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Business & Management×

University of Greenwich, Full Time MA Degrees in Business & Management

We have 10 University of Greenwich, Full Time MA Degrees in Business & Management

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Study this Master's in the heart of London which hosts a huge variety of world-class live events, ranging from music and entertainment to sporting events, international trade fairs and community festivals to name but a few. Read more

Study this Master's in the heart of London which hosts a huge variety of world-class live events, ranging from music and entertainment to sporting events, international trade fairs and community festivals to name but a few.

The events industry is a dynamic and rapidly growing sector, incorporating both commercial and creative elements. If you are seeking to develop your management potential within this sector and improve your transferable skills such as presentation ability and creativity, then this Master's is for you. 

Course structure

You will gain knowledge in direct marketing campaigns when acquiring new customers and nurturing existing customer relationships. A greater number of organisations now invest in live communications to create experiences for customers, inspire and motivate employees, and develop meaningful messages for brands.

Our Master's will equip you with the skills and knowledge to manage an events project and quality of service delivered at the event. You will gain a better appreciation and understanding of the theoretical underpinnings, operational practice implications, and public policy issues relating to events management.

Our combination of courses will provide you with knowledge in relationship marketing, event budget management, innovation, managing culturally diverse teams, strategic project management, all required for developing you as an events professional.

Career development

We work closely with a variety of events-related organisations, venues, and suppliers, both locally and throughout London, with the aim of producing the successful events managers of tomorrow. 

Many aspects of the events sector are covered in this programme, which is delivered by accomplished academics with varied experience across all aspects of events with contributions from practitioners and specialists from the industry.

Rankings

Our hospitality, leisure, recreation and tourism subjects were ranked:

  • Top overall in London for our hospitality, event management and tourism programmes (Guardian University Guide 2018)
  • Top overall in London by the Complete University Guide 2017 
  • Top five for student satisfaction in London by the Complete University Guide 2017.

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

The aims of this degree are to:

  • Enable you to gain a broad grounding in business subjects while focusing on your specific discipline of events management
  • Prepare you for a career in the events industry by developing your skills and knowledge at a professional level, and as preparation for research or further study in the area
  • Develop your ability to apply knowledge and understanding of the events business and events management to complex issues, both systematically and creatively, to improve events business and events management practice
  • Enhance lifelong learning skills and personal development, to stimulate self-direction and originality and to contribute to the events business and society at large.

What you'll study

Full-time

Year 1

Students are required to study the following compulsory courses.

Part-time

Year 1

Students are required to study the following compulsory courses.

Year 2

Students are required to study the following compulsory courses.

Assessment

Assessment procedures reflect the overall objective of each course. 

You will be assessed through a rich and balanced portfolio of techniques, including:

  • Class presentations 
  • Tests and examinations
  • Essays
  • Problem-solving tasks
  • Case studies
  • Consultancy plans
  • Fieldwork
  • Portfolios
  • Dissertation.

Teaching and learning

Our teaching and learning philosophy includes the whole learning process, both how courses are taught and how the personal needs of our students are addressed. Lectures and tutorials provide a framework of knowledge which you will be expected to build upon through private reading and completion of self-directed tasks.

Classes are a mixture of lectures, tutorials, presentations, videos, seminars, guest speakers, site visits and field trips, depending on the teaching requirements of the course. Attendance is monitored throughout the year, both for core and option courses. You will be expected to attend taught courses on a frequent basis.

Careers

Graduates pursue opportunities in senior positions in a wide variety of roles connected with events and events management. This may include events management companies, PR firms, local authorities, performing arts companies, festivals, conference venues, theatres, hotels, sports venues or concert halls.

Employability

You can also reach out to top employers through our dedicated Business School Employability Office (BSEO). The BSEO team develops your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs.

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards which shows its dedication to actively support your career development.

