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Business & Management×

National Film & Television School, Full Time MA Degrees in Business & Management

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Do you want to develop and launch a creative business or new venture with the support of the UK's most successful media business leaders? Our unique MA gives you all the tools to create the media businesses of the future – in Publishing, Theatre, Games, Film, Television, Music and Digital Entertainment. Read more
Do you want to develop and launch a creative business or new venture with the support of the UK's most successful media business leaders? Our unique MA gives you all the tools to create the media businesses of the future – in Publishing, Theatre, Games, Film, Television, Music and Digital Entertainment. Taught by over 100 major players from across the industries, at one of the world’s best media schools, this is a one-of-a-kind opportunity.

-Unique in Europe, the course gives students both the professional and personal tools to build a business that spans the creative sector.
-Taught by over 100 major business leaders across: Television; Film; Theatre; Music; Publishing; Games; and Digital Entertainment, giving alumni the best ‘address book’ in the creative industries.
-Split between NFTS campus and London students will benefit from the state-of-the-art facilities at NFTS and London’s ‘global hub’.
-Students will have the opportunity to raise real seed funding for their 2nd year project.
-Supported by media investors Ingenious, law firm Lee & Thompson and accountancy firm Saffery Champness.
-Students graduate with a completed and investor-tested business plan.
-Access to NFTS Masterclasses led by major creative figures from film, television and games.

We welcome EU/EEA Students. Those accepted onto courses starting in 2018 will have their fees guaranteed at the UK rate for both years of the course. Postgraduate students can apply for a loan to help with their studies via the Student Loans Company Loans. A £ 10,000 loan is available to contribute to course and living costs. The Post Graduate Loan is only open to EU/EEA and UK Students who normally live in England. It is not currently available to Scottish, Welsh or Northern Ireland Students. Find out more here: https://nfts.co.uk/fees-funding/funding-guide

COURSE OVERVIEW

CBEE (Creative Business for Entrepreneurs and Execs*) is the cutting-edge multi-media MA business course for those who want to succeed as business builders and business leaders in the creative industries.

Targeted at the brightest and best young entrepreneurs and executives globally, the course is brought to you by the world’s No. 1 international film, television and games School at its campus in Beaconsfield and in central London.

“This course gives young entrepreneurs in the creative industries the compass to navigate their way across those domains, with practical knowledge and practical guidance. It’s about giving a new generation of ‘makers and doers’ the best possible chance to succeed and change their world. It’s about making smart young people confident they can do something new, and showing them ways to succeed. That’s why I think this course is such a terrific idea.”
Richard Branson, CBEE course champion

“I am delighted to support this course. Building business capacity in the cultural and creative industries is vital to future competitiveness. We need entrepreneurs, financiers and managers who truly understand the creative process as well as business and commerce. My belief is that this course will make a significant contribution to achieving these goals.”
Patrick McKenna, Chief Executive, Ingenious

CBEE benefits from the unique position that London now occupies in the creative industries worldwide. Long known as a centre of excellence, innovation and commerce in the worlds of Theatre, Publishing and Music, the last twenty years have seen the city consolidate its place as the second largest global production centre for Film and Television behind Los Angeles.

In the last ten years the city has also become the second largest hub for Online/Tech and Games innovation after Silicon Valley.

With such a wealth of activity, the city has attracted a unique concentration of creative, executive and business talent across all seven domains, supported by its long-established place as a global financial hub. It hosts the European corporate HQ’s for every leading media brand from Google, YouTube, and Warners, to Penguin Random House and Sony. Yet is also home to some of the most dynamic independent players in each field, from Beggars Banquet in music to Working Title in film.

Students benefit directly from this pool of creative business talent, since course tutors are drawn directly from it. But students also benefit, as consumers, from the extraordinary vibrancy of the city’s cultural offering.

Where better in the world to train as an entrepreneur in the cultural industries?

CBEE for Entrepreneurs.
Over the course of the two years, participants looking to set up or build upon their own existing business will expect to:
-Learn the business and creative dynamics of each of the seven domains.
-Gain all the personal and professional tools needed to set up and run their own business.
-Leave with a fully worked-through business proposal or plan that has been taken to investors, partners and has been mentored by a dynamic business leader in the field.

