• St Mary’s University, Twickenham Featured Masters Courses
  • University of Derby Online Learning Featured Masters Courses
  • Goldsmiths, University of London Featured Masters Courses
  • Xi’an Jiaotong-Liverpool University Featured Masters Courses
  • Cardiff University Featured Masters Courses
  • University of Glasgow Featured Masters Courses
  • New College of the Humanities Featured Masters Courses
  • Coventry University Featured Masters Courses
King’s College London Featured Masters Courses
Queen’s University Belfast Featured Masters Courses
University of Bradford Featured Masters Courses
University of Hertfordshire Featured Masters Courses
Northumbria University Featured Masters Courses
0 miles
Business & Management×

University of Westminster, Full Time MA Degrees in Business & Management

  • Business & Management×
  • University of Westminster×
  • MA×
  • Full Time×
  • clear all
Showing 1 to 13 of 13
Order by 
This course will equip you with the strategic decision-making, leadership and problem-solving skills you will need to become an entrepreneurial and visionary fashion business leader of the future. Read more
This course will equip you with the strategic decision-making, leadership and problem-solving skills you will need to become an entrepreneurial and visionary fashion business leader of the future. It continues the University’s fashion tradition of a commitment to excellence in developing highly effective, talented and committed professional fashion graduates.

Working closely with fashion industry professionals, role models and mentors, you will receive a relevant, well-grounded, high-quality education and skill base that will enable you to have a wider, clearer understanding of the business you are already involved in. The course offers inside knowledge of industry strategies and cultures on a global basis, combined with key business skills and essential fashion industry management knowledge.

Course content

This course equips you for a business management career in the domestic or international fashion industry. Delivered by a teaching team with a wide range of experience both in industry and academia, the course offers an innovative and relevant fashion business curriculum that focuses on preparing your entry into senior roles in business and management within the industry.

Modules

The following modules are indicative of what you will study on this course.

Core modules, semester 1
-FASHION BUSINESS AND SUPPLY CHAIN MANAGEMENT
-CREATIVE TEAM BUILDING
-STRATEGIC FASHION BUSINESS MANAGEMENT

Core modules, semester 2
-FINANCE AND ENTREPRENEURSHIP
-FASHION MARKETING AND BRAND MANAGEMENT
-MANAGING CHANGE AND INNOVATION
-MAJOR FASHION BUSINESS MANAGEMENT PROJECT

Industry links

The idea of a Fashion Business Management MA was formulated in discussion with industry leaders. Building on the success of our Fashion Merchandise Management courses and in particular the close collaboration with industry we spoke extensively to senior fashion executives. Many felt that although doing an MA in Fashion Business Management would not ensure promotion, potential candidates who learn how to apply the knowledge they gain from the course can become leaders who can inspire others. Those candidates need to understand the values and culture of the industry and, most importantly, recognise the difference between information and knowledge and have clearly defined goals.

This support from industry is important both for you as a student and for the future development and relevance of the MA. We will continue to foster and maintain these important links with the fashion industry, and ensure that our Fashion Business Management MA stays at the forefront of education for the future leaders in the fashion industry. We will also continue to invite many prestigious and eminent guest speakers from the industry to participate on all the modules, ensuring that the course remains relevant, informed and up-to-date with current industry practice.

Associated careers

The course is designed to attract applicants with a recognised design, retail management or distribution/manufacturing background. With guidance from the academics and professionals in this field it is anticipated that you will go on to enter senior management positions and move up the career ladder.

Our alumni can be found working in senior positions all over the world in many fashion roles and include such well-known brands such as Aldo, Dior, Dunhill, Harrods, Hermes, Louis Vuitton, Marks and Spencer, Nordstrom, Prada Hong Kong and many more.

Several of our alumni, have also gone on to study at PhD level and to further academic research. Others have set up their own business or successfully taken over a family run business.

Read less
Easier communication, more efficient international transportation, the relocation of production and services, and a significant increase in economic migration have made the study of international business and management increasingly relevant. Read more
Easier communication, more efficient international transportation, the relocation of production and services, and a significant increase in economic migration have made the study of international business and management increasingly relevant.

This course attracts students from every corner of the globe and reflects the main areas of international business. It integrates theoretical knowledge with practical enterprise skills in a global context, and also gives you the chance to develop your knowledge and management skills so that you can pursue a career in multinational companies, overseas trade and international organisations.

Course content

A highlight for many students are the study trips and company visits organised throughout the course which provide an opportunity for networking and extending learning in new environments.