Extracurricular activities

The Events Society provides an additional forum for students to meet and discuss current trends with faculty and guest speakers. You will also be able to gain work experience and develop your skills at the various events the society organises.



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Our Master's provides you an insight into business network analysis that helps you employ network applications to understand strategic alliances, global commodity chains, and customer relationship management. Read more

Our Master's provides you an insight into business network analysis that helps you employ network applications to understand strategic alliances, global commodity chains, and customer relationship management.

You will develop a range of intellectual and practical skills to become a specialist in the global knowledge economy.

If you do not have a first degree in business then this Master's will give you a grounding in business management, also offering you specialised international business modules and an independent specialist project. You can start your studies in September or January.

Our courses take into account the increasingly multidisciplinary and international nature of modern market developments. You will gain integrated theoretical knowledge and applied skills that employers are looking for. 

You will learn to distinguish and apply the most relevant research methodologies, techniques and tools. You will also build the interpersonal skills that will enable you to interact effectively and implement solutions efficiently.

Recent projects

Our Client Based Dissertations (CBDs) will help you develop a clearer sense of how to link theory with practice and enrich your profile in the job market. Previous students have developed their projects for organisations, including:

  • Day Lewis Pharmaceuticals
  • ICANN
  • Barclays
  • United Nations Economic Commission for Africa
  • Mindfit Ltd
  • iGate (Bank of Canada subsidiary)
  • Infinieum Investments
  • Trade Unions Congress. 

Extra-curricular activities

We encourage you to join societies such as the Economics and Business Society to take part in networking events, industry workshops and lectures from guest speakers.

Rankings

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

The aims of this degree are to:

  • Facilitate the advanced study of international business organisations and their management
  • Enable you to systematically and creatively analyse, critique and apply knowledge and understanding of complex international business and management issues
  • Build interpersonal skills which enable you to interact effectively with a range of specialists and to implement solutions effectively and efficiently, thereby enhancing employment prospects
  • Enable you to master, apply and distinguish the most relevant research methodologies, techniques and tools in analytical, creative, and intellectual ways.

What you'll study

Full Time

Year 1

Students are required to study the following compulsory courses.

Part Time

Year 1

Students are required to study the following compulsory courses.

Year 2

Students are required to study the following compulsory courses.

Assessment

You will be assessed through a wide range of methods and procedures such as individual and group presentations, tests, reports and assignments, individual online journals, article reviews, examinations and a project.

Careers

Graduates pursue their management career in a wide range of multinational companies, non-government and public sector organisations. Some might find employment in small and medium enterprises in international trade, and local or central government.

Some of our graduates have joined ABN AMRO, Accenture, CNN, Hertz and Kerry Group.

Helping graduates into careers is a very important part of our mission as a university. Job prospects for Greenwich graduates have been improving rapidly, with 93 per cent of 2014/15 Greenwich graduates looking for work were already in jobs or further study by January 2016 (according to latest national figures).

Employability

We have developed strong relations with companies in the financial centres in London, including in the City, Canary Wharf, and Fenchurch Street. This offers you networking, mentoring and internship opportunities, making it a perfect location to develop your career. 

You can also reach out to top employers through our dedicated Business School Employability Office (BSEO). Our team focuses on developing your employment skills through CV support, career fairs, interview skills workshops and guidance through mentors to progress in the industry. 

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards, which shows their dedication to actively support career development.



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Our Master's degree provides you with access to the latest HR resources, full Chartered Institute of Personnel and Development (CIPD) professional accreditation, development tools and networking events to support your career progression. . Read more

Our Master's degree provides you with access to the latest HR resources, full Chartered Institute of Personnel and Development (CIPD) professional accreditation, development tools and networking events to support your career progression. 

You will become more adaptable, well-informed and proficient in a range of managerial skills. This will help you gain in-depth knowledge and enable you to identify and solve current issues in people management. 

In-depth academic study and a range of powerful problem-solving techniques will help you find effective solutions to real-life HR issues. You will learn how to approach business problems strategically and how to adapt to changes affecting your organisation.

