This course is designed for graduates who have taken no, or a very limited amount of management or marketing in their undergraduate degree. If you wish to pursue a career in management or marketing, or to focus on a specific strategic innovation, enterprise or marketing capability, the course is suitable for you. People from a variety of academic backgrounds, including science, arts, engineering, law and social science attend this course. It is also suitable for those with professional or academic qualifications like medicine or accounting. This unique programme places great emphasis on the creative and innovation aspects of management and marketing which are essential for business careers and for the development of a knowledge-based economy.
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The MSc (Management and Marketing) is delivered using a combination of:
MSc (Management and Marketing) is designed for those who have taken no, or only a very limited amount of management or marketing in their undergraduate degree. If you wish to pursue a career in management or marketing, or to focus on a specific strategic innovation, enterprise or marketing capability, this course will suit your needs.
This unique course places great emphasis on the creative and innovative aspects of management and marketing which are essential for business careers and the development of the new knowledge-based economy.
In Part 2 of the course, from April until late August, you will pursue either a five-month research internship or an industry-focused research/consultancy project that will apply and develop what you have learnt in Part 1
The nature of any management and marketing course means that on completion of the course you will be broadly equipped to seek employment in the widest possible range of industries. The theoretical foundation and skills provided will enable you to approach career opportunities with vision and flexibility, and to switch careers with greater ease, in line with your own changing career plans and with the entrepreneurial expectations of the modern economy.
People who have graduated from this course have found employment in a wide variety of industries, including:
Recent graduates have found employment in a variety of companies, including 2FM Radio, Apple, Cork County Council, Kerry Group, Musgrave Group, Linklift, Aon Hewitt, etc.
Support continues after you graduate. We maintain regular communication with our graduates and aim to keep them informed of employment opportunities relevant to their career plans and ambitions. Where graduates desire it, we maintain a database of their current status as information for prospective employers.
For MSc (Management and Marketing) (NFQ Level 9, Major Award)
On successful completion of this programme, students should be able to:
For Postgraduate Diploma in Management and Marketing (NFQ Level 9, Major Award)
On successful completion of this programme, students should be able to:
This MSc course prepares students for a career in dynamic food businesses to play a lead role in the analysis of key sectorial issues and strategic management of the food industry. The balance of modules on this programme reflects the global nature of the food industry. Students will expand their knowledge of food, the food consumer, innovation in food and the decision-making processes in companies that develop, brand, distribute, and sell food products. Through practical application, this programme will equip graduates with analytical, communication, business and presentation skills, which are required and highly valued by the industry. Graduates from the MSc in Food Business and Innovation course pursue employment opportunities in the food sector (international corporations, SMEs, start-ups and food agencies) and non-food sector (banks, market research firms and higher education) as the skills acquired are highly transferable.
The MSc in Food Business and Innovation is delivered over 12 months and includes a Food Industry Centered Research Project.
A central part of the MSc in Food Business and Innovation is a Food Industry Centred Research Project with the opportunity to work in a food firm, food agency, university, bank or related establishment, where students gain valuable work experience and apply the theoretical skills developed through lectures and capstone style seminars. Additional unique features of the MSc in Food Business and Innovation programme include: an in-depth introduction to the national and international food sectors; a unique blend of relevant courses that are relevant to both established food firms and start-ups; and an introduction to leading edge food research issues, innovative teaching methods (including boot-camps) and exposure to digital marketing methods.
The Programme provides the graduate with the expert skills to analyse the key issues impacting on food chains: changing consumer demands and demographics; food supply chain management and structural changes at retail level; food safety and consumer behaviour; consumer acceptance of novel foods; new food product development opportunities; the evolution of functional foods and the marketing of health-enhancing foods. The course is ideally suited to graduates who seek employment opportunities in Market Research, Consumer Research, Food Business Management, Product Marketing and Brand Management, New Product Development, Food Retail Organisations, the Financial Sector as Food Analysts, Research Institutions and Policy Organisations, and organisations that support food firms nationally and internationally.
What can I do after I graduate with a MSc in Food Business and Innovation?
