Masters Degrees in Business, Switzerland

The success of a business today depends on its online presence. Accordingly, e-business is one of the fastest growing and most in-demand modern industries. The e-business program prepares you to thrive in an online business context, examining a broad range of topics from online architecture to usability, while covering many of the relevant issues that managers face in internet-based environments. You will be well-equipped to start your own online business, join an existing company or invent new ways of doing business online.

Course structure

The MBA in E-Business program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

E-Marketing Strategies (3 | 4)
Crafting the E-Business Model (3 | 4)
E-Business Architecture (3 | 4)
E-Business Design (3 | 4)
The E-Consumer (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

The managerial skills that e-business graduates gain are applicable to both those that wish to launch their own e-businesses and those who go on to work for an established operation. Students will also:

1. Focus on marketing and branding essentials, such as banner and search engine optimisation.

2. Discover how to effectively build and maintain a corporate e-business.

3. Form a practical approach to real world case studies and examples.

4. Learn from the point of view of the consumer.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Entrepreneurship
Marketing and sales interface
Consultancy
Executive management

Read less

The success of a business today depends on its online presence. Accordingly, e-business is one of the fastest growing and most in-demand modern industries. The e-business program prepares you to thrive in an online business context, examining a broad range of topics from online architecture to usability, while covering many of the relevant issues that managers face in internet-based environments. You will be well-equipped to start your own online business, join an existing company or invent new ways of doing business online.

Course structure

The MBA in E-Business program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

E-Marketing Strategies (3 | 4)
Crafting the E-Business Model (3 | 4)
E-Business Architecture (3 | 4)
E-Business Design (3 | 4)
The E-Consumer (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

The managerial skills that e-business graduates gain are applicable to both those that wish to launch their own e-businesses and those who go on to work for an established operation. Students will also:

1. Focus on marketing and branding essentials, such as banner and search engine optimisation.

2. Discover how to effectively build and maintain a corporate e-business.

3. Form a practical approach to real world case studies and examples.

4. Learn from the point of view of the consumer.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Entrepreneurship
Marketing and sales interface
Consultancy
Executive management

Read less

Ranked number one by CEO Magazine in 2016 and 2017, and 14th by QS TopMBA in 2017, EU Business School’s internationally recognised Online MBA is a one-year, full-time or two-year, part-time program that serves as a passport to a successful management career. The Online MBA mirrors its campus-based counterpart but gives students the flexibility to attend lectures online at their own convenience. The curriculum is tailored to accommodate each candidate’s needs while effectively preparing them for leadership positions in the modern business world. A chosen major allows students to hone their skills and develop a more specific area of expertise. An emphasis is placed on the case-study method and pragmatic learning.

During the program, participants undertake courses and seminars which are further complemented by on-campus lectures, industrial visits and exams taken during on-campus weeks. On-campus weeks are an important part of the program and happen at the end of each term, three times per year, on EU campuses in Switzerland, Spain and Germany. Here, students meet their peers and interact with faculty and alumni. Students are only required to attend one on-campus week, of their choice, throughout the entire duration of the program.

EU Business School students join a learning community in which individual growth is strengthened through collaboration with colleagues from across the globe. They create their own global network of aspiring business leaders through both their peers and our international corporate connections.

Upon completion of the program, students of the Online MBA earn a full Master of Business Administration degree from EU Business School.

EU Business School’s Online MBA degrees are internationally recognised graduate degrees, that serve as passports to successful management careers. Their curricula are tailored to accommodate each candidate’s needs and effectively prepare students for leadership positions in the modern business world. A specialisation within a chosen major allows students to hone their skills and develop a more specific area of expertise.