Flexible study

Our courses are designed to fit around your existing commitments. You can study part-time (two evenings a week for two years) or full-time (four evenings a week for one year) plus three workshops over the duration of the programme. Classes are 6-9pm.

Guest speakers

Regular seminars of the CIPD South East Thames branch are held at the university including Valuing HR analyticsAnnual CIPD HR conference and CIPD wellbeing event.

Industry experts provide guest lectures, career development advice and curriculum input. Sector professionals are involved in developing content and teaching on various courses. As part of our continuing Big Picture guest seminar series, senior executives from Marks and Spencer, Department for Work and Pensions and BBC are invited to pass on their insights and experience.

Extracurricular activities

The HRM & Psychology Society provides an additional forum for you to meet and discuss current trends with faculty and guest speakers. 

You will be encouraged to attend conferences and events, for example:

These experiences will help enrich your learning, increase networking opportunities and facilitate the exchanging of ideas. 

Rankings

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

This degree aims to:

  • Establish a systematic understanding and critical awareness of current problems and insights in the field of HRM, informed by cutting edge academic research and professional practice
  • Develop your business skills to help you in managing teams and organisations
  • Encourage a conceptual understanding of HRM that enables you to critically evaluate current research and advanced scholarship.

What you'll study

Full time

Year 1

Students are required to study the following compulsory courses.

Part time

Year 1

Students are required to study the following compulsory courses.

Year 2

Students are required to study the following compulsory courses.

Assessment

You will be assessed through examinations, essays, reports, online learning logs and a dissertation. Assessment approaches will vary according to the course studied.

Professional recognition

The MA leads you to obtaining full chartered membership of the Chartered Institute of Personnel and Development (CIPD). Candidates are advised to check the chartered membership requirements directly with the CIPD.

Careers

Graduates from the MA Human Resource Management programme have gone on to work for small and large corporate organisations such as engineering firms, creative organisations and housing associations, in charities, and in public sector organisations including the NHS and in jobs HR Business Partner, HR Administrator, Head of HR, and HR Advisor.

Employability

We have developed strong relations with companies in the financial centres in London, including in the City, Canary Wharf, and Fenchurch Street. This offers you networking, mentoring and internship opportunities, making it a perfect location to develop your career.

You can also reach out to top employers through our dedicated Business School Employability Office (BSEO). Our team focuses on developing your employment skills through CV support, careers fair, interview skills workshops and guidance through mentors to progress in the industry.

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards; which shows their dedication to actively support career development.

Fees & Finance

Your time at university should be enjoyable and rewarding, and it is important that it is not spoilt by unnecessary financial worries. We recommend that you spend time planning your finances, both before coming to university and while you are here. We can offer advice on living costs and budgeting, as well as on awards, allowances and loans.

Find out more about our fees and the support available to you at our:



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Our Master's degree in International Human Resource Management offers the opportunity to focus on cultural and management issues at international level. Read more

Our Master's degree in International Human Resource Management offers the opportunity to focus on cultural and management issues at international level. It will provide you with the ability to develop a systematic understanding and critical awareness of current problems and issues in an international context.

You will gain understanding of core business concepts, helping you understand the role of the organisations in the changing global business environment and the ethical responsibilities of policy makers within organisations.

Alongside the core curriculum, you will gain a general business education which will help you to understand the role of organisations in the changing global business environment and the ethical responsibilities of policy makers within organisations. Our courses will also enhance your lifelong learning skills and personal development to help you get the most from your career.

What you'll study

You will study Organisational Behaviour, International and Comparative Employment Relations, Equality and Diversity Management, Management of Human Resources, Managing across Cultures, Ethics and Sustainability in HR and a newly designed course, Professional Practice in HR, with a six months mentoring programme with a HR professional in the UK. You will also undertake Research Project, in order to demonstrate deeper knowledge and understanding in a particular area of interest. 

