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Communication & Media Stud…×

University of Portsmouth, Full Time MA Degrees in Communication & Media Studies

We have 3 University of Portsmouth, Full Time MA Degrees in Communication & Media Studies

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As technologies continue to develop in terms of availability and functionality, even greater opportunities will arise for those individuals who are able to combine traditional marketing insight with a true understanding of digital technology, capturing these benefits and articulating them at both an academic and vocational level. Read more

Why take this course?

As technologies continue to develop in terms of availability and functionality, even greater opportunities will arise for those individuals who are able to combine traditional marketing insight with a true understanding of digital technology, capturing these benefits and articulating them at both an academic and vocational level. These individuals will be at the forefront of the on-going “digital revolution”.

If you have a good undergraduate degree in business, technology, computing, design, psychology or other relevant subject, this course will allow you to build on your previous degree providing you with knowledge, technical skills and practical experience of digital media and marketing concepts.

What will I experience?

You will be taught by academically qualified and enthusiastic staff with relevant experience including, research, consultancy and links with industry.

You will also benefit from our wide links with companies and organisations willing to provide opportunities for invited guest speakers and live case studies.

What opportunities might it lead to?

Graduates of this programme have gone on to successful careers in digital marketing, social media, e-commerce and mobile advertising in all types of businesses around the world. In addition, this programme provides a solid basis for entrepreneurial-minded students who wish to start their own digitally-based businesses.

Module Details

The aim of this programme is to make you aware of the current practices relating to digital marketing. You will become aware of the latest developments in the field and you will also be equipped with the practical skills to implement them.

MA Digital Marketing includes two teaching periods and is followed by 2-3 months of independent study during which time you complete a practical project.

Teaching Period 1

Essentials of Marketing: This will provide you with a solid foundation for the advanced study of marketing. No prior knowledge of marketing is assumed but students will be expected to assimilate information rapidly and reflect upon the concepts discussed.

Contemporary Issues in Marketing: This unit will examine a number of contemporary issues related to marketing theory and practice. The unit will draw extensively on the expertise of industry experts and students will be expected to engage with the issues that marketing managers are dealing with.

Digital Marketing Strategy: The unit focuses on examining the strategies and methods used to design and manage digital media based marketing campaigns. An intrinsic part of this unit is to develop an understanding of the importance of applying a range of analytical and conceptual models to the technical and creative aspects of design of digital media marketing

Teaching Period 2

Digital Communication and Media Development: You will review the digital media development process, assess the potential of a range of applications and use software and multimedia-authoring tools to develop a digital marketing campaign.

Digital Media Marketing Development Project: The project enables you to demonstrate and showcase what you have learnt during the taught programme.

The project consists of:
Systems specification for a digital marketing campaign
Functional model/prototype developed from the above, using appropriate software tools
Critical assessment of the project in terms of design, functionality and end user interface

Programme Assessment

Teaching methods range from tutor-led presentation of material, in-class exercises to case study analysis, problem solving exercises, student presentation and in-class discussion. There will be significant use and exploration of marketing software systems and media application software.

Assessment will take the form of coursework assignments which may involve group work, presentations, case study analyses or reports and examinations which may be closed or open book. You will be allocated a personal tutor for the duration of their programme to offer you help and advice during your studies. A project supervisor is allocated to each student in April/May and provides support throughout the project period.

Student Destinations

On graduating from this course, you will possess the knowledge and practical skills to utilise digital media in the marketing environment. Research indicates that this combination of skills is in short supply and so highly sought after by many companies and organisations. You will have a distinct marketing speciality that will enable you to differentiate yourself in the employment market.

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This well-established programme is a practical, accredited course designed for language graduates and practicing translators, which offers a formal qualification in translating between English and any of a range of languages. Read more

Why take this course?

This well-established programme is a practical, accredited course designed for language graduates and practicing translators, which offers a formal qualification in translating between English and any of a range of languages. It has a strong practical orientation, embracing technology and research skills that are highly relevant to translation as a career.

