Masters Degrees in Sales Management

Study this dynamic blend of marketing and sales and gain the skills and practical experience to deliver commercial success to any organisation around the world.

A career in marketing with sales management can take you all over the world. This course introduces you to the theories and principles of marketing with a focus on sales management.

Sharing much of its content with the MSc in Marketing, you’ll gain the sales management theory and practical skills you need to be successful in the area of professional sales.

Choosing to study this dynamic blend of marketing and sales will bring increased employment opportunities in this rapidly growing field.

See the website http://www.napier.ac.uk/en/courses/msc-marketing-with-sales-management-postgraduate-fulltime

What you'll learn

MSc Marketing with Sales Management introduces you to the theories and principles of marketing and professional selling and sales management, delivering practical applications based on real commercial selling and business scenarios.

Sales management and marketing require a wide range of skills. You'll learn to think analytically and critically examine the issues confronting the global business environment. You'll also gain a variety of oral and presentation techniques to communicate effectively with clients.

You’ll develop quantitative and qualitative research through preparing and writing your dissertation. You’ll understand how to develop brands and market them effectively in the global marketplace.

You’ll benefit from our strong links within the global sales and marketing industries, as well as guest speakers.

This is a full-time course, starting in September or January, and is split up into three trimesters. You’ll learn by a variety of teaching methods including lectures, tutorials and independent study. Our teaching team is highly qualified and experienced within sales management.

Sales management is a key role within all businesses and there are opportunities for senior level sales-related roles in a range of industries including oil and gas, chemicals, information technology, retail, pharmaceuticals, finance and engineering.

Sales-ready graduates are highly prized assets to many organisations. With improved selling skills and techniques and knowledge of effective sales processes and relationship strategy, you’ll be able to deliver commercial success to any organisation.

Modules

Your course structure is based upon the MSc Marketing and includes modules from your specialist area, including:

• Principles and Practice of Marketing
• International Sales Management
• Strategic Brand Management
• Professional Selling and Sales Strategies
• Research Methods
• Dissertation

One option module from:
• Marketing Communications
• Consumer Behaviour

One option module from:
• Direct and Digital Marketing
• New Venture Planning
• Advertising as Cultural Discourse
• Global Marketing

Study modules mentioned above are indicative only. Some changes may occur between now and the time that you study.

Careers

The scope of marketing and sales employment opportunities is wide. Most businesses recognise the need for a marketing and sales function and positions arise in a variety of areas worldwide such as:

• IT
• retail
• finance
• health
• charities
• tourism
• government

How to apply

http://www.napier.ac.uk/study-with-us/postgraduate/how-to-apply

SAAS Funding

Nothing should get in the way of furthering your education. Student Awards Agency Scotland (SAAS) awards funding for postgraduate courses, and could provide the help you need to continue your studies. Find out more: http://www.napier.ac.uk/study-with-us/postgraduate/fees-and-funding/saas-funded-courses

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Why take this course?

This dynamic programme will prepare you for a wide variety of different careers in all kinds of organisations, It will provide you with the knowledge and skills in order to ‘hit the ground running’ once you graduate and move into a business or management role. It will particularly suit those of you who wish to pursue a broad-based postgraduate management Master’s.

What will I experience?

On this course you can:

Use case studies to analyse complex problems, explore the uncertainties involved, evaluate possible solutions and plan their implementation
Participate in live web-based chat forums to discuss your work with lecturers and other students
Tap in to our Library’s vast selection of electronic resources, which can be accessed from anywhere with an internet connection

What opportunities might it lead to?

Once you graduate, you’ll gain an established and internationally recognised qualification that will equip you for employment in a wide range of business settings, both in the UK and overseas.

Here are some routes our graduates have pursued:

Business development and consultancy
Recruitment
Emarketing
Publicity
Financial and risk analysis

Module Details

Autumn:

This first period develops key aspects of management subjects that support you in your development,

Four core units are:

Marketing

Which focuses on:
Marketing Planning
Segmentation, targeting, differentiation and positioning
Marketing communications tools and media

Human Resource Management

Which focuses on:

Human Resources Management
Labour Supply and Demand
Resource Based Strategic HRM
Training and Development

Economics

Which focuses on:

Markets, Competition and Strategy
Uncertainty, Risk and Return

Operations Management

Which focuses on:

Supply Chain Management
Quality, Project Management
Uncertainty, Risk and Return

Spring:

Develops your strategic understanding of management building on the preceding core units. Also tailors your development through our range of options.

Two core units are:

Corporate Strategy

Which focuses on:

Competitive Positioning and RBV
Intervention, Implementation and Managing Change
International Strategy
Blue Ocean Strategy, M&As
Internal Improvement and Turnaround
Financial Management

Which focuses on:

Interpreting Accounting Reports
Costing and Decision Making
Investment Appraisal
Planning and Control

Specialist options to choose from include:

Management
Strategic Marketing Management
Innovation Management and Entrepreneurship
Managing Human Resources
Tourism Management
Business Systems

Summer:

Specialise further in your chosen option which will also be the topic area of your business research project.