CBEE for Executives.
Over the course of the two years, Participants already working within a business can expect to take back:
-A 360-degree view of the creative business sectors adjacent to their own existing specialisation.
-Management, legal, accountancy and planning skills that are key to the development of any business and of their own careers.
-A fully worked-through proposal for a new venture, a new division, or a new solution to an existing project or business plan proposal in need of development.

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“It is great that the NFTS is launching this new course which will teach the fundamentals of marketing and distribution in our business looking at the thinking and real practise that goes into getting a film, DVD, book or game to its public. Read more
“It is great that the NFTS is launching this new course which will teach the fundamentals of marketing and distribution in our business looking at the thinking and real practise that goes into getting a film, DVD, book or game to its public. I fully endorse the ambition of this course.” - Harvey Weinstein, Producer (The Hateful Eight, The Kings Speech, Gangs of New York, Pulp Fiction)

The Marketing, Distribution, Sales and Exhibition MA is a unique, two-year course that gives participants all the tools to pre-sell, market, distribute, retail and exhibit films, television shows and games in the digital age.

-A unique course, giving participants an unparalleled knowledge of marketing, distribution and retail
-Exclusive scholarship available from our course partners, the UK Cinema Association.
-Gain an in-depth understanding of how new and innovative media are used alongside traditional methods.
-Become an innovator and expert in this field.
-Increase employability.
-Two four week placements at major media firms.
-Take part in seminars lead by prestigious companies.
-Attend one key market in each sector – the Berlin Film Festival in MIPCOM and EGX.
-Access to NFTS's Masterclasses led by major creative figures from film, television and games.

We welcome EU/EEA Students. Those accepted onto courses starting in 2018 will have their fees guaranteed at the UK rate for both years of the course. Postgraduate students can apply for a loan to help with their studies via the Student Loans Company Loans. A £ 10,000 loan is available to contribute to course and living costs. The Post Graduate Loan is only open to EU/EEA and UK Students who normally live in England. It is not currently available to Scottish, Welsh or Northern Ireland Students. Find out more here: https://nfts.co.uk/our-courses/masters/marketing-distribution-sales-exhibition

COURSE OVERVIEW

Duncan Clark, President of Distribution for Universal Pictures International and global branding expert, renowned for worldwide success in motion picture distribution and marketing, is a supporter of the new MA: “I would thoroughly recommend this MA course to anyone interested in building a career in marketing and distribution within the film and wider creative industries. The industry is crying out for new talent and the NFTS is renowned for producing graduates with practical experience who can hit the ground running as soon as they leave.”

The digital age has revolutionised the way that audiences and consumers interact with and consume content. Film, TV, music, books and computer games are now bought and sold over a dizzying array of platforms, from traditional cinematic exhibition to premium-priced SVOD pre-releases of movies in your living room, and from boxed computer discs from retailers to free-to-play app games on your mobile phone.

This course will take participants through the process of taking a piece of content (a game, TV show or a feature film) to its market – examining how the sales, marketing, distribution and retail (or exhibition) side of each industry works from “nose to tail”. The course will also look at the emergence of new and innovative forms of media that merge traditional media with digital markets (including Youtubers, branded content among others) and the commercial side of each. By the end of the course students will be expected to have an unrivalled overview of the three key sectors and be able to move between them with ease, making them both very employable executives and marketers who can utilise multi-disciplinary skills to innovate in their chosen sector.

At the heart of the course are two four-week work placements at major media firms, alongside professionally led seminars from some of the world’s most prestigious companies.

Over the course of the two years, students will learn:

-Key branding and marketing concepts within the creative sectors.
-Sector-specific commercial and creative trends, national and international marketplace analysis
-The full distribution value chain of each of the industries – film, television, digital entertainment and computer games
-How sales, distribution and marketing coalesce to help raise finance and complete projects
-The retail ecology and process of each sector
-The legal processes underpinning rights management and the exploitation of content
-Press, PR and opinion formers within each sector, and structured within a broader context
-Social media strategy
-SEOs and digital revenues
-This course begins in January each year.

* Subject to Validation

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