Students on this course also benefit from free access to part of the material on the course reading list.

Modules

The following modules are indicative of what you will study on this course.

Core modules
-Business Research Methods
-Financial Analysis for Managers
-Human Resource Strategies for the International Manager
-Information Management
-International Business Strategy
-International Economics
-Aspects of International Marketing
-Project

Option modules
You can also choose one module from the University's postgraduate programme, subject to approval by the Course Leader.

Accredited internship

All students on our full-time business Masters courses can apply to undertake the PG/MBA Internship Programme Reflective Practitioner Module. This is an 8 week unpaid accredited internship, which can be taken in addition to option modules and will help students to gain invaluable work experience. The internships, which are with London-based organisations, take place during the summer period. To apply, students must submit a completed application form and a copy of their updated CV to the Business Experience Team; the team then shortlist from the applications and conduct group meetings with the applicants.

Ultimately it is up to our internship employers to decide whether they would like to interview the candidate(s) and offer him/her an internship. We have received very positive feedback from both postgraduate students and employers and expect that the internship programme will continue to remain popular amongst our students.

Associated careers

Our international courses equip you with the knowledge and management skills to pursue a career in multinational companies, overseas trade and any international organisation in general management. Graduates also work in relevant aspects of the economics of international business, or as international finance specialists. Many graduates return to their countries of origin and are employed in developing international business opportunities, government or NGO institutions. A significant number of students also go on to study for PhDs.

Read less
This course is recognised highly in music business management education and will prepare you to become one of the next generation of music industry leaders and entrepreneurs. Read more
This course is recognised highly in music business management education and will prepare you to become one of the next generation of music industry leaders and entrepreneurs. All teaching staff on the course are currently working in the music industry, and every week there are a number of high-level industry guests. You will need to be a self-motivated and open-minded student, as this is an intense course, but one which can help you to progress your career across a wide range of music business disciplines.

Course content

Working with music industry leaders and organisations, the course has developed a unique curriculum. You will be able to combine a strong underpinning of key business skills (finance, leadership, organisational management, marketing and entrepreneurialism), with essential music industry management knowledge (strategic innovation and technology, intellectual property and copyright, and a focus on the live industry and digital content exploitation).

Teaching is mainly through lectures In each module there is a minimum of two assignments. The final project is a report of a minimum of 12,000 words.

Modules

The following modules are indicative of what you will study on this course.

-A&R MUSIC DEVELOPMENT
-ENTREPRENEURSHIP AND FINANCE FOR CREATIVE INDUSTRIES
-INTELLECTUAL PROPERTY AND COPYRIGHT MANAGEMENT
-LIVE MUSIC MANAGEMENT
-MUSIC BUSINESS MANAGEMENT PROJECT
-MUSIC INDUSTRY STRUCTURE, ROLE AND DEVELOPMENT
-MUSIC MARKETING MANAGEMENT

Associated careers

Graduates have gone on to work in a wide variety of creative industries, from mobile marketing through to the Arts Council. Many of our graduates are working in the music industry, with companies such as Universal Music Group, iTunes and Spotify. Our international students are working around the globe in music companies, including EMI Holland and PIAS European office, and MTV Brazil.

Read less
This Master's degree offer a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations. Read more
This Master's degree offer a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations. Depending on your choice of modules, your final award could be either Master of Arts (MA) or Master of Science (MSc).

Students on this course are eligible for an Affiliate Professional Membership of Chartered Institute of Marketing (CIM) and access to a range of professional events.

Course content

You will develop a strategic perspective and broaden your existing understanding of marketing and its integration into an overall corporate strategy and structure. You will hone your capacity for analysing complex marketing and business situations and reaching decisions on appropriate courses of action. You will also improve your career prospects in marketing and general business areas.

A highlight for many students is the residential weekend organised as part of this course – a weekend away combining presentations and workshops with great opportunities to network and get to know your fellow students.

Students on this course benefit from free access to part of the material on the course reading list.

Modules

The following modules are indicative of what you will study on this course.