Dissertation unit options include:

Management
Critical Marketing/Sales
Innovation and New Product Development
International Human Resource Management
Tourism Management
Business Systems
Work-based Research Project (subject to availability)
International/Independent Learning Project (subject to availability)

Which focusses on your specialist area and:

Research methods skills
Management skills
Employability and recruitment

The programme will provide you with the opportunity to acquire deep knowledge and understanding of key business and management subjects that are highly relevant for any management career.

There are designated units for those who do not wish to specialise but would rather have a generalist postgraduate management experience.

The specialist option unit: this will develop a deeper understanding of management in an area of your choice. Choices are subject to availability.

The research-based specialist option unit: is a double-sized unit and relates to your chosen specialism. It requires you to undertake a substantial management research project that combines a review of previous research undertaken in your chosen topic with primary or secondary data collection and analysis.

Programme Assessment

Our friendly and supportive environment uses formal lectures and seminars to provide the basis for the development of relevant knowledge, further enhanced by activity-based case studies.

We ensure a balance in assessment approaches to suit differing learning styles. Here’s how we assess your work:

Individual and group coursework
Examinations
Online activities
Practical exercises
Your choice of independent research

Student Destinations

This course enables you to pursue a broad range of management careers in the private and public sector and is ideally suited as an early career step into a wide range of business or management roles and responsibilities. You may find careers as management graduate trainees, financial analysts, commercial managers, trainee traders and technical business consultants. You may even want to start your own business or consider further study towards an MBA.

Roles our graduates have taken on include:

Market researcher
Business development officer
Recruitment consultant
Sales and marketing coordinator
Account manager

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The Institute for Work Based Learning delivers these programmes with our strategic partners at Consalia.

We offer two routes to gaining a Post Graduate Masters in Sales Transformation. One programme is for sales leaders, the other for sales professionals involved in selling complex solutions. These are unique programmes. They focus on applying world-class, leading-edge thinking and expertise in leadership and sales to participants’ transformation goals in their own organisations.

The Masters programmes provide organisations with the first opportunity to offer academic recognition to their sales leaders and salespeople for their sales experience and excellence in a work environment. Both programmes are totally focused on sales roles and based on proven practices for performance improvement and real-world learning.

The purpose of these programmes is to improve the professional status of salespeople, which is all too often overlooked, and to provide organisations with important research and innovation on sales practices. Modules designed by Consalia and validated by Middlesex University are included in each.

Both Masters programmes can be tailored to an organisation’s specific approach to sales and sales management. The Masters programmes can, therefore, be fully integrated with an organisation’s sales management and sales curriculum. If participants already have the skills/knowledge due to prior learning then they can complete the work-based project without further formal input (or with reduced input).

The programmes are offered on an in-company basis, as a series of modules to be run over a period of 18 months to two years. Each module consists of either a two or three day facilitated workshop.

Key benefits

The UK’s only work based MSc in Sales Transformation
Distance and blended learning so there is no need to take time off work
Work-applied practical projects
Online meetings and lectures from industry leaders
Business simulations
Accreditation for prior learning (APL), allowing you to gain credit for prior study/work experience

Flexible study through distance learning

Many students choosing to study MSc Sales Transformation will be practitioners in full-time employment, with this in mind, we have designed the course to be flexible around your work and life commitments. You will be able to complete the course part-time through blended and distance learning. However, it would be also possible to shorten this to 12 months depending on how much time you can commit to the course.

The first five modules are delivered and assessed by Consalia. The final module and Masters project is delivered, supervised and assessed by Middlesex University. The academic award is made by Middlesex University.

Who should do this course?

The course is specifically aimed at experienced professionals who currently work in a highly competitive sales arena.

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The HMKW master program M.A. International Marketing and Media Management conveys analytical, producing and consultancy oriented competences, which are needed urgently in our service and knowledge based economic system, spurred by accelerating digital transformations and growing transnational interconnections. All master programs at HMKW offer interdisciplinary mandatory elective modules as a general foundation. Subject-specific modules to deepen and develop your career skills will be built upon these. The interdisciplinary foundation is made up of modules in legal, technological and psychological subject areas. These modules convey essential competencies for the professionalization of your work with the media. In the subject-specific modules, the master program M.A. International Marketing and Media Management conveys Marketing and Management Basics and then further focusses on Media Management as well as Marketing and Media Intelligence subjects.

Overview

Location and language

The program is taught in English at HMKW Berlin and taught in German at HMKW Cologne and HMKW Frankfurt (Level B2 of the Common European Framework of Reference for Languages, CEFR required).

