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Macromedia University of Applied Sciences, Full Time MA Degrees

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Do you want to make an impact on the real business value of brands? Do you have flair for creativity and strategic thinking? Whether you aspire to work as brand manager for top brands or you want to shape new brands, this programme is the way to go. Read more

Empower yourself to create brands that people love

Do you want to make an impact on the real business value of brands? Do you have flair for creativity and strategic thinking? Whether you aspire to work as brand manager for top brands or you want to shape new brands, this programme is the way to go.

The digital economy, new media and the changing demographics demand that the traditional brand leadership be revisited. To create and manage brands, it is crucial for the brand managers to have the right blend of creative and strategic skills as well as thorough knowledge of cross media channels.

In this programme, students learn about the contemporary challenges in brand management and gain a deep understanding of methods and tools to design creative solutions and media products while navigating the complex brand architectures. The practice-oriented program teaches students how to combine management with creative planning and prepares them for leadership roles in brand development, marketing communication, and design.


Learning by doing:
With a large network of more than 500 partner companies, our students have unmatched proximity to the media and design industry. Through exciting practice-projects with our partners, students have the opportunity to gain real work experiences while studying. See what kind of exciting projects our students get to work on here: http://www.macromedia-university.com/projects.html


The benefits of choosing Macromedia University
• Top position in CHE Ranking 2014/15
• Small classes with intensive, individual supervision
• Globally recognized, state-approved degrees, accredited by FIBAA
• Campuses in Berlin & Munich: two of the Top 5 “Most Affordable Cities for Students 2015” worldwide
• Authentic, practice oriented projects with over 500 well-known companies
• Highly qualified professors and industry insiders as lecturers
• International students from all continents
• Career perspectives in Germany: 18 months visa after successful graduation
• Master’s degree over three days a week (e.g. from Thursday to Saturday)
• Pre-Semester course available online
• Buddy network for international students
• Several Programmes entirely in English
• Campus locations situated in the very centre of Germany’s industrial locations
• Worldwide network of Partner Universities


Registration deadline:
Summer term: Non-EU 15.01 / EU 15.02
Winter term: Non-EU 15.07 / EU 15.08

Contact us:
Our student advisors are always happy to answer any questions you may have. You can use our online chat or contact us via WhatsApp to talk to us. You can also give us a call or use the information request form on our international website http://www.macromedia-university.com

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In the continuously evolving business world, change is the norm. The managers of tomorrow need wide range of competencies to initiate and manage change in all aspects of business. Read more

Lead from the top and drive businesses to success

In the continuously evolving business world, change is the norm. The managers of tomorrow need wide range of competencies to initiate and manage change in all aspects of business. Outstanding managerial skills, a deep understanding of various aspects of business and the courage to take a new course at the right time is essential.
In this Master’s programme, you will foster the aptitude that is crucial to move into the higher level management. You will develop a strong conceptual foundation complemented by the thorough know-how of relevant methods and tools, so that you are prepared to efficiently manage and plan innovation processes and steer corporate strategies resolutely.
The broad curriculum encompasses all aspects of strategic and operational management integrating in-depth business knowledge and practical application. Not only will you gain a deep understanding of the theories of management and business management, but also deal hands-on with marketing strategies, digital transformation, strategy, innovation and business intelligence.

Career prospects: After graduation, our students can work as business development managers, consultants, business unit managers, business intelligence managers, and analysts or even found their own companies.

Learning by doing:
With a large network of more than 500 partner companies, our students have unmatched proximity to the media and design industry. Through exciting practice-projects with our partners, students have the opportunity to gain real work experiences while studying. See what kind of exciting projects our students get to work on here: http://www.macromedia-university.com/projects.html

The benefits of choosing Macromedia University
• Top position in CHE Ranking 2014/15
• Small classes with intensive, individual supervision
• Globally recognized, state-approved degrees, accredited by FIBAA
• Campuses in Berlin & Munich: two of the Top 5 “Most Affordable Cities for Students 2015” worldwide
• Authentic, practice oriented projects with over 500 well-known companies
• Highly qualified professors and industry insiders as lecturers
• International students from all continents
• Career perspectives in Germany: 18 months visa after successful graduation
• Master’s degree over three days a week (e.g. from Thursday to Saturday)
• Pre-Semester course available online
• Buddy network for international students
• Several Programmes entirely in English
• Campus locations situated in the very centre of Germany’s industrial locations
• Worldwide network of Partner Universities


Registration deadline:
Summer term: Non-EU 15.01 / EU 15.02
Winter term: Non-EU 15.07 / EU 15.08


Contact us:
Our student advisors are always happy to answer any questions you may have. You can use our online chat or contact us via WhatsApp to talk to us. You can also give us a call or use the information request form on our international website http://www.macromedia-university.com.