Core modules – MA
-DISTRIBUTION AND PRICE MANAGEMENT
-INTEGRATED MARKETING COMMUNICATIONS IN A DIGITAL AND GLOBAL WORLD
-MARKETING CREATIVITY AND INNOVATION
-MARKETING DISSERTATION
-MARKETING RESEARCH INSIGHTS
-PRODUCT AND BRAND MANAGEMENT
-STRATEGIC MARKETING IN AN INTERNATIONAL CONTEXT
-USING CONSUMER PSYCHOLOGY TO UNDERSTAND BUYER BEHAVIOUR

Core modules – MSc
-DISTRIBUTION AND PRICE MANAGEMENT
-INTEGRATED MARKETING COMMUNICATIONS IN A DIGITAL AND GLOBAL WORLD
-MARKETING DISSERTATION
-MARKETING RESEARCH INSIGHTS
-PRODUCT AND BRAND MANAGEMENT
-QUANTITATIVE ANALYSIS FOR MARKETING MANAGEMENT
-STRATEGIC MARKETING IN AN INTERNATIONAL CONTEXT
-USING CONSUMER PSYCHOLOGY TO UNDERSTAND BUYER BEHAVIOUR

Fast-track marketing management MA/MSc

A fast-track route to the Marketing Management MA qualification is available for holders of the CIM Postgraduate Diploma in Marketing (or equivalent). Holders of this qualification will be exempt from all but two modules:
-For MA: Marketing Creativity and Innovation Marketing Dissertation
-For MSc: Quantitative Analysis for Marketing and Management Marketing Dissertation

The fees will be proportional to the number of credits studied. Dissertation (40 credits) Quantitative Analysis for Marketing Management (20 credits).

Accredited internship

All students on our full-time business Masters courses can apply to undertake the PG/MBA Internship Programme Reflective Practitioner Module. This is an 8 week unpaid accredited internship, which can be taken in addition to option modules and will help students to gain invaluable work experience. The internships, which are with London-based organisations, take place during the summer period. To apply, students must submit a completed application form and a copy of their updated CV to the Business Experience Team; the team then shortlist from the applications and conduct group meetings with the applicants.

Ultimately it is up to our internship employers to decide whether they would like to interview the candidate(s) and offer him/her an internship. We have received very positive feedback from both postgraduate students and employers and expect that the internship programme will continue to remain popular amongst our students.

Read less
The course is designed to appeal to candidates from outside the UK wishing to pursue or enhance a career in HRM that has, or may have, an international dimension. Read more
The course is designed to appeal to candidates from outside the UK wishing to pursue or enhance a career in HRM that has, or may have, an international dimension. Students study an interesting range of modules focusing on international corporate HRM, International personnel management and organisational analysis and development. This Master's specifically enables you to build a body of practical skills and theoretical knowledge around the management of organisations within different international contexts, allowing you to acquire a coherent, specialised body of relevant knowledge.

Westminster Business School is an approved centre for Chartered Institute of Personnel and Development (CIPD) and this course has been accredited by the CIPD as meeting the knowledge criteria for professional membership. This means that once you have passed the degree and given the CIPD evidence of your practice in the workplace you will gain the professional level of Chartered Membership with the joining and membership fee paid for by the university.

Course content

Students on the course will be exposed to a wide range of contemporary perspectives on key developments in and around international human resource management and organisational analysis, providing access to a range of alternative academic and practitioner views. You will explore relevant issues and what these mean for individuals and organisations at local, national and international levels.

In addition, as a student on this course you will receive a student membership to Chartered Management Institute (CMI) and access to the CMI professional network, opportunity to attend events and get the latest news from the sector of leadership and management.

Modules

The following modules are indicative of what you will study on this course.

Core modules
-Comparative Employment Relations
-HRM in a Business Context
-International HRM
-Managing Human Resources
-Organisational Analysis, Design and Development
-Project
-Research Methods and Project Preparation
-Skills of the Manager/Consultant

Option modules - Choose one of the following:
-Learning and Development
-People Resourcing
-Reward Management

Accredited internship

All students on our full-time business Masters courses can apply to undertake the PG/MBA Internship Programme Reflective Practitioner Module. This is an 8 week unpaid accredited internship, which can be taken in addition to option modules and will help students to gain invaluable work experience. The internships, which are with London-based organisations, take place during the summer period. To apply, students must submit a completed application form and a copy of their updated CV to the Business Experience Team; the team then shortlist from the applications and conduct group meetings with the applicants.

Ultimately it is up to our internship employers to decide whether they would like to interview the candidate(s) and offer him/her an internship. We have received very positive feedback from both postgraduate students and employers and expect that the internship programme will continue to remain popular amongst our students.