Outcomes

The aims of the programme are to:

  • Prepare you for a career in human resource management and managerial positions by developing in you, a systematic, broad, analytical and integrated understanding of key aspects of business
  • Provide a general business education which stimulates an objective understanding of the role of organisations and of the ethical responsibilities of policy makers
  • Enhance lifelong learning skills and personal development in order to contribute most effectively to the future of society at large.

What you'll study

Full time

Year 1

Students are required to study the following compulsory courses.

Part time

Year 1

Students are required to study the following compulsory courses.

Year 2

Students are required to study the following compulsory courses.

Assessment

Students are assessed on varied aspects of organisational practice through:

  • Portfolios
  • Case studies
  • Presentations
  • Practical activities
  • Written assignments.

Careers

Graduates can pursue professional positions in international human resource management in public and private institutions, international companies, government departments, non-governmental organisations, trade unions and similar agencies.

Employability

We have developed strong relations with companies in the financial centres in London, including in the City, Canary Wharf, and Fenchurch Street. This offers you networking, mentoring and internship opportunities, making it a perfect location to develop your career. 

You can also reach out to top employers through our dedicated Business School Employability Office (BSEO). Our team focuses on developing your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs.

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards, which shows their dedication to actively support career development.

Extra-curricular activities

We will encourage you to join societies such as the HRM and Business Psychology Society to take part in networking events, industry workshops and much more.

Find out how to apply here.



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Did you know the tourism industry is a major contributor to the global economy? It accounted for 9.8% of world GDP in 2015 and supports 284 million people in employment, the equivalent of 1 in 11 jobs on the planet. . Read more

Did you know the tourism industry is a major contributor to the global economy? It accounted for 9.8% of world GDP in 2015 and supports 284 million people in employment, the equivalent of 1 in 11 jobs on the planet. 

Become a Tourism professional

This Master's degree has been developed to meet the growing demand for competent and resourceful managers in the rapidly expanding tourism industry. It is delivered on our Greenwich Campus, a UNESCO World Heritage Site which attracts tourists from all over the world.

Organisations that develop tourism facilities, and those that provide essential services such as transport and holidays, are set to expand in the future. There is increasing demand for experts in formulating tourism policies, tourism plans, strategies and tourism marketing. As a tourism professional, you will need to take a strategic perspective and help develop a competitive sector that is sustainable. 

Our tourism teaching team consists of highly qualified academics, researchers and practitioners in the tourism field.

You will gain sound foundation of business and management principles as well as specialist tourism skills and expertise that are essential for a successful career in tourism management today. 

Placement

You will be able to undertake an optional placement with a tourism business or organisation. This gives you the opportunity to gain professional experience in various aspects of tourism management, which is an increasingly important requirement. 

Rankings

Our hospitality, leisure, recreation and tourism subjects were ranked:

  • First overall in London by the Complete University Guide 2017
  • Top five for student satisfaction in London by the Complete University Guide 2017.

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

The aims of this degree are to:

  • Provide you the understanding of the broad political, economic and social frameworks within which international tourism management takes place
  • Teach you how to evaluate tools and techniques that are used for developing and managing visitors and tourism in a range of destinations
  • Develop your business skills to set up and manage tourism businesses
  • Provide you with analytical and practical skills in tourism marketing
  • Discuss the role of tourism as an agent for cultural change and understanding
  • Develop your strategic perspective and management skills for the tourism industry.

What you'll study

Full time

Year 1

Students are required to study the following compulsory courses.

Part time

Year 1

Students are required to study the following compulsory courses.

Year 2

Students are required to study the following compulsory courses.

Assessment

You will be assessed through various means, which may include:

  • In-class examinations
  • Essays
  • Reports
  • Consultancy plans
  • Presentations
  • Fieldwork reports
  • Portfolios.