Read less
Is your heart set on a design career in an innovative setting? Do you want to shape design strategies and see your ideas from conception to implementation? If so, this Master’s programme at Macromedia University, Germany’s top private university in the field of design and communication, is the right programme for you. Read more

Excel at shaping innovative and human-oriented design strategies

Is your heart set on a design career in an innovative setting? Do you want to shape design strategies and see your ideas from conception to implementation? If so, this Master’s programme at Macromedia University, Germany’s top private university in the field of design and communication, is the right programme for you.
This programme is aimed mainly at designers who wish to apply a broad understanding of design to real problems and human-oriented design tasks. At Macromedia University, we believe that creative and innovative professionals distinguish themselves through broad expertise on diverse subject matters. Therefore, applicants without concrete design background are also welcome.

Design thinking is the core of this programme. Students learn to integrate the management and design perspectives fostering innovations through “Design Thinking”. Students have the opportunity to apply their knowledge on real projects with our industry partners who innovate leveraging upon design and management. Within interdisciplinary teams, students develop solutions to problems in the area of design, be they in relation to strategy, service design or human-centred design.

Learning by doing:
With a large network of more than 500 partner companies, our students have unmatched proximity to the media and design industry. Through exciting practice-projects with our partners, students have the opportunity to gain real work experiences while studying. See what kind of exciting projects our students get to work on here:http://www.macromedia-university.com/projects.html

The benefits of choosing Macromedia University
• Top position in CHE Ranking 2014/15
• Small classes with intensive, individual supervision
• Globally recognized, state-approved degrees, accredited by FIBAA
• Campuses in Berlin & Munich: two of the Top 5 “Most Affordable Cities for Students 2015” worldwide
• Authentic, practice oriented projects with over 500 well-known companies
• Highly qualified professors and industry insiders as lecturers
• International students from all continents
• Career perspectives in Germany: 18 months visa after successful graduation
• Master’s degree over three days a week (e.g. from Thursday to Saturday)
• Pre-Semester course available online
• Buddy network for international students
• Several Programmes entirely in English
• Campus locations situated in the very centre of Germany’s industrial locations
• Worldwide network of Partner Universities


Registration deadline:
Summer term: Non-EU 15.01 / EU 15.02
Winter term: Non-EU 15.07 / EU 15.08


Contact us:
Our student advisors are always happy to answer any questions you may have. You can use our online chat or contact us via WhatsApp to talk to us. You can also give us a call or use the information request form on our international website http://www.macromedia-university.com.

Read less
Successfully managing media business, developing new products and designing communication strategies for diverse audience requires a remarkably comprehensive knowledge of social trends, new media and technology combined with business management expertise. Read more

Aim for top-notch management positions in media and communication

Successfully managing media business, developing new products and designing communication strategies for diverse audience requires a remarkably comprehensive knowledge of social trends, new media and technology combined with business management expertise. Therefore, the media sector seeks managers who bring both strategic and operational skills and are competent enough to navigate the challenges created by shifting demographics, new media and trends.

The course, which takes a firm cross-media approach, aims to foster an entrepreneurial approach, leadership skills and creative thinking. Students learn to see media development in the overall context of social change. Graduates are not only able to understand the media but also to shape and direct them. All facets of strategic and operational management are combined with a deeper knowledge of business administration, comprehensive project know-how and practical application to case studies. The programme is aimed at graduates from the fields of business administration, communication science and related areas, as well as young professionals from agencies, communications departments and media companies, who wish to hold management positions.

Students who choose the Media and Communication Management stream can further specialize in the following areas:
• Brand Management
• Corporate Communication
• Culture and Creative Industries
• Corporate Publishing


Learning by doing:
With a large network of more than 500 partner companies, our students have unmatched proximity to the media and design industry. Through exciting practice-projects with our partners, students have the opportunity to gain real work experiences while studying. See what kind of exciting projects our students get to work on here: http://www.macromedia-university.com/projects.html


The benefits of choosing Macromedia University
• Top position in CHE Ranking 2014/15
• Small classes with intensive, individual supervision
• Globally recognized, state-approved degrees, accredited by FIBAA
• Campuses in Berlin & Munich: two of the Top 5 “Most Affordable Cities for Students 2015” worldwide
• Authentic, practice oriented projects with over 500 well-known companies
• Highly qualified professors and industry insiders as lecturers
• International students from all continents
• Career perspectives in Germany: 18 months visa after successful graduation
• Master’s degree over three days a week (e.g. from Thursday to Saturday)
• Pre-Semester course available online
• Buddy network for international students
• Several Programmes entirely in English
• Campus locations situated in the very centre of Germany’s industrial locations
• Worldwide network of Partner Universities


Registration deadline:
Summer term: Non-EU 15.01 / EU 15.02
Winter term: Non-EU 15.07 / EU 15.08

Contact us:
Our student advisors are always happy to answer any questions you may have. You can use our online chat or contact us via WhatsApp to talk to us. You can also give us a call or use the information request form on our international website http://www.macromedia-university.com.

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