You can study this as a campus-based or distance learning course.

What will i experience?

On this course you can:

Specialise in translation between English and your choice of language from Arabic, Chinese, French, German, Italian, Japanese, Polish, Russian or Spanish
Balance your study between translation skills, technological competence and the acquisition of theoretical methodologies
Follow a programme accredited by the European Masters in Translation network

What opportunities might it lead to?

The MA Translation Studies at the University of Portsmouth is an accredited member of the European Masters in Translation Network, and the University is also a member of the OPTIMALE translator training network funded by the Erasmus lifelong learning scheme of the European Commission.

The course includes a strong practical element, as well as a careers element, which enables those who wish to become professionals to understand the basics of staff, agency and freelance translation work.

This course is accredited by European Masters in Translation. The EMT is a partnership project between the European Commission and higher-education institutions offering master's level translation programmes. The project has established a quality label for university translation programmes that meet agreed professional standards and market demands.

Module Details

Our campus programme combines the opportunity for traditional classroom-based teaching, with the flexibility of distance learning. A student can complete the programme (excluding the dissertation) through classroom delivery. Alternatively, they can widen their option choices by selecting one or more units from the distance learning and supervised unit ranges.

A full time student will do one core unit and one option in each teaching block, plus their dissertation. A part time student will do a core unit in each teaching block of year one and an option unit in each teaching block of year two (plus their dissertation).

Core units

Critical Approaches to Specialised Translation:
For the theoretical strand of this unit, students will be introduced to a series of concepts and theoretical frameworks in linguistics and translation studies. This unit makes substantial use of task-based learning in order to help the students to learn to apply these concepts and frameworks to the analysis of translations by other people and to their own translation practice.

Dissertation:
Students have the choice to complete a 15,000 word dissertation on a translation related topic or an extended translation and commentary. (Taken once core unit and options have been passed)

Options: 2 of the following:

Translation Technologies and Subtitling:
This unit is designed to provide students with an opportunity to familiarise themselves with software tools which are relevant and in use in the professional world of translation. It will cover both the theory and the practice of glossary development, translation memory/machine translation usage and subtitling.

Technical Communication:
This unit is designed to develop students’ ability to communicate technical information effectively to specific audiences. It will examine a range of factors that can influence the effectiveness of communication and provide strategies to overcome communication problems

Translation Project:
The Translation Project provides an opportunity for students to produce an extended translation in a domain of their choice. Students will be required to address a range of practical and professional issues, including market demand, time and resource management and billing, and reflect critically on them.

Professional Portfolio:
The Professional Portfolio is designed as a unit which allows students to profile their studies in a way which is academically or professionally important to them on the basis of previous professional experience, a work placement or internship, or any specific interests they may have in translation.

Professional Aspects of Translation:
This course will provide students with tools to maximise their employability in the sector and to enhance their professional business skills.

Please note: Specialised Translation workshops will run on campus depending on student numbers. Students will join the Distance Learning workshop variant of this unit if numbers for a specific language pathway are low on campus.

Programme Assessment

Full time study is one full academic year, consisting of a taught programme from October to June and a research programme, in which the dissertation is written from June to September. Part time students study for a period of two years. Their dissertation is written in the summer period of the second year of study.

The distance learning programme will provide you with online learning materials for the units. These will be supported by asynchronous online discussion with the tutors responsible for the various course units and with other students on the course. You will also be able to communicate with your tutors on a one-to-one basis (e.g. by email, Skype or telephone).

You will be allocated a dissertation supervisor, who will oversee your work throughout the process and you will be encouraged to start thinking about your dissertation from the start of the course and submit a series of interim documents.

Assessments include translations, essays and projects. All translation-related assessments provide the opportunity to practise your translation skills and simultaneously to reflect on this practice. Other assignments will evaluate your technical expertise, research skills, ability to read critically and grasp of the principal theoretical concepts relating to translation.