Features

Specializing in theory and practice of marketing and media management,with an analytical and consultancy oriented perspective that is highly relevant for the job market

Learning outcomes

Ability to analyse and solve issues related to industrial, organizational and managerial processes from a marketing and media management standpoint, within a research or practitioner/consultancy context.

Modules

General modules (selection of the optional subjects)

-Media Law

-Media Asset Management

-Media Psychology

-Intercultural Management

Specific modules (selection)

• Classical Marketing Communication

• Online Marketing Communication

• Consumer Behavior

• Price and Sales Management

• Market Research

• Media Management & Economics

• Emerging Media Markets

• Digital Transformation

Tuition fees

Full-time: € 670,– monthly Part-time: € 449,– monthly

Please find more information in our flyer: http://www.hmkw.de/fileadmin/media/downloads/pdfs/infoflyer-studiengaenge_master/HMKW_Master_International_Marketing_and_Media_Management_EN.pdf

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If companies are to expand their business and be competitive, they must employ modern marketing techniques and integrate these into their organisational processes. On this course you will study a full range of marketing practices combined with broader aspects of strategic marketing such as buyer behaviour, marketing international business, marketing and service management, and social media marketing.

Designed to help you become a highly effective manager and creative thinker, you will gain the conceptual, framework-focused, analytical, problem solving and research skills required to operate confidently in a dynamic environment.

There are six entry points through the year. This allows you to start when it is most suitable. The entry points are:

• September
• November
• January
• March
• June
• July

Why choose this course?

• Study aspects of global brand communications and reputation, marketing in the digital landscape, intercultural issues in marketing, and strategy and brand management
• Develop your employability by undertaking a work placement with the opportunity to work on a live project to improve your team-working, negotiation skills, confidence and ability to apply critical and creative thinking to complex and unclear problems
• Benefit from studying with a Business School that has partners across the world enabling you to examine the cross culture perspectives essential to organisations in the global markets
• Explore how cultural and social differences affect buying behaviour, and discover how to use branding to compete in the global marketplace
• Gain an appreciation of the integrated nature of marketing communications and their application in a contemporary context

Visit the website: https://www.beds.ac.uk/howtoapply/courses/postgraduate/next-year/marketing2#about

Course detail

On this Marketing course, you will undertake four 30 credit units and one 60 credit project unit.

Your course takes place over three semesters. Depending upon when you join the course, this will determine the order of units which you will study. You will benefit by beginning your studies with others who started at one of the earlier points of entry.

• Induction Week
• Unit 1 (30 credits)
• Unit 2 (30 credits)
• Unit 3 (30 credits)
• Unit 4 (30 credits)
• Business/Law project (BLP) 60 credits

The induction week will prepare you well for study on your course. You will then study only one unit at a time, which will enable you to focus upon the subject. Our evidence-based approach is designed to enhance engagement and success by applied practice, working with others and network development. The learning delivery takes place through a mix of interactive lectures, seminars, tutorials and lab sessions, along with guided learning, independent and autonomous learning. This emphasis on active learning uses the latest in teaching and learning approaches, integrated with our employability practice-based method with real businesses to enable you to gain real experience as part of your course.

Moduless (unit order depends on your start date):

• Brand Communication and Reputation Management
• Marketing and the Digital Future
• Intercultural Business Competencies
• Strategic Management

Capstone project

This Master's course provides the opportunity to undertake different types of project, a "Capstone" experience which completes the integration of your studies applied in one of the following:

• Professional Practice - the central aim of this unit is to provide you with a thorough understanding of the commercial context in which organisations operate. By reflecting upon your existing knowledge and experience you will be required to respond to a number of work-based scenarios through critical evaluation to determine an appropriate course of action.

• The Live Project - this will enable you to work as part of a team on a project provided by a business organisation. The exact nature of the level of work, and nature of responsibility will depend upon the chosen organisation. However, there will be close negotiation between the company and the Business School.

• The dissertation - this is a conventional dissertation of 12,000 to 15,000 words, enabling you to undertake in-depth research of a topic relating to your course. It will consist of research question, aims and objectives, rationale for undertaking the study, literature review, research methodology, analysis of findings, conclusions and recommendations.

Assessment

In line with the Business School’s commitment to practice-based education, a large part of the assessment will relate to the demonstration of your ability to understand Marketing in practice.

It is the expectation of the course that you understand the theory and develop critical thinking skills, which will help you to evaluate the relevance of what you have learnt. All of this comes together by being able to demonstrate rigorous expertise for a business or related organisation.

Career

By completing the course you will have the skills and find career opportunities in the following industries/areas:

• Brand Management
• Advertising
• Sales
• Account Management
• Media Management
• Media Buying
• Marketing Research
• Public Relations

You will also be well prepared for further research study in either the MPhil, or PhD.