The Online MBA is offered with the following majors:

MBA - International Business
MBA - Communication & Public Relations
MBA - International Marketing
MBA - Global Banking & Finance
MBA - Entrepreneurship
MBA - Leadership
MBA - E-Business
MBA - Sports Management
MBA - Human Resources Management

How You Earn Your Certificate

Online:

EU Business School’s Online MBA is held over three, 10-week terms (90 ECTS) and has the same structure as the full-time MBA program. Average MBA-related work time is around 30 to 40 hours per week for the full-time program and 20 to 25 for the part-time option. Each term, participants take five courses and various seminars online. Coursework includes online team building and group work, peer-to-peer communication, online lectures, active class discussions, on-campus work and case study analyses.

The program web portal is available 24 hours a day, with open access to study materials, syllabi, plans, guides, reading materials, lectures and discussion forums. In addition to virtual access to classroom materials, students can also count on a comprehensive support network.

Online MBA students are required to turn in a project at the end of their final term that will take about six months to complete. Each student is assigned a faculty advisor or mentor who will guide them during the process.

On campus:

After nine weeks of online study, students travel to one of EU’s main campuses in Barcelona, Geneva or Munich to take part in on-campus week. Students are only required to attend one on-campus week throughout the duration of the program. During on-campus week, students meet their classmates and take part in lectures, industrial visits, exams and networking events that complement their online experience.

Learning Outcomes

1. Hone problem-solving, analytical and evaluation skills.

2. Gain a comprehensive vision of the way in which businesses work and develop strategies to react to changes.

3. Analyse strategic management, and decision-making in organisations of various types, including large corporations, SMEs and public-sector bodies.

4. Experiment with different techniques that help lead to desired outcomes and clearer decisions.

Benefits:

• Advance in your professional career without having to leave your job
• Less costly and more flexible, than its on-campus equivalent
• Tailor the curricula according to your needs and areas of interest
• Increase your chances for salary uplift
• Obtain an internationally accredited qualification from EU Switzerland or a U.K. state-recognized degree through our University of Roehampton partnership
• Enjoy heightened interaction with faculty members and peers
• Meet your peers and network during on-campus weeks in Switzerland, Spain and Germany

Networks

EU Business School students join a learning community in which individual growth is strengthened through collaboration with colleagues from across the globe. They create their own global network of aspiring business leaders through both their peers and our international corporate connections.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Read less

Ranked number one by CEO Magazine in 2016 and 2017, and 14th by QS TopMBA in 2017, EU Business School’s internationally recognised Online MBA is a one-year, full-time or two-year, part-time program that serves as a passport to a successful management career. The Online MBA mirrors its campus-based counterpart but gives students the flexibility to attend lectures online at their own convenience. The curriculum is tailored to accommodate each candidate’s needs while effectively preparing them for leadership positions in the modern business world. A chosen major allows students to hone their skills and develop a more specific area of expertise. An emphasis is placed on the case-study method and pragmatic learning.

During the program, participants undertake courses and seminars which are further complemented by on-campus lectures, industrial visits and exams taken during on-campus weeks. On-campus weeks are an important part of the program and happen at the end of each term, three times per year, on EU campuses in Switzerland, Spain and Germany. Here, students meet their peers and interact with faculty and alumni. Students are only required to attend one on-campus week, of their choice, throughout the entire duration of the program.

EU Business School students join a learning community in which individual growth is strengthened through collaboration with colleagues from across the globe. They create their own global network of aspiring business leaders through both their peers and our international corporate connections.

Upon completion of the program, students of the Online MBA earn a full Master of Business Administration degree from EU Business School.

EU Business School’s Online MBA degrees are internationally recognised graduate degrees, that serve as passports to successful management careers. Their curricula are tailored to accommodate each candidate’s needs and effectively prepare students for leadership positions in the modern business world. A specialisation within a chosen major allows students to hone their skills and develop a more specific area of expertise.