Associated careers

Those completing the course can be expected to find employment within HRM, either in the UK or abroad, or to continue their studies in HR-related fields. Providing a higher degree qualification in a well-established management area, the course enhances your career prospects and marketability in the professional practice of international HRM. Past students have gone on to become consultants (internal and external), HR managers, compensation and benefits managers, change management specialists, HR business partners/operations managers, civil servants, and mediators. Companies that have employed our students include Cap Gemini, PwC, Transport for London, and Visa.

Read less
This course is designed to develop the general management skills you need in the rapidly changing economic environment. Read more
This course is designed to develop the general management skills you need in the rapidly changing economic environment. As well as giving you the underpinning knowledge and understanding required to operate effectively in a managerial role, the course will develop your analysis, problem-solving and proactive-thinking skills. As the course progresses, the emphasis evolves from operational to a strategic approach.

Studying the Management MA will give you opportunities to gain immediately applicable skills and managerial awareness; whilst learning about other organisations’ processes and practices from peers and case study analysis.

Course content

Students are supported via the Virtual Learning Environment accessing their modules on the Blackboard site and availing of current journals and e-books as well as podcasts and other supporting resources. Onsite students can make appointments with librarians for specific search support or attend speaker’s evenings or study skills ribbon workshops. Each student has a personal tutor and we also provide additional support for dyslexic and disabled students.

Students who successfully complete this Master's degree are eligible for a student membership with the Chartered Management Institute (CMI). This gives you access to the CMI professional network and opportunities to attend events and get the latest news from the sector of leadership and management.

A highlight for many students is the residential weekend organised as part of this course – a weekend away combining presentations and workshops with great opportunities to network and get to know your fellow students. Additional networking events with management professionals are also organised throughout your course.

Students on this course benefit from free access to part of the material on the course reading list.

Modules

The following modules are indicative of what you will study on this course.
-Analysis of the Business Environment
-Financial Analysis for Managers
-Human Resource Management
-Managers and Organisations
-Managing Operations, Information and Knowledge
-Marketing for Managers
-Strategic Management
-Business Research Methods
-Project

Accredited internship

All students on our full-time business Masters courses can apply to undertake the PG/MBA Internship Programme Reflective Practitioner Module. This is an 8 week unpaid accredited internship, which can be taken in addition to option modules and will help students to gain invaluable work experience. The internships, which are with London-based organisations, take place during the summer period. To apply, students must submit a completed application form and a copy of their updated CV to the Business Experience Team; the team then shortlist from the applications and conduct group meetings with the applicants.

Ultimately it is up to our internship employers to decide whether they would like to interview the candidate(s) and offer him/her an internship. We have received very positive feedback from both postgraduate students and employers and expect that the internship programme will continue to remain popular amongst our students.

Associated careers

Our graduates occupy a variety of roles in both multinational organisations and small and medium-size enterprises. When you graduate you will be equipped to pursue a career in specialist areas of business, including financial services, operations, human resources, sales and marketing. Some of our graduates are employed in companies such as Accenture, Procter & Gamble and Unilever as well as the NHS and local councils.

Read less
This course offers interesting and challenging modules and options. It will suit graduates intending to work in HR, as well as those already working in the field and wanting to advance their careers. Read more
This course offers interesting and challenging modules and options. It will suit graduates intending to work in HR, as well as those already working in the field and wanting to advance their careers. Building on your understanding of the theory and practice of HRM techniques, it provides a professionally focused and research informed blend of academic and practical information, encouraging critical reflection on current HRM approaches.

Westminster Business School is a Chartered Institute of Personnel and Development (CIPD) approved centre. The course has been accredited by the CIPD as meeting the 'knowledge criteria' for professional membership. This means that once you have successfully shown the CIPD relevant evidence of your practice in the workplace, you will gain professional level of Chartered Membership, with the joining and membership fee paid for by the university.

In addition, as a student on this course you will receive a student membership to Chartered Management Institute (CMI) and access to the CMI professional network, opportunity to attend events and get the latest news from the sector of leadership and management.

Course content

The emphasis in the classroom is on blending theory and practice, problem diagnosis and the selection of managerial tools to provide the best fit with the situation. Classes are often run on a workshop basis, giving you the opportunity for to pool their experience, as well as drawing on the expertise of the tutors. You will also have the opportunity to develop essential HR practitioner skills by attending a series of practical workshops.

Modules

The following modules are indicative of what you will study on this course.