Problem solving, creative thinking, communications, strategic thinking, entrepreneurship skills
Occupations associated with MSc in Food Business and Innovation
Food Sector: Market Research, Consumer Research, Food Business Management, Product Marketing and Brand Management, New Product Development.
What are our Graduates Doing?
Graduates on sister programmes have secured employment in international food and non-food firms (Glanbia, Ornua, Kerry, Britvic, Danone, Aldi, Dawn, AIB, LinkedIn), banks, food agencies (Bord Bia, UK Home-Grown Cereals Authority, Teagasc), brand management and marketing departments (Kerry Foods, Musgrave Group, Nestle), non-food agencies (Enterprise Ireland, IBEC, Bord Bia), market research firms (AC Nielsen, Spark Market Research, Dunhumby) and in Higher Education (CIT, WIT, University of Lancaster).
Participants can complete their placement either in Ireland or abroad, depending on their interests
On successful completion of the MSc in Food Business and Innovation, students should be able to:
The MSc in Food Business and Innovation is a full-time 12 month programme. In Part I, you will need to be available to attend classes and seminars from Monday to Friday (inclusive). During Part II of the programme, you will complete a full-time Applied Food Industry Centred Research Project under the guidance of an academic and industry mentor.
The MSc in Food Business and Innovation programme is taught by academic staff of the Department of Food Business and Development and Management and Marketing. In addition, invited guest lecturers, adjunct professors and experts with a broad range of national and international experience will also contribute to the programme.
You will be assessed by examinations, continuous assessment and a Food Industry Centred Research Project report.
The MSc in Food Business and Innovation programme is taught by academic staff of the Department of Food Business and Development and Management and Marketing. In addition, invited guest lecturers, adjunct professors and experts with a broad range of national and international experience will also contribute to the programme.
The MSc in Strategy and Innovation is ideal for those who are interested in developing the skills needed to identify and solve operational and strategic problems that real organisations face. Stu-dents develop a blend of individual competencies necessary to be successful managers, including teamwork, communication, and leadership skills, coupled with organisational level insights into how firms can design strategies and innovate to deliver value for customers. It is suited to both recent graduates interested in developing a graduate management career and experienced managers and entrepreneurs interested in developing the skills and capabilities necessary to develop and implement strategic initiatives and lead organisations.
If you are a recent graduate seeking to build a career in management; mid-career specialist looking to move into management; or a senior manager wondering how to build effective, efficient, and innovative solutions for the operational and strategic problems of your organisation; then this is the master’s degree for you.
Managers face a constant tension between managing the operational challenges of today and ensuring that they can lead their organisation to success in the longer term. How do you lead people? How can you find the resources needed to build a more successful organisation? How do you choose to focus your team’s energies between competing opportunities and challenges? The MSc in Strategy and Innovation provides you with the knowledge and skills necessary to identify and solve operational and strategic problems that real organisations face. Successful managers need to be able to analyse problems, make decisions, work in and lead teams, communicate solutions, and find innovative and effective ways to translate strategies into action. Our approach to learning is to blend the development of advanced specialist knowledge and capabilities with practical application. Our programme is focused on your career success. We develop skills that you need to be an effective manager.
Our learning blends developing individual analytic capabilities with team work, leadership, and communication skills. Strategy and Leadership modules provide you with analytic capabilities to decompose complex problems, devise solutions, and apply your skills in practice through experiential learning modules such as Strategy Live. Innovation, Digital Business, and Finance modules provide you with the practical skills necessary to transform organisations to create value for customers. Career Planning and Development and research modules equip you with tools and resources to develop your own career strategy and how to solve real problems. The capstone of the programme is a paid Work Placement, Dissertation, or Business Research Project where you learn to apply the lessons to a real-world issue. Modules are generally taught in blocks of two days every two weeks.