The Online MBA is offered with the following majors:

MBA - International Business
MBA - Communication & Public Relations
MBA - International Marketing
MBA - Global Banking & Finance
MBA - Entrepreneurship
MBA - Leadership
MBA - E-Business
MBA - Sports Management
MBA - Human Resources Management

How You Earn Your Certificate

Online:

EU Business School’s Online MBA is held over three, 10-week terms (90 ECTS) and has the same structure as the full-time MBA program. Average MBA-related work time is around 30 to 40 hours per week for the full-time program and 20 to 25 for the part-time option. Each term, participants take five courses and various seminars online. Coursework includes online team building and group work, peer-to-peer communication, online lectures, active class discussions, on-campus work and case study analyses.

The program web portal is available 24 hours a day, with open access to study materials, syllabi, plans, guides, reading materials, lectures and discussion forums. In addition to virtual access to classroom materials, students can also count on a comprehensive support network.

Online MBA students are required to turn in a project at the end of their final term that will take about six months to complete. Each student is assigned a faculty advisor or mentor who will guide them during the process.

On campus:

After nine weeks of online study, students travel to one of EU’s main campuses in Barcelona, Geneva or Munich to take part in on-campus week. Students are only required to attend one on-campus week throughout the duration of the program. During on-campus week, students meet their classmates and take part in lectures, industrial visits, exams and networking events that complement their online experience.

Learning Outcomes

1. Hone problem-solving, analytical and evaluation skills.

2. Gain a comprehensive vision of the way in which businesses work and develop strategies to react to changes.

3. Analyse strategic management, and decision-making in organisations of various types, including large corporations, SMEs and public-sector bodies.

4. Experiment with different techniques that help lead to desired outcomes and clearer decisions.

Benefits:

• Advance in your professional career without having to leave your job
• Less costly and more flexible, than its on-campus equivalent
• Tailor the curricula according to your needs and areas of interest
• Increase your chances for salary uplift
• Obtain an internationally accredited qualification from EU Switzerland or a U.K. state-recognized degree through our University of Roehampton partnership
• Enjoy heightened interaction with faculty members and peers
• Meet your peers and network during on-campus weeks in Switzerland, Spain and Germany

Networks

EU Business School students join a learning community in which individual growth is strengthened through collaboration with colleagues from across the globe. They create their own global network of aspiring business leaders through both their peers and our international corporate connections.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Read less

Today’s successful professionals must come with a varied skill set, adaptable to the diverse and international nature of the global market. This major equips you with the tools to navigate a world with rapidly dissipating borders. In this program, you will develop a broad understanding of the global economic playing field through extensive case-study research accompanied by a diverse range of topics that relate to international business, including: finance, law, media, communications and management. On our Barcelona campus, the MBA in International Business is further accredited by the Universidad Católica de Murcia.

Course structure

The MBA in International Business program (90 ECTS) lasts one year, divided into three-terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

Business Policy & Strategy (3 | 4)
International Marketing (3 | 4)
International Finance (3 | 4)
Sales Management (3 | 4)
Technology & Change Management (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

International Business graduates leave EU with a diverse skill set that will enable them to be effective leaders in a number of different business applications. Students will also:

1. Gain a comprehensive vision of the way in which businesses work and develop strategies to react to changes.

2. Hone problem-solving, analytical and evaluation skills.

3. Complete marketing campaigns for different local and global sectors.

4. Experiment with different techniques that help lead to desired outcomes and clearer decisions.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Non-profit organisations
Multinational corporations
Trade services
Government agencies

Read less

Today’s successful professionals must come with a varied skill set, adaptable to the diverse and international nature of the global market.
This major equips you with the tools to navigate a world with rapidly dissipating borders. In this program, you will develop a broad understanding of the global economic playing field through extensive case-study research accompanied by a diverse range of topics that relate to international business, including: finance, law, media, communications and management. On our Barcelona campus, the MBA in International Business is further accredited by the Universidad Católica de Murcia.