Funding

For information on available funding, please follow the link: https://www.beds.ac.uk/howtoapply/money/scholarships/pg

How to apply

For information on how to apply, please follow the link: https://www.beds.ac.uk/howtoapply/course/applicationform

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Looking at the multiple audiences that brands must address, this master's degree covers the core subjects of strategic brand management, stakeholder communication and theories, brand analytics, and e-marketing and digital strategies across fields as diverse as city, region and nation branding, corporate and organisational branding, innovation-driven marketing, and sonic branding.

Why study MA Strategic Branding and Stakeholder Communication at Middlesex?

An in-depth immersion in multiple facets of branding, including areas such as strategic brand-building, sonic branding and digital marketing, is facilitated by a team of academics who are experts in the field of branding. The teaching team is led by senior lecture and top place branding academic Dr Keith Dinnie, author of the world’s first academic textbook on the topic of nation branding. The course is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry.

Being situated in London means you will be in a city that is a global hub for the branding, advertising and design industries, as well as learning in a highly cosmopolitan and diverse campus environment here at Middlesex. You will be studying with other like-minded marketing professionals and recent marketing graduates, helping you to develop a professional network and enhance the skills and knowledge required for a branding role whether client-side or agency-side.

Course Highlights

Learn from academics such as Dr Keith Dinnie and Dr Pantea Foroudi who are experts in the field of branding.
The integration of a stakeholder perspective into strategic brand management
An innovative and diverse set of optional modules, including City, Region and Nation Branding, Innovation-Driven Marketing and Sonic Branding

Course content

What will you study on the MA Strategic Branding and Stakeholder Communication?
The course begins by providing the core subjects of branding, focusing on strategy, stakeholders and communication, so as to embed a core understanding of the field. With this core knowledge you will progress onto two compulsory modules into the essential topics of analytics and digital, as well as two further optional modules which allow you to extend your understanding in areas of particular interest. Finally you will complete a dissertation project on a topic of interest that you select.

Modules

Strategic Brand Management (30 Credits) - Compulsory
Stakeholder and Communication Theory (30 Credits) - Compulsory
Brand Analytics: Methods and Strategies (15 Credits) - Compulsory
Digital Marketing (15 Credits) - Compulsory
City, Region and Nation Branding (15 Credits) - Optional
Corporate and Organisational Branding (15 Credits) - Optional
Innovation-Driven Marketing (15 Credits) - Optional
Sonic Branding (15 Credits) - Optional
Research Methods and Dissertation (60 Credits)
You can find more information about this course in the programme specification. Module and programme information is indicative and may be subject to change.

How is the MA Strategic Branding and Stakeholder Communication taught?

Teaching is delivered through a combination of lectures, seminars, and guest speakers to both enhance knowledge and encourage engagement with topics through discussion with academics and peers. Learning is also supported by online material and you will also engage in self-directed study.

Assessment
You will receive feedback on your work and modes of assessment will primarily focus on individual and group coursework, as well as your dissertation project.

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Digital Business Global Master has been designed to provide the necessary knowledge to all those professionals and students who want to improve their organizational skills and increase their competitiveness in the market. Additionally, under our guidance, people will not only understand but learn how to implement decision-making skills in order to elevate the existing level of the organization under their Management to a higher level of productivity and market orientation.

This course is not exclusively for “Tech Guys”, but is available for anyone who would like to be equipped with the tools to become a leader of the digital procedures of a company. No company can avoid this change and therefore all businesses must adapt their workflows to continue to compete in the current market. What Zigurat does is offers you the possibility of not only getting ahead in this marketing adjustment but rather to pioneer this movement.
This Global program has the potential to become the new MBA for the Business Sector.

In collaboration with IBM, Sabis, Elogia, Setesca ...

Goals

We have the tools and the capacity. We are the geniuses of the new era and as such we must reach out to others and overcome all the limitations imposed by humanity.
We have the power and with that, the world at our fingertips. We are unified in our desire to defeat such limitations. We are the new definition of billionaire. With our connection and our capacity to discover and evolve we can and will be the most competitive product in the market.
This is more than a conventional masters program. This course will guide you through one of the most epic changes in our era – the 4th revolution.
We will penetrate different market sectors, and for each of them, highlight the fundamental changes in each process including human resources practices and technological tools. Thereafter, we will demonstrate how to use such progress, implanting them into your business regime and converting your work ethic from “traditional” to a more progressive current way of working.
What will you be capable of doing?

By the end of this course you will understand how to apply the best plethora of collaborative and digital tools to improve your business strategies and processes.