Careers

Careers in all aspects of the international tourism industry are open to you, including government tourism agencies, international tourism organisations, tour operators, airlines, marketing, and cultural, heritage, festival and other specialist tourism operations.

Employability

You can reach out to top employers through our dedicated Business School Employability Office (BSEO). Our team focuses on developing your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs.

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards; which shows their dedication to actively support career development.

Extracurricular activities

The Tourism Society provides an additional forum for students to meet and discuss current trends with faculty and guest speakers.



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Course structure. This Master's degree will provide you with knowledge of supply chain networks which may be designed for services or manufacturing and be global or domestic in scale. Read more

Course structure

This Master's degree will provide you with knowledge of supply chain networks which may be designed for services or manufacturing and be global or domestic in scale. This includes the functions of procurement, production, distribution and customer service, and a diverse range of designs and structures.

The demand for postgraduate qualifications in logistics and supply chain management (SCM) has been growing rapidly. Companies require senior managers who are better qualified and better prepared to address the deeper issues involved in the twin goals of cost reduction and service enhancement. 

Accreditation

This degree is one of very few degrees in the UK which has been accredited by both the Chartered Institute of Logistics and Transport (CILT) and the Chartered Institute of Procurement and Supply (CIPS), increasing your career potential. You will have full professional status (to Level 6) upon completion of this Master's programme. 

Industry links

You will have the opportunity to visit industrial locations, have seminars given by guest speakers from the industry and collaborate with business partners for dissertation projects. We offer a unique curriculum that includes many practical examples of logistics and SCM in action.

In the final stage of this Master's degree, you will undertake a two-week consultancy project with selected companies, which has been highly valued by previous students. Our students' consultancy project reports have been highly complimented by those companies.

Rankings

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

The degree aims to:

  • Provide you with a systematic understanding of relevant knowledge about logistics and supply chain management
  • Help you apply relevant knowledge to a range of complex situations taking account of relationships and interaction with other areas of business or organisations within logistics and supply chain networks
  • Develop your critical awareness of current issues in logistics and supply chain management which is informed by leading edge research and practice in the field.

What you'll study

Full time

Students are required to study the following compulsory courses.

  • Supply Chain and Logistics Management (15 credits)
  • Foundations of Scholarship and Research Methods (15 credits)
  • Procurement and Supply Management (15 credits)
  • Project Management (15 credits)
  • Financial Management (15 credits)
  • Supply Chain Simulation and Modelling (15 credits)
  • Logistics Technologies (15 credits)
  • Strategic Management (15 credits)
  • Leadership, Personal Development and Career Management (15 credits)
  • Consultancy Project (15 credits)
  • Dissertation (30 credits)

Part time

The courses listed above will be split across two years.

Assessment

Students will be assessed through coursework, presentations, in-class tests, consultancy project report and presentation, and a final dissertation.

Professional recognition

This Master's is accredited by the CILT and the CIPS and upon completion of the programme you will have full professional status (to Level 6).

Careers

Graduates from this programme can pursue careers in service and manufacturing sectors, purchasing, logistics and supply chain management for services and manufacturing in the private, public and voluntary sectors, and consultancy.

Employability

You can reach out to top employers through our dedicated Business School Employability Office (BSEO). The BSEO team develops your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs.

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards which shows its dedication to actively support your career development.

Extracurricular activities

You will have the opportunity to participate in CILT and CIPS activities including the CILT student conference. The latest event featured an address by The Princess Royal in her capacity as the patron of CILT, in which she highlighted the importance of efficient and effective logistics. Our students shared their research findings with The Princess Royal on topics including 'smart cities' and transportation strategies, and on various aspects of supply chain management.



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Our Master's degree explores new approaches to design and analysis of transport and logistics systems. It focuses on contemporary issues, such as e-business, transport systems modelling, and environmental issues in transport and logistics. Read more

Our Master's degree explores new approaches to design and analysis of transport and logistics systems. It focuses on contemporary issues, such as e-business, transport systems modelling, and environmental issues in transport and logistics.