Course structure

The MBA in International Business program (90 ECTS) lasts one year, divided into three-terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

Business Policy & Strategy (3 | 4)
International Marketing (3 | 4)
International Finance (3 | 4)
Sales Management (3 | 4)
Technology & Change Management (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

International Business graduates leave EU with a diverse skill set that will enable them to be effective leaders in a number of different business applications. Students will also:

1. Gain a comprehensive vision of the way in which businesses work and develop strategies to react to changes.

2. Hone problem-solving, analytical and evaluation skills.

3. Complete marketing campaigns for different local and global sectors.

4. Experiment with different techniques that help lead to desired outcomes and clearer decisions.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Non-profit organisations
Multinational corporations
Trade services
Government agencies

Read less

The 12 month Professional Master of The FBA is divided into 4 modules. In order to deliver the best football business leaders of tomorrow, we believe it is essential for our students to gain knowledge of the football industry across all three dimensions: the past, as a cultural sensibility is essential to understand the origins and history of the sport; the present, in order to discover all football stakeholders and analyse the best practices; and future, because in this ever moving industry, it is crucial to come with an innovative mind, with new ideas and solutions to better address today’s key issues and develop tomorrow’s opportunities.

By combining this knowledge with participation at Soccerex events, our students will be prepared to start their provided internship (Module 3) where they will be able to use their acquired skills and contacts, get a foot in the industry and learn first-hand how it works.

Finally, the fourth module combines a Student Business Project with additional industry specifics for students to expand their knowledge of. The SBP will be sanctioned by one of our Partner Network members and will give students the opportunity to work in teams on a real project given by a football club, federation, or other football-related organization, thereby allowing them to keep moving forward into the football industry.

Education. For life.

At The FBA, we are well aware of how fast the football industry keeps growing and changing. Yet, contrary to how other professional industries such as law, medicine, or accounting are set up, football has been lacking a learning structure, which allows its professionals to continuously re-educate themselves and truly understand how new trends or laws can influence their business success. Therefore, our commitment to our alumni is to give them free lifetime access to course material so they can stay ahead of the game and exchange ideas and opinions with younger generations, thereby creating a unique, continuous learning environment which benefits everyone involved.

Online program

An innovative way of learning.

The FBA is based on a model of eLearning for Modules 1 and 2, resulting in several direct advantages for our students while maintaining all the advantages of a physical program.

Business Events

What is a better way to break into the football industry than participating in the world’s leading football business events?

The Football Business Academy is proud to have partnered with Soccerex, which has been bringing together the football industry for over 20 years. The presence of key stakeholders such as football clubs, federations, leagues, sponsors, agencies, suppliers, start-ups and so forth ensure all of the industry’s sectors are represented, with their decision makers looking to network, gain insight and socialize. Moreover, each Soccerex event has a wide range of panel discussions and presentations in which the latest industry developments are addressed, translating into an additional and invaluable learning experience for our students.

For The Football Business Academy it is really important that our students have access to Soccerex. That is why we invite them all to reunite there regularly, and to take this opportunity to develop their career and portfolio of contacts.

Please find below the list of regular attendees you will get the chance to meet at Soccerex events.
To learn more about Soccerex, visit http://www.soccerex.com

Field Trips

At The FBA, students are trained to the reality of the market. Visits to football organizations are a crucial part of the formation. Indeed, field trips are the opportunity for you to learn from live theaters. You will aslo see how the different concepts and practices learned during the courses are put in place in major clubs and governing bodies. The FBA also encourages these initiatives as a way to position yourself in the market and broaden their network.

Ideally located at the heart of a region considered to be the world capital of sport – with an easy access to neighboring countries – The FBA organizes field trips for its students to major football organizations and the best-managed football clubs serving as a benchmark.

Read less

Good leadership means good business. Professional communication, team building and conflict resolution are the key skills developed in this comprehensive program. Whether you want to be a startup entrepreneur or a change-agent in an existing organisation, this major will help you to define your leadership style. You’ll learn to set clear goals and objectives while effectively managing a team. This program promotes leadership values that benefit both companies and their employees.