Content Program:

Module 1: Competitive models
Module 2: Digital Business model
Module 3: Omnichannel marketing and sales models
Module 4: Digital maturation analysis of the organization and strategic model
Module 5: Basic people skills and competences
Module 6: Management and innovation models
Module 7: Transformation of the value chain: Purchasing
Module 8: Transformation of the value chain : Logistics
Module 9: Transformation of the value chain: Production
Module 10:Transformation of the value chain: Distribution
Module 11: Transformation of the value chain: Marketing
Module 12: Transformation of the value chain: FICO
Module 13: Transformation of the value chain: Information Technology
Module 14: Transformation of the value chain: Human Resources
Module 15: Cybersecurity and Digital Business Security
Module 16: Digital business enablers (IoT, BlockChain, BigData, Predictive, AI)
Module 17: Collaborative models
Module 18: Predictive models and advanced data analysis
Module 19: Industry 4.0
Module 20: Impact of electrification and sustainable consumption

International Summit
3 days in Barcelona

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This course is taught online with two blocks of face-to-face teaching per term.

The MSc in Digital Marketing is a part-time, professional postgraduate qualification taught by industry experts, which immerses you in the fundamentals of marketing, as well as the specialist area of digital. Drawing on the expertise and insight of the UK’s leading practitioner-trainers, the syllabus has been developed to combine an examination of current industry concerns and considerations with a robust academic approach.

The programme is specifically designed for those with significant industry experience, equipping you with practical, immediately applicable skills for the workplace and the long term ability to assess and critique digital marketing practice and implementation to support ongoing career development. Taught part-time, each unit is comprised of 6-8 face to face classroom days and extensive collaborative learning and self-study conducted online. Face to face days are delivered in Manchester at the business school and are usually scheduled in two blocks per term.

Candidates commit to one stage at a time, with stage one conferring a Postgraduate Certificate, stages one and two a Postgraduate Diploma and all three stages leading to the achievement of the full MSc.

We also offer a full-time MSc in Digital Marketing Communications, which starts in September.

Features and benefits of the course

-This course has been developed and taught by the UK’s leading industry practitioners.

-There is a strong emphasis on new practice, with a course structure that allows for content flexibility to ensure material remains current in this fast moving industry.

-Assessments are based on the application of learning to your own business or that of a client, allowing your study to deliver immediate value to your business

-The course is managed by MMC Learning, a professional qualification provider with an excellent reputation for ensuring programmes are delivered with the needs of busy professionals firmly at front of mind.

-Enrolment on the MSc will entitle you to access a vast number of resources, including webinars and keynotes from leading industry experts as well as extra-curricular events to support wider exploration of the issues that matter to you.

-Networking, contemporary industry experience and practice are key features of the programmes as you will come into contact with professionals from across their respective sectors, industry trainers and practitioners and leading academics from the Business School.

About the Course

The syllabus draws on the success and established reputation of the UK’s first MSc in Digital Marketing Communications, originally launched in 2007. It combines expert teaching and top quality academic guidance with considerable online support for each study unit. This course is designed specifically to give you work-based skills and fit around your current employment.

There are a range of flexible study options, and candidates can choose to take breaks between stages to accommodate career or family commitments, as long as the entire qualification is completed within five years of initial enrolment.

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Purchasing and Supply Chain Management MSc addresses the strategic role of these two critical functions of organisations. It also examines the impact of changes in the regulatory and policy environment, and the effect of new technologies and techniques on current and future problems within the supply chain. 

During the course, you will develop your knowledge of best practice in purchasing and supply chain management, and enhance your understanding of the importance of business process and activity integration through our range of modules. 

The sectors of purchasing and supply chain are expanding, leaving our Master’s graduates attractive on the job market. Depending on your interests and desired career path, you will have the opportunity to specialise in international law or project management as part of this course. 

Our range of core and option modules on this course equips you with the specialist knowledge to identify problems and develop solutions within both purchasing and the wider supply chain. Our lecturers combine traditional lectures with games to illustrate logistics and supply chain and talks by external speakers from the industry.

A highlight for many students is the field trips and social events organised throughout the course which provide an opportunity for networking and extending your learning in new environments.

Read about a recent field trip to the Siemens Urban Sustainability Centre on our blog. 

On this course, you will also benefit from free access to part of the material on the course reading list.

Course structure

The following modules are indicative of what you will study on this course. 

Core modules

• Logistics management in a retail supply chain context
• Business Process Integration with SAP
• Financial Analysis for Managers
• Logistics and the External Environment
• Purchasing Management
• Research Methods and Project Preparation
• Supply Chain Management Project
• Sustainable Supply and Procurement

Option modules

• International Aspects of Business Law
• Project Management

Professional accreditation

As part of this course, you have the opportunity to obtain a PRINCE2 Foundation certification in project management. You will also be eligible for a Professional SAP Certification discount.

The course is currently accredited by the Chartered Institute of Procurement and Supply. Successful graduates can apply for Membership status. Note that CIPS accreditation is renewed annually.