Core modules
-HRM in a Business Context
-Managing Human Resources
-Project
-Research Methods and Project Preparation
-Skills of the Manager/Consultant

Option modules - Choose two of the following CIPD modules:
-Employee Relations
-Learning and Development
-Organisational Analysis, Design and Development
-People Resourcing
-Reward Management

You will also choose two from the following additional option modules:
-Assessment and Individual Differences at Work
-Contemporary Issues in Strategic HRM
-Designing and Delivering Training
-Employment Law for HR Practitioners
-International HRM
-Management Development
-Managing Culture and Change
-Managing Diversity and Equality in Employment

Accredited internship

All students on our full-time business Masters courses can apply to undertake the PG/MBA Internship Programme Reflective Practitioner Module. This is an 8 week unpaid accredited internship, which can be taken in addition to option modules and will help students to gain invaluable work experience. The internships, which are with London-based organisations, take place during the summer period. To apply, students must submit a completed application form and a copy of their updated CV to the Business Experience Team; the team then shortlist from the applications and conduct group meetings with the applicants.

Ultimately it is up to our internship employers to decide whether they would like to interview the candidate(s) and offer him/her an internship. We have received very positive feedback from both postgraduate students and employers and expect that the internship programme will continue to remain popular amongst our students.

Associated careers

After completing the course you can be expected to develop your career within HRM, either in the UK or abroad, or to continue your studies in HR-related fields. Providing a higher degree qualification in a wellestablished management area, the course will enable you to enhance your career prospects and marketability in the professional practice of HRM. Past students have become consultants (internal and external), HR managers, compensation and benefits managers, change management specialists, HR business partners/operations managers, civil servants and mediators. Employers of our students include the BBC, Cap Gemini, Linklaters, PricewaterhouseCoopers and the Royal Household.

Read less
The MA Global Media Business, awarded by the University of Westminster is the final award, of a two-year programme managed jointly by Westminster and the Communication University of China (CUC). Read more
The MA Global Media Business, awarded by the University of Westminster is the final award, of a two-year programme managed jointly by Westminster and the Communication University of China (CUC). Conferred by the University of Westminster, the Masters degree is also licensed and recognised by the Ministry of Education of the People’s Republic of China.

Media professionals and media firms are united in their need to acquire the commercial, strategic and managerial skills to prosper in an industry undergoing constant fundamental change. This course is designed to address these needs, developing entrepreneurial leaders equipped to deal with the complex and novel challenges presented by new technologies, consumer behaviour, and evolving business models.

The course will enable you to identify and analyse strategic and operational problems and opportunities, understand, quantify and access national and international media markets, and use foresight and planning techniques to understand and respond to change. As well as being able to manage complex media projects, you will also have the skills to engage in strategic direction setting, deploy business-planning skills, and excel in leadership and implementation.

The course is delivered by academic staff with lengthy experience of advising and managing media organisations. Teaching methods are based around practical problems and include in-class exercises and individuals and group projects and assessment. Assignments will enable you to develop and apply your skills in creative project development and business planning.

The MA Global Media Business is a full-time course, delivered using a combination of full-time and intensive block mode teaching. Although a collaborative programme, the final degree is assessed and awarded by the University of Westminster, and is governed by its regulations and quality assurance procedures.

Course content

The course provides a rounded suite of managerial and commercial skills, rooted in a critical understanding of today's media and content industries, building on our role as a leader in UK media research. Practice-based assignments, such as the integrating business-planning project, play an essential role in enabling you to apply ideas and learning in a creative fashion.

The course consists of eight credit-bearing modules and an additional key skills module which includes the use of quantitative methods and software tools.

Modules

Delivery of the MA in Global Media Business is divided between Beijing and Westminster’s Harrow campus. The first semester is taught by UK faculty staff making regular visits to Beijing. They deliver the programme in intensive teaching blocks, typically of 2-4 days teaching.

Block mode teaching is interspersed by guided independent study and project work. Downloadable lectures and supplementary information is provided via the University’s Virtual Learning Environment. Tutors are also available for remote tutorials using services such as Collaborate, Skype or WeChat.

The following modules are indicative of what you will study on this course.
-DISSERTATION
-MEDIA MANAGEMENT: STRATEGY, CONTEXT AND TOOLS
-MEDIA MARKETS
-MEDIA OPERATIONS AND ORGANISATION
-RESPONDING TO A CHANGING MEDIA ENVIRONMENT
-STRATEGY IMPLEMENTATION IN THE MEDIA FIRM
-THE INTERNATIONAL MEDIA FIRM IN TRANSITION

Associated careers

Graduates of the course are working in mid-level and senior positions in analysis and consultancy, business development, content distribution, and creative team leadership. They occupy managerial roles within media organisations, project management, regulation and policy, and strategy analysis.