Course structure

The MBA in Leadership program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3(15 CH | 20 ECTS)

Business Ethics (3 | 4)
Innovation & Leadership (3 | 4)
Strategic Supply Chain Management (3 | 4)
Business Policy & Strategy (3 | 4)
Coaching & Mentoring (3 | 4)

Graduation Requirements

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

The Leadership MBA covers topics such as management skills, negotiation techniques and communication skills, and looks at how they can be applied in various business situations. Students will also:

1. Examine innovative leadership and management principles.

2. Discover that bringing about change is essentially about managing people and information.

3. Learn the business and marketing principles necessary to start and operate a business.

4. Expand and modify new product development to improve positioning and gain strategic competitive advantage.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Corporate management
Consultancy
Motivational speaking
Team building

Read less

Good leadership means good business. Professional communication, team building and conflict resolution are the key skills developed in this comprehensive program. Whether you want to be a startup entrepreneur or a change-agent in an existing organization, this major will help you to define your leadership style. You’ll learn to set clear goals and objectives while effectively managing a team. This program promotes leadership values that benefit both companies and their employees.

Course structure

The MBA in Leadership program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1 (18 CH | 23 ECTS)

Management Skills (3 | 4)
Organizational Behavior (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3(15 CH | 20 ECTS)

Business Ethics (3 | 4)
Innovation & Leadership (3 | 4)
Strategic Supply Chain Management (3 | 4)
Business Policy & Strategy (3 | 4)
Coaching & Mentoring (3 | 4)

Graduation Requirements

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

The Leadership MBA covers topics such as management skills, negotiation techniques and communication skills, and looks at how they can be applied in various business situations. Students will also:

1. Examine innovative leadership and management principles.

2. Discover that bringing about change is essentially about managing people and information.

3. Learn the business and marketing principles necessary to start and operate a business.

4. Expand and modify new product development to improve positioning and gain strategic competitive advantage.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Corporate management
Consultancy
Motivational speaking
Team building

Read less

The MSc in Business Information Systems has been designed for ambitious students who are committed to pursuing a career on the interface between business and information technology. The programme is based on three pillars: practice orientation, innovation and internationality. The goal is to empower students to effectively exploit information to sustain the success of enterprises in a globalized, networked and digital economy.

The MSc in Business Information Systems is divided into three main module groups. Projects and a variety of electives allow students to design their course programme individually according to their preferred areas of interest.

Core Modules (24 ECTS)

The core modules cover essential topics in the area of business information systems and provide the essentials for the other module groups.

Research and Innovation Projects (30 ECTS)

In the research and innovation projects students apply concepts and
models learned in classes. Students are free to decide on the topics of their projects.

Electives (36 ECTS)

A variety of elective modules have been designed to provide students the choice best suited to their interests and career prospects.

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The Master’s Programme in Business Innovation (MBI) combines the traditional strengths of the University of St. Gallen (HSG) with a manager’s perspective on new technologies. New technologies allow for the design and development of new business models, products, processes and forms of organisation. Trade and industry require business innovators who recognise the new technologies’potentials and realise business solutions. We prepare you for the sustainably growing labour market pivoting on technology-based change.

Language

The programme is taught in German.

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Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. This major explores the theories, practices and business models that make up the tourism and leisure field. Focusing on the development of executive skills and strategic aptitudes, this program will deliver the key competencies required in the industry while developing your understanding of international and intercultural management needs.

Course structure

The MBA in Leisure & Tourism program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1

(18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

International Tourism Management (3 | 4)
Strategic Tourism Marketing (3 | 4)
Environments of Tourism (3 | 4)
Culture & Cross-Cultural Management in Tourism (3 | 4)
E-Business in Tourism (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:

1. Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.

2. Look at business from the point of view of both the consumer and the service provider.

3. Explore issues that concern host-visitor relationships.

4. Study the major processes within marketing through case studies and class discussion.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Hotel chain executives
Tourism bureau directors
Resort managers
Event and conference executives

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Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to afford them an insight into the industry. This major explores the theories, practices and business models that make up the tourism and leisure field. Focusing on the development of executive skills and strategic aptitudes, this program will deliver the key competencies required in the industry while developing your understanding of international and intercultural management needs.