Internships

All students on our full-time Business Masters courses can apply to undertake the PG/MBA Internship Programme, which forms part of the Reflective Practitioner Module.

The internship allows you to test drive a career and explore one of your career interests before you complete your Postgraduate studies!

Completing an 8-12 week accredited internship helps students gain invaluable work experience. This fantastic work experience can be taken in addition to option modules. Students are responsible for finding their own internship with the support of the Business Experience Team.

To express an interest in the module, students must submit a completed application form and a copy of their updated CV. This will give students membership a dedicated website that offers exclusive access to internship vacancies, one to-one CV guidance appointments, mock interviews, employability workshops and much more.

Students can apply to London-based organisations and have the flexibility to take their internship in the summer period or alongside their studies.

Every year we receive very positive feedback from both postgraduate students and employers and expect that the internship programme will continue to remain popular amongst our students.

Find out about postgraduate internships 

Career path

Past students of the course have developed successful careers in both supply chain management and procurement. Course graduates work in both large and small to medium companies all over the world. Examples include Unilever, Puma, and Sony. In today's complex and demanding environment where sound judgement, personal responsibility and initiative are sought, this course will help you acquire the qualities to either advance in your current role, or gain new employment. Areas of work you could consider include purchasing and contract management, supply chain management, operations/logistics management and supply chain planning and development. 

Alternatively, you might want to continue onto research or further study. On successful completion of the course, if you have three years' relevant work experience you may be awarded Member of Chartered Institute of Purchasing and Supply (MCIPS) status. Alternatively, you can apply to CIPS for MCIPS status at a later date, once you have acquired the necessary work experience.

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This postgraduate course has been specifically developed to enable you to professionally enhance your commercial skills. The course has been developed in close collaboration with industry and includes a contemporary industry perspective from sector experts from all parts of the supply chain. The course will allow you to gain a professionally accredited qualification and develop the demonstrable core commercial competencies much in demand by the oil, gas, renewables and decommissioning industries.

Building on our expertise in providing surveying, commercial and project management education, the course has been designed to meet the particular requirements of the energy sectors, in alignment with the Royal Institution of Chartered Surveyors (RICS) competency framework, namely:

• Commercial management
• Design economics
• Risk and supply chain management
• Contract practice
• Procurement and tendering practices
• Project financial control
• Project Management

Every module includes input and learning from industry experts so you will gain knowledge and skills which are directly applicable to the workplace.

Individual modules can be studied on a stand-alone basis for CPD or personal development. 

You will be accredited with all recognised modules you accrue towards achievement of the exit awards.

Please visit the website to find out how to apply.

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About the programme

The MSc in International Business (formally known as MSc. in Management Science) is a 2-year, full-time programme organised by the Solvay Business School of the Vrije Universiteit Brussel. It targets students - both Belgian and foreign - with academic bachelor’s degrees in Business Economics or Management who are looking for an English-language master’s programme with a distinct international and multidisciplinary flavour, and in an international setting.

Doing business in an international context

The basic concept behind the selection of the courses in the programme is straightforward. There are essentially three types of courses: courses that deal with today's international economic context, advanced business courses, and courses on the intersection of these two fields; that is, courses that are all about 'doing business in an international context', including a hands-on internship in a (multinational) company.

The courses that introduce students to today's European/international/globalised economic environment are placed in the first semester of the first year. Courses that improve students' business knowledge are mainly in the second semester of the first year.

Personalise your curriculum

The first year consists of compulsory courses. But in the second year, apart from the Master’s thesis and the internship, there are only two compulsory courses, namely Corporate Social Responsibility, Multinational Strategic Planning and a brand new advanced course on international economics. This allows students to personalise their curriculum by picking elective courses.

Learn from professionals from all over the world...

Our professors have solid publication records and increasingly come from different corners of the world. In addition to our eminent academics, we are proud to welcome, as members of our teaching faculty, numerous business professionals and practitioners from every sector of business and the economy, including industry and services, as well as the private and public sectors in both Belgium and Europe. Their knowledge and experience cover every field of management and business (strategy, finance, marketing, leadership, technology, IT, etc.).

...specialised in various fields of research

We have also created a number of research Chairs, financed by corporate and private donors. Students have the opportunity to attend lectures given by the holders of these research Chairs, all of whom are highly respected and internationally known professors specialising in various fields of research.

Admission requirements

Candidates with a university Bachelor’s degree (or equivalent) in a field related to business/management or economics who have obtained the minimum number of (European) credits in EACH of the subjects as set out below (a total of 96) may be admitted after a review of their application by the Admissions Board.

Field of study & Min. number of required ECTS

Law 6
Economics 15
Management 24
Languages 15
Quantitative methods 24
Humanities/Social Sciences 12

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In an international business climate, which has undergone tumultuous economic change during the last decade, graduates with excellent marketing awareness and management skills have never been in greater demand. The shifting balance in world trade, the emergence of fast growing economies plus an increasing pool of world consumers means that businesses need to be increasingly focused on how they develop their competitive marketing strategies.

