team building and conflict resolution are the key skills developed in this comprehensive program. Read more
Good leadership means good business. Professional communication, team building and conflict resolution are the key skills developed in this comprehensive program. Whether you want to be a startup entrepreneur or a change-agent in an existing organization, this major will help you to define your leadership style. You’ll learn to set clear goals and objectives while effectively managing a team. This program promotes leadership values that benefit both companies and their employees.

Course structure

The MBA in Leadership program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organizational Behavior (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3(15 CH | 20 ECTS)

Business Ethics (3 | 4)
Innovation & Leadership (3 | 4)
Strategic Supply Chain Management (3 | 4)
Business Policy & Strategy (3 | 4)
Coaching & Mentoring (3 | 4)

Graduation Requirements

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

The Leadership MBA covers topics such as management skills, negotiation techniques and communication skills, and looks at how they can be applied in various business situations. Students will also:

1. Examine innovative leadership and management principles.

2. Discover that bringing about change is essentially about managing people and information.

3. Learn the business and marketing principles necessary to start and operate a business.

4. Expand and modify new product development to improve positioning and gain strategic competitive advantage.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Corporate management
Consultancy
Motivational speaking
Team building

Read less
The MSc in Business Information Systems has been designed for ambitious students who are committed to pursuing a career on the interface between business and information technology. Read more
The MSc in Business Information Systems has been designed for ambitious students who are committed to pursuing a career on the interface between business and information technology. The programme is based on three pillars: practice orientation, innovation and internationality. The goal is to empower students to effectively exploit information to sustain the success of enterprises in a globalized, networked and digital economy.

The MSc in Business Information Systems is divided into three main module groups. Projects and a variety of electives allow students to design their course programme individually according to their preferred areas of interest.

Core Modules (24 ECTS)

The core modules cover essential topics in the area of business information systems and provide the essentials for the other module groups.

Research and Innovation Projects (30 ECTS)

In the research and innovation projects students apply concepts and
models learned in classes. Students are free to decide on the topics of their projects.

Electives (36 ECTS)

A variety of elective modules have been designed to provide students the choice best suited to their interests and career prospects.

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The Master’s Programme in Business Innovation (MBI) combines the traditional strengths of the University of St. Gallen (HSG) with a manager’s perspective on new technologies. Read more
The Master’s Programme in Business Innovation (MBI) combines the traditional strengths of the University of St. Gallen (HSG) with a manager’s perspective on new technologies. New technologies allow for the design and development of new business models, products, processes and forms of organisation. Trade and industry require business innovators who recognise the new technologies’potentials and realise business solutions. We prepare you for the sustainably growing labour market pivoting on technology-based change.

Language

The programme is taught in German.

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Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. Read more
Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. This major explores the theories, practices and business models that make up the tourism and leisure field. Focusing on the development of executive skills and strategic aptitudes, this program will deliver the key competencies required in the industry while developing your understanding of international and intercultural management needs.

Course structure

The MBA in Leisure & Tourism program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1

(18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

International Tourism Management (3 | 4)
Strategic Tourism Marketing (3 | 4)
Environments of Tourism (3 | 4)
Culture & Cross-Cultural Management in Tourism (3 | 4)
E-Business in Tourism (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:

1. Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.

2. Look at business from the point of view of both the consumer and the service provider.

3. Explore issues that concern host-visitor relationships.

4. Study the major processes within marketing through case studies and class discussion.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Hotel chain executives
Tourism bureau directors
Resort managers
Event and conference executives

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Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. Read more
Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. This major explores the theories, practices and business models that make up the tourism and leisure field. Focusing on the development of executive skills and strategic aptitudes, this program will deliver the key competencies required in the industry while developing your understanding of international and intercultural management needs.

Course structure

The MBA in Leisure & Tourism program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1

(18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

International Tourism Management (3 | 4)
Strategic Tourism Marketing (3 | 4)
Environments of Tourism (3 | 4)
Culture & Cross-Cultural Management in Tourism (3 | 4)
E-Business in Tourism (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:

1. Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.

2. Look at business from the point of view of both the consumer and the service provider.

3. Explore issues that concern host-visitor relationships.

4. Study the major processes within marketing through case studies and class discussion.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Hotel chain executives
Tourism bureau directors
Resort managers
Event and conference executives

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The Master’s Programme in Business Management (MUG) builds on the HSG’s classic positioning in the German-speaking area. The entire Master’s programme is characterised by a strongly entrepreneurial mind-set – be it for start-up firms or large corporations. Read more
The Master’s Programme in Business Management (MUG) builds on the HSG’s classic positioning in the German-speaking area. The entire Master’s programme is characterised by a strongly entrepreneurial mind-set – be it for start-up firms or large corporations. The MUG accords particular importance to ethical and sustainability-related issues. Students are able to choose from among the specialisations in Corporate Development, Entrepreneurship & Family Business, Sustainability Management and Human Resource Management. We prepare them for responsible positions in business management, corporate departments and consultancy and for management functions in general.

Language

The Programme is offered in German.

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The overall objective of the dual degree programme is to educate individuals as managers and business specialists and thus improve the quality of management as a profession. Read more
The overall objective of the dual degree programme is to educate individuals as managers and business specialists and thus improve the quality of management as a profession. The MBA adds value by developing an integrated and critically aware understanding of management and organisations in individuals and assists said individuals in taking effective roles within these organisations.

Dual Degree Programme

The Dual Degree study track encompasses Swiss and British academic culture alike, providing in-depth insights into business clusters, history and culture.

Curriculum and Modules

7 EBS core courses/modules (70 ECTS)
- Organisational Behaviour
- Accounting
- Economics
- Finance
-Project Management
- Marketing
- Strategic Planning.

1 FHNW elective course/module chosen from (10 ECTS each):
Cross-cultural Consumer Behaviour, Leading across Cultures, International Entrepreneurship, Intercultural Negotiation and Communication, Social Media and Customer Experience, Sustainable Tourism and Event Management.

Master Thesis (15 ECTS)

Workshop days and times core courses

Friday session mode: Friday afternoon (14.00 –19.00)
Saturday session mode: Saturday morning (09.00 –14.00)

Each elective course consists of five workshop days, which take place on a Saturday once or twice a month.

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