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Communication & Media Stud…×

University of Salford, Full Time MSc Degrees in Communication & Media Studies

  • Communication & Media Studies×
  • University of Salford×
  • MSc×
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Learn how psychology can be used to understand the interaction of audiences with media. During your time with us, you will explore the psychological effects of media, how media use can be researched and evaluated, and how to communicate with different audiences across different mediums. Read more
Learn how psychology can be used to understand the interaction of audiences with media. During your time with us, you will explore the psychological effects of media, how media use can be researched and evaluated, and how to communicate with different audiences across different mediums. Join a unique learning environment, where you will interact with a multi-disciplinary team of experts in psychology, media and human-computer interaction. If you want to pursue a career in the communications professions or media research, this course will provide you with a unique set of relevant skills.

Key benefits:

• This is the only dedicated postgraduate programme in the UK focussing on Media Psychology
• Based at MediaCityUK – the heart of the region’s creative and digital industry
• Develop a unique professional profile, applying psychology to understand, develop and predict people’s interaction with media

Visit the website: http://www.salford.ac.uk/pgt-courses/media-psychology

Suitable for

Psychology, media studies or social-science graduates and those working within media or communications who want to understand the application of psychology to their industry

Programme details

This course will allow you to study the effects of media upon the individual and society, and how psychology can be applied to enhance media design and understand media consumption. In doing so you will also discuss issues of ethics, accessibility, understanding diverse audiences, positive uses of media and professional applications.

The full course runs full-time over one year or two years part-time, giving you the chance to exit with the following awards:

Full-time:

Postgraduate Certificate: two modules over four months
Postgraduate Diploma: four modules over eight months
Masters: four modules plus a dissertation over one year

Part-time:

Postgraduate Certificate: two modules over nine months
Postgraduate Diploma: four modules over two years
Masters: four modules plus a dissertation over three years

Format

This course will be delivered through a mixture of formal lectures, problem-based learning, workshops, debates, online learning resources, Wikis, Skype, group work, discussion activities, and presentations.

Module titles:

• Professional, Contemporary and Ethical Issues in Media Psychology
• Psychology of Media Communication
• Media Psychology Research Methods
• Psychology of Human Computer Interaction, Usability and User Experience
• Dissertation (60 credits)

Assessment

Assessment takes a number of forms including:

• Essay (16.9%)
• Research Proposal (16.6%)
• Presentation (8.3%)
• Written Project (8.3%)
• Industry-Style Report (16.6%)
• Dissertation (33.3%)

Career potential

With this qualification, you could pursue a career in psychological consulting within media industries, social media management, user testing, advertising, public relations, marketing, media analysis, media research and development,
and academia.

How to apply: http://www.salford.ac.uk/study/postgraduate/applying

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On this course, you’ll gain practical, theoretical and creative experience of sound engineering, music production and audio technology. Read more
On this course, you’ll gain practical, theoretical and creative experience of sound engineering, music production and audio technology. You’ll explore the design, manipulation and production of audio across many platforms, including radio, video, animation, TV, the internet, gaming and digital music and you’ll be use our state-of-the-art recording, radio and TV studios to study a mix of sound engineering and theory modules. The aim of the course is to develop the skills that you’ll need to create and deliver professional audio, whilst under pinning these skills with a sound theoretical background.

Key benefits:

• Study at our state-of-the-art MediaCityUK campus
• Enjoy excellent job prospects in a growing field
• Tap into the expertise of world-class audio-engineering and acoustics researchers

Visit the website: http://www.salford.ac.uk/pgt-courses/digital-media-audio-production

Suitable for

Graduates from courses that feature large elements of audio engineering and production. Please note that this is not a conversion course – we expect students to have prior experience of recording-studio practice.

Programme details

This course entails both practical based and theory modules. The modules are delivered in the recording studios, the audio technology suite, audio post production suite and lecture theatres.

Format

Teaching and learning involves a mix of lectures and practical sound engineering work, involving individual and group learning, There is an emphasis on motivated students' self-study.