There is a growing demand for transport professionals and logisticians due to the expansion of local and regional trade agreements, free labour flow and rapid growth of globalisation. 

Our courses are designed for graduates who have not previously specialised in logistics and transport. Study this Master's to expand your knowledge in the field.

Accreditation

This degree is accredited by the Chartered Institute of Logistics and Transport (CILT), improving your career prospects and earning potential. You will be recognised by the CILT as holding their professional qualifications to full professional status Level 6 upon completion.

Career development

You will have the opportunity to participate in CILT activities during your studies, including the annual CILT student conference. These give you an opportunity to network with experts and leaders in the field. 

The latest event featured an address by The Princess Royal in her capacity as the patron of CILT, in which she highlighted the importance of efficient and effective logistics. 

Our students shared their research findings with The Princess Royal on topics including 'smart cities' and transportation strategies, and on various aspects of supply chain management.

You will also visit industrial locations, have seminars delivered by guest speakers from industry and collaborate with business partners for dissertation projects.

Consultancy project

You will undertake a two-week consultancy project with selected companies, which has been highly valued by previous students. Our students' consultancy project reports have been highly complimented by those companies.

Outcomes

This degree aims to:

  • Equip you with the latest knowledge in transport and logistics
  • Develop your ability to critically analyse problems that affect freight and passenger transport
  • Expand your ability to manage practical challenges in the transport and logistics sectors.

What you'll study

Full time

  • Passenger and Freight Transport (15 credits)
  • Smart Transport (15 credits)
  • Foundations of Scholarship and Research Methods (15 credits)
  • Project Management (15 credits)
  • Financial Management (15 credits)
  • Supply Chain Simulation and Modelling (15 credits)
  • Urban Infrastructure Systems (15 credits)
  • Strategic Management (15 credits)
  • Leadership, Personal Development and Career Management (15 credits)
  • Consultancy Project (15 credits)
  • Dissertation (30 credits)

Part time

The courses listed above will be split across two years.

Assessment

You will be assessed through a variety of methods, including reports, essays, research proposals, consultancy reports and presentations, business modelling scenarios and a final dissertation.

Professional recognition

The Master's is accredited by the Chartered Institute of Logistics and Transport (CILT). Its structure, contents and qualifications are also compatible with CILT programmes, ensuring recognition by academic and business sectors across the UK and internationally. Upon completion of this degree you will have full professional status (to Level 6).

Careers

You can pursue opportunities in the service and manufacturing sectors; railways, passenger transport companies, third-party logistics and local authorities; freight transport and shipping companies; and as consultants.

Employability

You can also reach out to top employers through our dedicated Business School Employability Office (BSEO). The BSEO team develops your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs.

The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards, which shows its dedication to actively support your career development.



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We were the first UK university to offer a specialist degree in marketing communications and we have continued to develop our portfolio since then. . Read more

We were the first UK university to offer a specialist degree in marketing communications and we have continued to develop our portfolio since then. 

Course structure

This Master's has been created to enable graduates and professionally qualified managers to gain a greater understanding of marketing communications.

Our programme will build your understanding of communications planning, consumer decision-making and behaviour, traditional and new media to help you better meet the competitive challenges of a changing marketplace.

You will study advertising and promotional strategies, marketing, branding, how to manage direct and digital marketing relationships, and ways to get inside the customer's mind. 

This degree will develop your management skills which are central to the relationship between organisations and customers. You will develop an understanding of ethical, global and cultural issues and the impact they have on marketing.

This full-time programme is designed for students who wish to develop a management career in marketing with a particular emphasis on strategic communications.

Rankings

Our marketing programmes are ranked top five for student satisfaction and second overall in London by the Complete University Guide 2017.