The applied nature of this course ensures that you study the latest thinking and techniques within the discipline of marketing and acquire the capabilities to enhance your employability and career prospects. More specifically, this course will develop your awareness for and critical understanding of the latest issues within the discipline of marketing, marketing strategy and consumer behaviour.

The course is taught by highly experienced academic tutors and industry practitioners, who bring a wealth of experience and knowledge to the challenges posed in today’s business environment. The course combines strong academic principles and theories and examines these within a focused and applied teaching approach. Contemporary business issues are discussed within appropriate academic and practical contexts whilst students develop their knowledge in international branding and digital media. At the end of the course, you will have acquired the skills and knowledge to be a skilled marketing professional.

This course is also approved and accredited by the Chartered Institute of Marketing.

Open to graduates holding degrees in any subject, this course assumes no prior knowledge of marketing or business and is suitable for both UK, EU and international students wishing to progress their academic knowledge of marketing management. It is also suitable for those who do not have a degree but who possess relevant experience.

Features and benefits of the course

-You will be taught in the internationally recognised multi-award-winning Business School on All Saints Campus.

-This course is approved and professionally accredited by the Chartered Institute of Marketing (CIM).

-The Business School enjoys established links with the Chartered Institute of Marketing and the Institute of Direct Marketing as well as the

-Experience a real work scenario in acting as a consultant on "live" client projects for businesses within the Manchester region.

-Enhance your digital skills - the course's extensive digital content increases your knowledge of digital marketing techniques.

Postgraduate Internship Programme

Employers look favourably on candidates who can demonstrate relevant and practical work experience. All full-time Masters students at the Business School have the opportunity to undertake an optional, short-term internship with a real business in order to develop relevant experience relating to their studies.

The Postgraduate Internship Programme is an optional unit which allows you to gain up to twelve weeks of work experience in a business environment; putting your studies into practical application, at the same time as gaining practice credits, which are recorded on your degree qualification transcript. Internships can be part-time or full-time but must fit around your scheduled classes. A dedicated team are on hand to guide you through this process.

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Degree: MSc in Economics and Business Administration
ECTS credits: 120
Duration: two years

Building and managing strong brands is key to gaining competitive advantage and long-term profitability for products, services, companies and organisations. The Marketing and Brand Management programme provides students with in-depth and research-based knowledge on marketing, consumer behaviour, innovation and brand management.
Understanding consumer and competitor behaviour is essential to every business and organisation. Customer and competitor insights provide the basis for developing sound strategies as well as optimal market positioning and effective marketing tactics. The programme integrates theory and practical applications from strategy and marketing to assist students in developing strong brands and making future market decisions.

Central questions raised are:
How to adapt products, communication and distribution systems to customer needs - and behaviour?
How to position a brand effectively in a competitive market?

SPECIALIST AREAS

Examples of themes within the programme:
Brand Management: focuses on how to build and manage strong brands.
Marketing, Entrepreneurship and Innovation: focuses on marketing challenges related to entrepreneurship and product/service innovation.
Marketing research for B2B and B2C markets: focuses on marketing research for both B2B and B2C markets.

Research Distinction
In addition, we offer methodological courses at advanced level for students who want to elaborate their analytical skills. The advanced courses will qualify for a master's with "Research Distinction". Students who are planning to pursue a PhD are encouraged to select at least two advanced courses.
NORWAY'S LEADING BUSINESS SCHOOL
It makes a difference where you study. NHH is one of the best business schools in Europe and is a member of the exclusive CEMS network (http://www.cems.org) – the strategic alliance of 30 leading business schools, 65 multinational companies and five NGO partners.

We welcome talented students from across the world to our master’s programmes and offer them a first-rate education – with no tuition fee.

NO FEES

NHH is a government funded university and therefore charges no application or tuition fees. As a student at NHH, the only fee you are required to pay is a small semester registration fee to the Student Welfare Organization in Bergen (SiB), allowing you to benefit from their services. The amount is currently approximately NOK 800 per semester. Some applicants are obliged to document financial ability in order to be granted a residence permit to study in Norway (citizens outside the EU/EEA area and Switzerland).

3 OUT OF 4 STUDENTS HAVE A JOB BEFORE GRADUATING

NHH graduates have relevant jobs waiting. According to our recent employment survey 3 out of 4 students have already landed a job before they graduate. The average salary for NHH graduates is approximately NOK 524 000 (approx. USD 63 000) including benefits.

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Degree: MSc in Economics and Business Administration
ECTS credits: 120
Duration: two years

Strategy and Management focuses on how managers and employees can develop businesses to become efficient and competitive whilst maintaining corporate social responsibility. How can firms create value and develop a competitive advantage? How can business leaders through their employees carry out necessary strategic modifications? What is good management and what fosters productive employees?