Course structure

The MBA in Leisure & Tourism program lasts one year, divided into three terms. Each term students complete five courses, including industrial visits and guest speaker sessions. In order to graduate, students must complete a management research methods module and a dissertation subject in addition to the other courses.

Term 1

(18 CH | 23 ECTS)

Management Skills (3 | 4)
Organisational Behaviour (3 | 4)
Managerial Accounting (3 | 4)
Marketing (3 | 4)
Quantitative Business Methods (3 | 4)
Negotiation (seminar) (1 | 1)
Business Law (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 2 (21 CH | 27 ECTS)

Finance (3 | 4)
Human Resources Management (3 | 4)
Global Economics (3 | 4)
Strategic Management (3 | 4)
Management Information Systems (3 | 4)
Business Strategy Simulation (3 | 4)
Job Career Planning (seminar) (1 | 1)
Communication Skills (seminar) (1 | 1)
Personal & Professional Development (1 | 1)

Term 3 (15 CH | 20 ECTS)

International Tourism Management (3 | 4)
Strategic Tourism Marketing (3 | 4)
Environments of Tourism (3 | 4)
Culture & Cross-Cultural Management in Tourism (3 | 4)
E-Business in Tourism (3 | 4)

Graduation Requirements:

EU Research & Dissertation Seminars*
EU Dissertation (14 | 20)

*EU Research & Dissertation Seminars will be taken over 2 terms

Learning Outcomes

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:

1. Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.

2. Look at business from the point of view of both the consumer and the service provider.

3. Explore issues that concern host-visitor relationships.

4. Study the major processes within marketing through case studies and class discussion.

Faculty

EU’s high-caliber faculty is made up of full-time academics with doctoral degrees, as well as part-time instructors who are also current members of the international business community. Our faculty members have current or previous experience as entrepreneurs, consultants and business leaders. This merge of the academic and professional worlds supports a unique and exceptional quality of learning, reinforcing EU's pragmatic approach to education.

Careers

Students completing this major pursue careers in:

Hotel chain executives
Tourism bureau directors
Resort managers
Event and conference executives

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The Master’s Programme in Business Management (MUG) builds on the HSG’s classic positioning in the German-speaking area. The entire Master’s programme is characterised by a strongly entrepreneurial mind-set – be it for start-up firms or large corporations. The MUG accords particular importance to ethical and sustainability-related issues. Students are able to choose from among the specialisations in Corporate Development, Entrepreneurship & Family Business, Sustainability Management and Human Resource Management. We prepare them for responsible positions in business management, corporate departments and consultancy and for management functions in general.

Language

The Programme is offered in German.

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The overall objective of the dual degree programme is to educate individuals as managers and business specialists and thus improve the quality of management as a profession. The MBA adds value by developing an integrated and critically aware understanding of management and organisations in individuals and assists said individuals in taking effective roles within these organisations.

Dual Degree Programme

The Dual Degree study track encompasses Swiss and British academic culture alike, providing in-depth insights into business clusters, history and culture.

Curriculum and Modules

7 EBS core courses/modules (70 ECTS)
- Organisational Behaviour
- Accounting
- Economics
- Finance
-Project Management
- Marketing
- Strategic Planning.

1 FHNW elective course/module chosen from (10 ECTS each):
Cross-cultural Consumer Behaviour, Leading across Cultures, International Entrepreneurship, Intercultural Negotiation and Communication, Social Media and Customer Experience, Sustainable Tourism and Event Management.

Master Thesis (15 ECTS)

Workshop days and times core courses

Friday session mode: Friday afternoon (14.00 –19.00)
Saturday session mode: Saturday morning (09.00 –14.00)

Each elective course consists of five workshop days, which take place on a Saturday once or twice a month.

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