Student Destinations

Graduates of the MA Translation Studies work in a variety of translation-related roles, in the UK and abroad. The course can enhance a specialism that students already have, or can help develop the relevant knowledge and skills for the profession. It is quite common to begin one's in-house career as a project manager, co-ordinating translation commissions before moving on to work as a translator. Quite a few of our graduates also go into freelance translation. A number of our graduates go on to pursue further research in translation.

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This is a wide-ranging MA that combines cultural, historical and industry-specific analysis with critical and theoretical study. It provides an interdisciplinary approach to a range of current and important media contexts and industries covering broadcast, print and digital media modes. Read more

Why take this course?

This is a wide-ranging MA that combines cultural, historical and industry-specific analysis with critical and theoretical study. It provides an interdisciplinary approach to a range of current and important media contexts and industries covering broadcast, print and digital media modes. It offers a range of political, industry-based, and text-based approaches to media and its communication strategies as well as opportunities for you to develop your own interests through the dissertation, industry study, screenwriting project or work placement project.

The degree is taught by a team of experienced lecturers who have researched and published in their specialist areas, and who bring those specialisms to their teaching sessions. This course will enable you to become multi-skilled and knowledgeable in ways that employers are now demanding and will prepare you to apply for jobs in areas such as teaching, publishing, journalism, scriptwriting, film and media management. In addition, the course is ideal preparation for further postgraduate work.

What will I experience?

On this course you can:

Produce screenplays for film and television while working with a specialist tutor
Be involved in and contribute to our dynamic research culture through your film/TV dissertation
Engage with our researchers and published experts, many of whom have international reputations

What opportunities might ti lead to?

The skills you will develop on this course can prepare you for roles within the media and other creative industries, in particular the film and television industries. Alternatively, many of our graduates find roles within a variety of media industries and a number of them have gone on to study for PhDs or teaching qualifications.

Here are some routes our graduates have pursued:

Teaching
Writing
Journalism
Media

Module Details

You will develop a wide range of skills throughout the course such as applying theoretical approaches and using critical skills in close analysis and reading of key film and television texts. All units on this course focus on both film and television, but your final research project can cover both media or specialise in one of these two areas.

Here are the units you will study:

Research Methods (30 credits): This unit covers how to carry out research in film archives, how to do a literature search in film and television, and how to produce a thesis which is well structured and methodologically rigorous.

Media Contexts (30 credits): Investigate the ways in which a wide range of media texts communicate meaning. This unit will use a range of media texts as examples, including film, television, magazines, newspapers, fiction, graphic novels and comics. Theoretical approaches to all these contexts for interpreting and understanding media texts will form an important part of this unit.

Media Politics (30 credits): You will research and explore the various ways in which media reflects and represents political issues and identities.

Media Cultures and Industries (30 credits): You will explore a range of media industries and cultures including audience and fan cultures; film and television industry structures and policies; digital cultures and the scriptwriting industry.

Options to choose from include:

Short screenwriting project (30 credits): A self-directed practical writing project developing a short piece of drama for either film or television.

Industry study (30 credits): An opportunity to engage in an individual study of a media industry.

Short dissertation (30 credits) or Dissertation (60 credits): You will research and write a thesis focused on a defined research topic and/or question.

Programme Assessment

Your learning experience will not only cover the theory of these two media forms but you will also be given the opportunity to produce your own screenplays for film and TV. This is designed to develop more applied skills that will complement the theoretical components of the course.

Assessment is predominantly essay based in order to help you develop advanced research and analysis skills. Some units also involve individual oral presentations, so you can develop presentation skills at a higher level and engage in stimulating, sophisticated academic debates in your seminars.

Student Destinations

This course will enable you to become multi-skilled in ways that employers are now demanding and will help prepare you to apply for jobs in such areas as teaching, publishing, journalism, scriptwriting, film and media management. In addition, it is ideal preparation for further postgraduate work or research at PhD level.

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