Graduates from the Media Management MA have found roles in a wide variety of media organisations including: CCTV, Hunan Television, State Administration of Radio Film and Television (China), the BBC, eBay, Screen Digest (UK) Deutsche Telekom (Germany) NTV (Russia) MBC (South Korea) NDTV, Hindustan Times (India) Welhoo (Finland) and Globo TV (Brazil).

Success in their Masters has allowed many to move into more senior roles within the businesses they have been working in, to transfer to new sectors of the media, or set up their own businesses.

Read less
Tourism is an increasingly important part of our lives, and the tourism industry is one of the few global industries forecast to grow in the long term. Read more
Tourism is an increasingly important part of our lives, and the tourism industry is one of the few global industries forecast to grow in the long term. Managing this rapidly growing industry to meet visitors' demands in a sustainable way is exciting and challenging. This well-established and recently updated course will give you the knowledge, analytical abilities and skills you need to make a career as a tourism professional.

We are proud that the course invariably attracts a cosmopolitan group of students from a wide range of countries and that our graduates have successful careers all round the world. The course has been top rated in academic audit and is developed with the advice of the tourism industry. You will study at the heart of London, one of the world's leading tourism destination. Site visits, integrated in the course modules, will allow you to explore a wide variety of aspects of the dynamic tourism industry.

This course is accredited by the tourism management institute (TMI) meaning you can be confident it will give you the knowledge, understanding, skills and experience which will fully prepare you for a career in tourism destination management.

Annual student feedback for the course is very positive, with teaching, staff contract and course content receiving particular praise. This reflects the tourism team's efforts to provide a valuable and effective course as well as a supportive, friendly and stimulating environment for your studies.

Staff teaching on the course are active researchers, and their teaching is informed by both their own research and their engagement with industry.

Course content

You will learn about the nature and characteristics of the tourism industry, and explore how it can be marketed, managed and planned, examining cases from around the world. A range of option modules allows you to focus on your particular interests, and to explore the links between the different aspects of tourism. A dissertation gives you the chance to research a topic of your choice in depth.

Modules

The following modules are indicative of what you will study on this course.

Core modules
-DISSERTATION
-STRATEGIC TOURISM MARKETING
-TOURISM CONCEPTS
-TOURISM POLICY AND DESTINATION MANAGEMENT

Option modules - Choose three from a list which includes:
-AIRLINE PLANNING AND MANAGEMENT
-AIRPORT PLANNING AND MANAGEMENT
-EXPLORING CREATIVE EXPERIENCES FOR ATTRACTIONS AND EVENTS
-FESTIVALS, CULTURE AND PLACE
-MEGA EVENTS
-PROFESSIONAL PRACTICE
-TOURISM AND CITIES

Professional recognition

This course is recognised by the tourism management institute (TMI) meaning you can be confident it will give you knowledge, understanding, skills and experience which will fully prepare you for a a career in tourism destination management.

Associated careers

Graduates of this course have gone on to establish careers in a wide variety of fields around the world, including working for national and regional tourism organisations in the UK and overseas, undertaking marketing roles with transport organisations such as airlines and tourism destinations, and working for companies specialising in business tourism. Some of our graduates have launched their own travel agency businesses, while others work in a variety of management roles in hotels, and in consultancy roles for tourism research organisations.

Read less
The course is designed for recent graduates seeking a career in traditional and new media organisations. It provides a combination of business and media skills designed to equip you to take up an entry-level position in today’s media organisations. Read more
The course is designed for recent graduates seeking a career in traditional and new media organisations. It provides a combination of business and media skills designed to equip you to take up an entry-level position in today’s media organisations.

You will learn how media organisations are engaging with the challenges resulting from the emergence of digital media technologies and platforms. The course introduces you to the processes by which media organisations develop their corporate strategies, business plans, marketing and production operations as they respond to radical change in the commercial environment.

The course is designed to enable you to find and take up work placements and internships at media organisations in London during the course of your studies. Our students have successfully completed internships at TV production companies like the BBC, technology companies like Google, as well as many other multimedia, advertising and news organisations in London. Some have successfully started their own businesses in the UK.

Whether you are planning a career in a media organisation or seeking to create your own new business start up, the MA International Media Business aims to provide the analytical insight, operational knowledge and planning skills you will need to prosper. The course is taught alongside a suite of Masters courses in Westminster’s highly successful Centre for Creative Industries Management.

Modules

The following modules are indicative of what you will study on this course.