Semester 1

• Audio Application Project
• Research in Emerging Technologies

Semester 2

• Spatial Audio And Studio Design
• Sound Synthesis and Audio Theory

Semester 3

• Project

Assessment

Assessment involves a mixture of practical work, report writing and project work. By the end of the course students will have built up a substantial portfolio of audio, video and new media work. Assessment is approximately divided across the course as follows:

• Practical work (30%)
• Report/Assignment (35%)
• Presentation (5%)
• Dissertation - that may entail practical elements (30%)

Career potential

The wide range of skills provided on this course will enhance your employability. Possible career paths include: audio manufacturer research and design, broadcast engineer in audio for radio or TV, audio and visual design and installation, education, interactive media and sonic arts.

Possible career paths include:

• Audio manufacturer research and design
• Broadcast engineer in audio for radio or TV
• Recording studio, live sound engineer, music production
• Music technology retail
• Theatre or film audio engineer
• Musical instrument technology
• Audio and visual design and installation
• Education
• Interactive Media
• Sonic arts

How to apply: http://www.salford.ac.uk/study/postgraduate/applying

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The Salford Business School MSc Digital Marketing will equip you with the latest digital and social media marketing knowledge and skills needed in today’s demanding digital global economy. Read more
The Salford Business School MSc Digital Marketing will equip you with the latest digital and social media marketing knowledge and skills needed in today’s demanding digital global economy.

Visit the website: http://www.salford.ac.uk/pgt-courses/digital-marketing

Course detail

During your time with us, you’ll examine products and services which are highly desirable to online consumers, while running real-life digital marketing campaigns by applying search and social media marketing techniques to support competitive marketing strategies. You will be taught by internationally recognised award winning experts based in the Salford Business School Centre for Digital Marketing.

Internationally research informed curriculum shaped by award winning research and consultancy in the field of digital business
Close industry connections to ensure provision of appropriate and sufficient internships and placements
Delivered full-time and part-time on a block delivery approach with six intakes at University of Salford’s innovative and vibrant MediaCityUK campus.

What will I gain from this course?

On completion of the course, you will be in a strong position to take advantage of a wide range of managerial career opportunities including:

- Digital Marketing
- Mobile Marketing
- SEO Account Management
- Web Analytics
- Search and Social Media
- Web Content Management
- Digital Creative Development
- Marketing Communications
- Marketing

Format and assessment

The programme is block delivered and there are six entry points per year. Students will take the modules below in a sequence dependent on their start date. The following is an example of full-time study mode.

- Semester 1 -

- Digital Marketing and Analytics
- Search and Social Media Marketing

- Semester 2 -

- Marketing and Services Management
- Digital Innovation

- Semester 3 -

- Business Innovation Project (BIP)

Teaching is delivered through a combination of lectures, seminars and tutorials using a wide range of learning activities.

Various approaches are offered to meet the needs of both full and part-time students. Course delivery is designed to be flexible and includes choices of evening and weekend attendance where possible.

Substantial use is made of distance learning through the University's Virtual Learning Environment, and a wide range of academic journals and texts are available in both paper and electronic formats. Tutorials allow you to reflect on lecture materials and benefit from discussion and group work

Over the duration of your course a range of assessment techniques will be used. Types of assessment include; essays, assignments, exams, multiple choice tests, online tests, group reports, and portfolio work. The weighting between exams and coursework varies between modules and years.

Career prospects

You will gain a highly regarded formal qualification, as well as personal and organisational management skills that will enhance your career prospects. Our graduates have gone on to gain employment in a wide range of organisations, working in areas including brand management, marketing communications, social media marketing and heritage marketing.

This course will provide you with flexible employment opportunities leading to potential roles with a variety of management-level national and international sectors. Recent Salford Business School graduates have gained employment with leading companies including:

- Ernst & Young
- ENER-G
- Dixons Group plc
- British Airways
- Cooperative Insurance Services
- BMW
- American Express
- BBC
- Citibank
- Ladbrokes
- Numberica
- Office of the Legal Services Ombudsman
- KPMG
- PricewaterhouseCoopers
- Premier Travel Inn
- BUPA
- Thomson Holidays
- BT
- DTS Logistics
- Greater Manchester Police
- The NHS

How to apply: http://www.salford.ac.uk/study/postgraduate/applying

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