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Business & Management×

UE (University of Applied Sciences Europe - BiTS and BTK) Masters Degrees in Management Studies

We have 2 UE (University of Applied Sciences Europe - BiTS and BTK) Masters Degrees in Management Studies

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Event Management is an industry with its own rulebook. The challenges of international sporting events require a particular set of skills. Read more
Event Management is an industry with its own rulebook: The challenges of international sporting events require a particular set of skills. The master’s degree program in International Sport & Event Management offers an interdisciplinary, international education that prepares you for managerial roles in sport, event, and marketing management. All the main branches and fields of the industry are covered. Special highlights include case studies, seminars, and projects with partners from the world of business and science.

Our international focus is reinforced by an optional semester abroad, for which you can gain an additional academic degree (complementary international degree: MBA in Sports Management).

Course Outline

The main skills required for sport, event, and marketing management are the ability to communicate, to think in an interdisciplinary way, and to lead a team. In addition, International Sport Management is geared toward leadership roles in sport, while International Event Management focuses on planning and organizational roles. International Marketing Management complements these two subject areas.

To reinforce the vocational focus, the program was developed in conjunction with experts from Ernst & Young (SCORE – Sports Consulting) and Weirather-Wenzel & Partner, with the involvement of communication agencies. You are thus equipped with in-depth knowledge and practical experience to embark on your career.

All classes are conducted in English. The optional semester abroad takes place at Real Madrid Graduate School in the second semester. By choosing this option, you can gain an additional academic degree alongside your master’s degree at BiTS without extending the study period (complementary international degree):

MBA in Sport Management in Madrid

Careers

From football to fashion, concerts to trade fairs – live events shape the world and are of huge economic importance. The master’s degree program, with its international focus, ideally prepares you for managerial roles in the booming sports and events branches. As a sport and event manager, you conceive, organize, and evaluate emotional worlds of experience that excite and touch people – and which are also an economic success.

The Master of Arts (M.A.) enables you to go on to complete your Ph.D. studies leading to a doctorate, possibly as a requirement for a teaching or research position at universities and other institutions.

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With a focus on entrepreneurial thinking, acting, and organizing, the master’s degree in Corporate Management (M.Sc.) gives you an academically solid foundation as well as application-based competencies and skills for management tasks. Read more

Your topic: Corporate leadership

With a focus on entrepreneurial thinking, acting, and organizing, the master’s degree in Corporate Management (M.Sc.) gives you an academically solid foundation as well as application-based competencies and skills for management tasks. Over the course of four semesters, you will learn interdisciplinary leadership qualifications in the key disciplines centered on corporate management. You can choose from three advanced study options, of which two are mandatory: Business Administration, Marketing and Sales, Human Resources and Corporate Development. This degree program ensures you are qualified for cross-industry leadership tasks in management at mid-size companies and large corporations.

The program

The Corporate Management (M.Sc.) degree program aims to provide a clear understanding of and hands-on experience in competencies for corporate leadership. It thus meets current market and company demands.

After all, the call for general experts, who have solid business know-how and high intellectual flexibility for innovative and future-centered solutions, is getting louder. The university is catering to these needs with an integrated learning program and a wide-ranging spectrum of methods.

The selection of single, individual focus subjects enables you to flexibly adjust your studies to your specific career of choice. To achieve this, you can choose from three options of academic focus:

Business Administration, Marketing and Sales, and Human Resources and Corporate Development. In addition to the classic business management subjects, a number of creativity-based and leadership skills are trained, as well as a confident appearance, teamwork abilities, resilience under pressure, and efficient organization. Plus, the degree program consists of modules that build on one another, thus enabling you to put your knowledge into use at companies during the reading periods (approx. two days a week, plus during the semester breaks). Here, too, the network of professors and of the university is at your disposal.

Additionally, to prepare you for management tasks in a globally active company, you will attend the International Summer School between the 2nd and 3rd semesters, either within the worldwide Laureate International University Network or at any other university. In the future, you will also have the chance to complete the master’s degree program in a course with international students.

For more details about the program, please see the curriculum.

Careers

With the master’s degree in Corporate Management, you are perfectly prepared for various different leadership positions. Aligned with your individually chosen subjects of focus, you will be able to take on roles in middle to top management at national and internationally active corporations.

You have specialist expertise in the bag and are able to combine academic methods with distinct social competence – an increasingly important requirement for a successful career path.

What’s more, the Master of Science (M.Sc.) enables you to gain a Ph.D. and doctor title. This is necessary, for example, for teaching and researching at universities and other institutes.

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