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

This degree aims to:

  • Develop your critical understanding of current theoretical developments in marketing strategy which can be applied to organisations and their markets
  • Foster a creative yet systematic approach to problem-solving in the area of strategic marketing
  • Develop, improve and extend your analytical, conceptual, research and consultancy skills
  • Learn to collate, synthesise and analyse a range of data to help solve marketing problems.

The courses shown in the 'Full time' drop down below are being updated. If you have any queries please contact us.

What you'll study

Full-time

Year 1

Students are required to study the following compulsory courses.

Students are required to choose 15 credits from this list of options.

Part-time

Year 1

Students are required to study the following compulsory courses.

Year 2

Students are required to study the following compulsory courses.

Students are required to choose 15 credits from this list of options.

Assessment

You will be assessed through essays, reports, an examination, a research proposal and a dissertation.

Careers

Graduates of this programme are currently working as consultants and as marketing and marketing communications managers for companies such as PricewaterhouseCoopers (PwC), Co-op Group, Italian automotive technology manufacturer Magneti Marelli and Norwegian food products manufacturer Mills DA, as well as various private companies, non-profits and government organisations around the world.

Employability

We have developed strong relations with companies in the financial centres in London, including in the City, Canary Wharf, and Fenchurch Street. This offers you networking, mentoring and internship opportunities, making it a perfect location to develop your career. 

You can also reach out to top employers through our dedicated Business School Employability Office (BSEO). Our team focuses on developing your employment skills through CV support, interview skills workshops and guidance through mentors to progress in industry. This includes the opportunity to network with employers and recruiters at career fairs. The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards, which shows its dedication to actively support your career development.

Extracurricular activities

The student Marketing Society has over 100 members. The Society combines a mixture of academic and social activities. It's a great chance to hear about the industry from experts, previous speakers include IBM and Mediacom and an opportunity to create business contacts.

Our marketing students achieved first place in the latest national marketing competition organised by the Institute of Direct Marketing.



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We were the first UK university to offer a specialist degree in marketing communications and we have continued to develop our portfolio since then. . Read more

We were the first UK university to offer a specialist degree in marketing communications and we have continued to develop our portfolio since then. 

Course structure

Our Master's degree has been especially created to enable graduates and professionally qualified managers to gain a greater understanding of the latest knowledge and practices in strategic marketing.

You will gain comprehensive understanding of marketing strategy, market research, direct and digital marketing, brand management, marketing consultancy and global marketing. 

Advance your marketing skills

This programme will advance your marketing skills and prepare you for the competitive challenges of the global marketplace. You will develop management skills central to the relationship between an organisation and its customers. 

Start September or January

For September start, our teaching runs from September to April followed by dissertation work. 

For January start, our teaching runs from January to July followed by dissertation work. For details on term dates refer to our academic calendar.

Rankings

Our marketing programmes are ranked top five for student satisfaction and second overall in London by the Complete University Guide 2017.

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

This degree aims to:

  • Develop your critical understanding of current theoretical developments in marketing strategy which can be applied to organisations and their markets
  • Foster a creative and systematic approach to problem-solving in the area of strategic marketing
  • Learn to collate, synthesise and analyse a range of data to help solve marketing problems.

The courses shown in the 'Full time' drop down below are being updated. If you have any queries please contact us.

What you'll study

Year 1

Students are required to study the following compulsory courses.

Students are required to choose 30 credits from this list of options.

Assessment

You will be assessed through examinations, research reports, presentations and a dissertation.

Careers

Graduates of this programme are currently working as consultants and as marketing and marketing communications managers for companies such as PricewaterhouseCoopers (PwC), Co-op Group, Italian automotive technology manufacturer Magneti Marelli and Norwegian food products manufacturer Mills DA, as well as various private companies, non-profits and government organisations around the world.

Employability

We have developed strong relations with companies in the financial centres in London, including in the City, Canary Wharf, and Fenchurch Street. This offers you networking, mentoring and internship opportunities, making it a perfect location to develop your career. 