The study of strategy is fundamentally about understanding why some businesses succeed while others do not. Within this framework, the Strategy and Management programme focuses on two sets of fundamental questions that illuminate this overarching theme in different ways:
What creates differences in performance between businesses and industries and why do such differences persist over time, and how can firms use this knowledge to create effective strategies?
How can firms—through leading and developing individuals, groups, and organisations—implement strategies or carry out complex change processes?

SPECIALIST AREAS

The Strategy and Management programme comprises two different areas of expertise/themes, "Strategic Analysis" and "Organisation and Leadership".

The Strategic Analysis theme examines theories, mechanisms, and practical frameworks that can be used to understand why differences in performance both between and within markets can arise, how and why such differences can persist over time, and how this affects strategic decisions in companies.

The Organisation and Leadership theme examines the business itself, with a focus on the challenges business leaders meet when they plan to implement or deploy strategies, how one should lead and develop the business’s human resources, and how one can carry out complex organisational changes.

Research Distinction
In addition, we offer methodological courses at advanced level for students who want to elaborate their analytical skills. The advanced courses will qualify for a master's with "Research Distinction". Students who are planning to pursue a PhD are encouraged to select at least two advanced courses.

NORWAY'S LEADING BUSINESS SCHOOL

It makes a difference where you study. NHH is one of the best business schools in Europe and is a member of the exclusive CEMS network (http://www.cems.org) – the strategic alliance of 30 leading business schools, 65 multinational companies and five NGO partners.
We welcome talented students from across the world to our master’s programmes and offer them a first-rate education – with no tuition fee.

NO FEES

NHH is a government funded university and therefore charges no application or tuition fees. As a student at NHH, the only fee you are required to pay is a small semester registration fee to the Student Welfare Organization in Bergen (SiB), allowing you to benefit from their services. The amount is currently approximately NOK 800 per semester. Some applicants are obliged to document financial ability in order to be granted a residence permit to study in Norway (citizens outside the EU/EEA area and Switzerland).

3 OUT OF 4 STUDENTS HAVE A JOB BEFORE GRADUATING

NHH graduates have relevant jobs waiting. According to our recent employment survey 3 out of 4 students have already landed a job before they graduate. The average salary for NHH graduates is approximately NOK 524 000 (approx. USD 63 000) including benefits.

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Your programme of study

Do you find it difficult to commit time to learning at a specific location, work in a rural location, have commitments which mean you cannot always attend somewhere at a specific time and place? Do you want to study in your own time at your own pace and build your qualification to Master's level if you can? Digital Marketing Leadership is offered at Aberdeen to allow you to progress your skills and professional development without the need to go back to college or university full time. You can study this degree from anywhere in the world where you can use the internet.

If you want to get ahead in the world of marketing digital marketing is now an essential toolkit of skills and knowledge you need to know alongside strategic and tactical marketing knowledge. The mass communications revolution has meant that this discipline is constantly evolving and extremely necessary to most business and organisations worldwide within their marketing function. The programme is delivered to give you practical digital marketing consultancy knowledge and insight. You study theories but also techniques with the Business School and Jump Digital online. You learn everything from strategy to user centred web development and marketing communications, social media marketing, usability, creating digital assets to output to via a range of channels, optimising experience and search, creating dashboards, website specification and many more skills within web development.  From here you look at content marketing to provide inbound campaigns to your website.  You study further modules in project management, thought leadership, pitching, and disruptive market value plus a lot more.

This is a high growth employment area which has been driven by the huge advances in technology and communications online globally. Most business is now global due to this change and many businesses have taken advantage of international marketing and ecommerce to sell and market their products and services on.

Courses listed for the programme

• Digital Marketplace and Strategy
• Digital Strategy and Digital Assets
• Executing A Digital Strategy
• Effective Consultancy and Project Management
• Digital Futures

Find out more detail by visiting the programme web page

Why study at Aberdeen?

• You can fit this programme of study around your life, offered three times a year, online, and part time to fit round work
• The course provides contextual learning and practical application online
• You learn to develop strategic digital marketing, tactical planning and you learn to work with disruptive technologies offered
• The programme has multiple applications including consultancy and agency work, marketing in all sectors worldwide, and it supports understanding of the latest communications and content techniques

Where you study

• Online Learning
• 9 Months, 18 Months or 24 Months
• Part Time
• September, January or June starts

International Student Fees 2017/2018

Find out about fees

*Please be advised that some programmes have different tuition fees from those listed above and that some programmes also have additional costs.

Scholarships

View all funding options on our funding database via the programme page

Aberdeen

Find out more about:

• Aberdeen City
• University
• Clubs and Societies

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