Sign up to our newsletter today
We've been helping students find the right postgraduate course for over a decade.
Masters degrees in Promotion and Advertising provide advanced training in the techniques used to publicise a given organisation, or its products and services. Some courses may include aspects of events management.
Courses range from taught MA and MSc courses, to research oriented MRes programmes. Entry requirements normally include an undergraduate degree in a relevant subject such as Graphic Design or Marketing.
For example, you may choose to focus on the psychology of advertising, examining consumer beliefs and perceptions in relation to branding, and the ethics of campaign advertising. You may opt for a more creative route in digital design, exploring software technologies, creative conception, and digital promotion.
Alternatively, you might explore Promotion & Advertising in relation to strategic marketing communications, campaign planning for print, radio, TV and online ad production, as well as direct marketing such as telesales, email and postal advertising.
Roles may include: art-director for a digital production company; copywriting for publications houses; brand and design management, marketing, or public relations.
Back to results
Business & Management
All Course Types
All Study Types
All Start Terms
Develop your strategic marketing skills and compete in today’s increasingly global marketplace. On this MSc, you’ll gain insights into the world of marketing, with its ethical and societal implications. You’ll study core marketing areas in-depth, including market research, buyer behaviour, branding and analytics. Read more
Management, design attitude, business orientation and strategic vision are the distinctive features of the Master course in Brand Management and Communication. Read more
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing. Read more
Thanks to empirical and practical teaching methods, students will acquire technical as well as managerial skills. This dual competence facilitates access to positions such as digital project manager, digital brand manager, social media manager and search marketing consultant. Read more
⚡️ Coronavirus (COVID-19) update Students who are unable to travel can start online in virtual learning classrooms, which includes live sessions with the lecturers and professors. Read more
From clothing and memorabilia to sponsorship deals and media rights, the sports industry is a booming market. As the sector expands, new commercial opportunities are opening globally for those with the drive, passion and knowledge to succeed. Read more
Important Information Following announcements of travel bans, curfews and limitations on public movement, BSBI was quick to respond and began introducing measures to ensure students could continue their learning, despite not being able to access the Berlin campus. Read more
On both our Geneva and Montreux campuses, the master’s programs are threeterm, one-year full-time programs (60 ECTS). Starting in October, January and March, they are designed to prepare students for a specialized area of business while providing a balanced understanding of fundamental concepts. Read more
With the advancements in digital technologies and importance of ecommerce changing individuals’ buying habits, there is no wonder why the marketing dynamic has evolved. Read more
This program is taught in ENGLISH. Harbour.Space’s Digital Marketing Master is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from the explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job. Read more