 You can also reach out to top employers through our dedicated Business School Employability Office (BSEO). Our team focuses on developing your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs. The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards; which shows their dedication to actively support career development.

Extracurricular activities

The student Marketing Society has over 100 members. The Society combines a mixture of academic and social activities. It's a great chance to hear about the industry from experts, previous speakers include IBM and Mediacom and an opportunity to create business contacts.

Our marketing students achieved first place in the latest national marketing competition organised by the Institute of Direct Marketing.



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Professional accreditation. Our Master's degree is recognised by the Chartered Institute of Public Relations (CIPR), the UK's professional body in PR. Read more

Professional accreditation

Our Master's degree is recognised by the Chartered Institute of Public Relations (CIPR), the UK's professional body in PR. This helps you demonstrate that you have industry-standard skills, improving your career prospects.

Guest experts

Based in London, home to world-leading PR agencies including Edelman, Ogilvy and Weber Shandwick, you will benefit from the experience of PR practitioners acting as guest and visiting lecturers. Our academics have close links with industry at home and abroad.

Course structure

You will learn how to help organisations communicate, build stronger relationships and engage with increasingly demanding stakeholders. 

This public relations degree has been developed in partnership with the PR industry to provide you with key courses relevant to PR practice. You will have the opportunity to pick from a range of optional courses which will provide you with specific sector knowledge. 

You will gain the practical and theoretical skills, required for this increasingly influential management discipline. The ethical dimensions of the role and practice of PR provide an important framework to this programme.

We will provide you with insights into recent developments and challenges for the profession. These include the impact of the Internet and the growth of social media; the decline of traditional media; growing issues of corporate social responsibility influencing organisational reputation; and the increasing influence of other social science disciplines on PR theory and practice. 

Rankings

Our marketing programmes are ranked top five for student satisfaction and second overall in London by the Complete University Guide 2017.

Greenwich is one of the top two most globally diverse universities in the UK, US, Australia and New Zealand, by Hotcourses Diversity Index.

We have also been named as one of the "most international" universities on the planet by Times Higher Education magazine.

Outcomes

This degree aims to:

  • Develop your understanding and critical reflection about the role and processes of public relations in organisations and society
  • Engage with topics and issues about public relations, and demonstrate leadership and thoughtful reflection in discussions and group work
  • Develop practical skills for PR planning and implementation, reflective skills and scholarship 
  • Gain understanding of the role and agendas which develop from PR as a strategic management discipline.

What you'll study

Full-time

Year 1

Students are required to study the following compulsory courses.

Students are required to choose 30 credits from this list of options.

Part-time

Year 1

Students are required to study the following compulsory courses.

Students are required to choose 15 credits from this list of options.

Year 2

Students are required to study the following compulsory courses.

Students are required to choose 15 credits from this list of options.

Assessment

You will be assessed through written assignments, group and individual presentations and a dissertation. You will get the opportunity to explore communications across different forms of media, including writing blogs and communicating through other forms of media such as Twitter.

Professional recognition

This programme is recognised by the Chartered Institute of Public Relations (CIPR). Successful graduates are eligible for the CIPR Advanced Certificate in Public Relations.

Careers

Graduates from this degree have gained positions within PR consultancies, the public sector, NGOs and charities, and companies serving a range of sectors including consumer, technology, financial, political and corporate PR.

Employability

You can reach out to top employers through our dedicated Business School Employability Office (BSEO). Our team focuses on developing your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry. This includes the opportunity to network with employers and recruiters at career fairs. The BSEO team was shortlisted for the Times Higher Education Leadership and Management Awards, which shows its dedication to actively support your career development.

Extracurricular activities

We encourage you to join student societies such as the PR Fraternity Society, which organises events and networking opportunities. They invite a range of high-profile speakers such as Nicky Campbell, BBC presenter, to offer career advice and talk about communications in various industries.



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