Core modules
-MEDIA BUSINESS DISSERTATION
-MEDIA BUSINESS STRATEGY
-MEDIA MARKETS
-MEDIA PRODUCTION SKILLS
-MEDIA WORK EXPERIENCE

Option modules - You will take one option module in the first and one in the second semester. The following provides an overview of current option modules. At the time of publication all option modules were under review, please refer to our website for up-to-date information.

Semester one option modules
-GLOBAL MEDIA
-MEDIA OPERATIONS
-POLITICAL ANALYSIS OF COMMUNICATIONS POLICY
-STUDY SKILLS
-TECHNOLOGY AND COMMUNICATIONS POLICY

Semester two option modules - Students choose from a range of options across the school including the following:
-CHINESE MEDIA
-CORPORATE COMMUNICATIONS
-CONSUMER PR
-FASHION MARKETING AND BRAND MANAGEMENT
-FASHION PR
-PR AND NEW MEDIA
-MARKETING, CREATIVITY AND INNOVATION
-MUSIC MARKETING MANAGEMENT
-POLICIES FOR DIGITAL CONVERGENCE

Associated careers

Most graduates of the course find work in the media industries soon after graduation, some start at an entry level while others have used their knowledge and work experience to rise quickly to a more senior level. A smaller number of graduates have started their own media businesses or worked in non-media businesses.

Read less
Media professionals and media firms are united in their need to acquire the commercial, strategic and managerial skills to prosper in an industry undergoing constant fundamental change. Read more
Media professionals and media firms are united in their need to acquire the commercial, strategic and managerial skills to prosper in an industry undergoing constant fundamental change. This course is designed to address these needs, developing entrepreneurial leaders equipped to deal with the complex and novel challenges presented by new technologies, consumer behaviour, and evolving business models.

The course will enable you to identify and analyse strategic and operational problems and opportunities, understand, quantify and access national and international media markets, and use foresight and planning techniques to understand and respond to change. As well as being able to manage complex media projects, you will also have the skills to engage in strategic direction setting, deploy business-planning skills, and excel in leadership and implementation.

The course is delivered by academic staff with lengthy experience of advising and managing media organisations. Teaching methods are based around practical problems and include in-class exercises and individuals and group projects and assessment. Assignments will enable you to develop and apply your skills in creative project development and business planning.

Course content

The course provides a rounded suite of managerial and commercial skills, rooted in a critical understanding of today's media and content industries, building on our role as a leader in UK media research. Practice-based assignments, such as the integrating business-planning project, play an essential role in enabling you to apply ideas and learning in a creative fashion. The course consists of eight credit-bearing modules and an additional key skills module which includes the use of quantitative methods and software tools.

Modules

The following modules are indicative of what you will study on this course.
-DISSERTATION
-MEDIA MANAGEMENT: STRATEGY, CONTEXT AND TOOLS
-MEDIA MARKETS
-MEDIA OPERATIONS AND ORGANISATION
-RESPONDING TO A CHANGING MEDIA ENVIRONMENT
-STRATEGY IMPLEMENTATION IN THE MEDIA FIRM
-THE INTERNATIONAL MEDIA FIRM IN TRANSITION

Associated careers

Graduates of the course are working in mid-level and senior positions in analysis and consultancy, business development, content distribution, and creative team leadership. They occupy managerial roles within media organisations, project management, regulation and policy, and strategy analysis.

Graduates from the Media Management MA have found roles in a wide variety of media organisations including: CCTV, Hunan Television, State Administration of Radio Film and Television (China), the BBC, eBay, Screen Digest (UK) Deutsche Telekom (Germany) NTV (Russia) MBC (South Korea) NDTV, Hindustan Times (India) Welhoo (Finland) and Globo TV (Brazil).

Success in their Masters has allowed many to move into more senior roles within the businesses they have been working in, to transfer to new sectors of the media, or set up their own businesses.

Read less
Events and conferences play an essential role in the business, cultural and sporting life of all countries. Read more
Events and conferences play an essential role in the business, cultural and sporting life of all countries. In recent years an exciting new profession has emerged with conference/events planners and managers organising a diverse range of events, and marketing the great variety of destinations and venues in which they take place.

This course is specifically designed for people who want to enter, or make further progress in, management-level careers in the fast-expanding field of events and conferences. London is an ideal place in which to study events and conference management. A regular host of world class sports and culture events such as Wimbledon, the London Marathon, Notting Hill carnival and the London Fashion Week, as well as one-off mega events such as the London 2012 Olympic and Paralympics games and the 2015 Rugby world Cup, London is widely recognised as a world events capital. With several hundred conference venues and an abundance of international business and leisure events, London is a world leader in this dynamic industry.

Course content

This course teaches you how and why events/conferences are planned, and how the venues and destinations in which they are held are marketed. You will also learn how events and conferences contribute to enriching the lives of communities and improve communications in business, politics and professional life. The dissertation will give you further opportunity to research a conference or events topic in depth. The course is taught by experienced academics and industry practitioners, providing valuable insight into this exciting industry sector.

Modules

The following modules are indicative of what you will study on this course.

Core modules
-CONFERENCE AND EVENTS PLANNING
-DISSERTATION
-EVENTS AND CONFERENCE MARKETING
-EVENT CONCEPTS

Option modules - The course is structured to provide flexibility in module choice, allowing you to study aspects of the events industry which suit your own aspirations. Choose three from a list which includes:
-AIRPORT PLANNING AND MANAGEMENT
-EXPLORING CREATIVE EXPERIENCES FOR ATTRACTIONS AND EVENTS
-FESTIVALS, CULTURE AND PLACE
-MEGA EVENTS
-PROFESSIONAL PRACTICE
-TOURISM AND CITIES

Associated careers

Graduates from this course enter a wide range of careers, in both the private and the public sectors, in Britain and internationally. These careers range from conference and events planning, to venue management, to destination marketing. Some choose to work with specialist organisations, such as convention bureaux, while others opt to work as professional conference organisers, event managers and venue promoters. Some students go on to pursue Doctoral studies.

Read less
Marketing communications covers the selection and application of the main communication tools available to an organisation in pursuit of its marketing goals. Read more
Marketing communications covers the selection and application of the main communication tools available to an organisation in pursuit of its marketing goals. This work is often carried out by specialist agencies, and involves both strategic thinking and the development of creative solutions. It calls for a blend of research-based knowledge with the practice of high-level, often extremely creative, skills.

As part of the course, you will have the opportunity to take exams for the Professional Diploma in Digital Marketing and upon successful completion of the exams become a professional member of the Digital Marketing Institute.

Course content

The course covers the main marketing communication techniques. It provides you with a sufficient foundation in marketing to enable you to work easily with people involved throughout the marketing management process. The ultimate aim of the course is to enhance individual career advancement prospects through knowledge of how to apply academic learning to best marketing communications practice.

A highlight for many students are the study trips and company visits organised throughout the course which provide an opportunity for networking and extending learning in new environments.

Modules

The following modules are indicative of what you will study on this course.

Year-long module
-CONTEMPORARY ISSUES IN MARKETING COMMUNICATIONS

Semester one modules
-BUYER BEHAVIOUR FOR MARKETING COMMUNICATIONS
-MARKETING AND BRAND STRATEGY
-MARKETING AND MEDIA RESEARCH MANAGEMENT
-SUMMER SCHOOL

Semester two modules
-ADVERTISING MANAGEMENT
-DIRECT MARKETING AND SOCIAL MEDIA IN THE DIGITAL AGE
-PROMOTIONAL MARKETING AND EVENT MANAGEMENT
-PUBLIC RELATIONS AND REPUTATION MANAGEMENT
-INTEGRATED MARKETING COMMUNICATIONS CAMPAIGN PLANNING PROJECT

Accredited internship

All students on our full-time business Masters courses can apply to undertake the PG/MBA Internship Programme Reflective Practitioner Module. This is an 8 week unpaid accredited internship, which can be taken in addition to option modules and will help students to gain invaluable work experience. The internships, which are with London-based organisations, take place during the summer period. To apply, students must submit a completed application form and a copy of their updated CV to the Business Experience Team; the team then shortlist from the applications and conduct group meetings with the applicants.

Ultimately it is up to our internship employers to decide whether they would like to interview the candidate(s) and offer him/her an internship. We have received very positive feedback from both postgraduate students and employers and expect that the internship programme will continue to remain popular amongst our students.

Associated careers

Graduates of the course are employed throughout the world in marketing, media and communications organisations. These include advertising and digital agencies such as Mind Share and J.W.Thompson; media organisations including television, publishing, and Google; and large companies such as Procter and Gamble, and Coca Cola. Our students take up posts such as marketing managers, marketing planners, brand managers, corporate communication managers and social media community managers.

Read less

  • 1
Show 10 15 30 per page



Cookie Policy    X