Modules may include the following:
Strategic Management
Career Planning and Development
Digital Business
Innovation
Strategy Live
Financial Management
Leadership
Actionable Insights through Research
Business Research Project / Dissertation / Placement
Duration: 1 year Full-time
The MSc in Innovation in European Business (MSc IEB) is delivered by three international partners: UCC, Ireland; Institut Supérieur du Commerce de Paris, Paris, France; and HU University of Applied Sciences, Utrecht, The Netherlands. The MSc IEB is designed to meet the needs of industry by training you to understand innovation and change within an international perspective. Businesses often find that young professionals have management skills and knowledge but lack creativity and an awareness of the specific challenges required to implement and manage innovation. In this course you will be trained to understand how to manage dynamic environments
The MSc in Innovation in European Business is a 15-month (90 ECTS) taught course taking place across three locations in Ireland, France and the Netherlands. The course will provide you with valuable skills in business, management and analysis. You will gain state-of-the-art knowledge on how to implement and manage sustainable innovation. This will be achieved through a series of modules organised around the innovation cycle in organisations, vision–development–implementation–management and seminars on innovation in Europe. You will learn to focus on business deliverables and business interactions through a company placement and also by presenting a research project as a dissertation.
Key elements of the course:
“Citibank are very encouraged by the development of the MSc in Innovation in European Business. Innovation is key to the smarter economies of the future and this course will prepare you to fill a wide variety of positions related to the management of the innovation cycle in modern organisations. The skills you will acquire in this ground-breaking course are critical skills for many industries and businesses.”
Gavin Callan, Head of Research and Academic Collaboration for Citi's Research, Development, innovation and Learning (RDiL) Centre, Dublin.
The MSc IEB also enjoys participation from staff from:
The MSc IEB offers study periods at three different campuses in three different countries in Europe, as well as a six-month industrial placement which typically takes place in a European country, although students can decide to look further afield.
The MSc in Innovation, Commercialisation and Entrepreneurship, known as the MSc(ICE), is a one-year, taught, multi-disciplinary master’s programme. The MSc(ICE) will provide you with an integrated professional practice skil- set in the theory and practice of innovation, technology commercialisation and entrepreneurship.
This programme, offered through UCC’s College of Business and Law, has been developed to meet the emerging opportunities presented by new technologies, growth in knowledge-based and service-based sectors, globalisation, and the increased focus on outsourcing by traditional enterprise. The MSc(ICE) programme allows you to consider, create and grow entrepreneurial ventures, both within existing organisations and in high-tech start-ups.
This course offers you the chance to improve your entrepreneurial skills. Two students from the inaugural intake of the MSc(ICE) have been highly commended at the recent Intel Challenge held in Poland.
MSc(ICE) students Gillian Barrett and Brian Corish produced the business plan for Zooplar which was the Irish nominee for the Intel completion. This followed their success at the Enterprise Ireland ‘Think Outside the Box’ Competition earlier in 2012.
For MSc (Innovation, Commercialisation and Entrepreneurship) (NFQ Level 9, Major Award)
On successful completion of this programme, students should be able to:
For Postgraduate Diploma in Innovation, Commercialisation and Entrepreneurship (NFQ Level 9, Major Award)
On successful completion of this programme, students should be able to:
Awarded the Best Postgraduate Course in Ireland in 2018 (IT), 2017 (IT), 2016 (IT), 2015 (Business), 2014 (IT) & 2013 (IT)
This is a conversion course with an excellent employment record. It provides you with a coherent set of skills which are essential in building, managing and leveraging effective and efficient information systems (IS) for organisations. MSc ISBP graduates will acquire the skills necessary to manage and leverage IS for problem-solving, value-generation and cost savings.
This is a 12-month intensive course with industrially mentored collaborative projects.
Part 1 takes place from September to May.
Part 2 consists of a collaborative industry research project. This will give you a practical experience of a research project in a business context. This collaborative project will allow groups of students to specialise in an assigned industry sector (e.g. financial services, technological, pharmaceuticals, government, retail/distribution) in the context of a research project carried out under the supervision of an industry expert and an academic specialist. Groups will develop a proposal and carry out fieldwork in order to produce a report on their topic.
MSc ISBP develops highly competitive and desired business and IT graduates. In fact, the 2016 and 2017 graduating classes have achieved virtually 100% employment. MSc ISBP graduates are employed nationally and internationally as business analysts, programmers, managers, web and database developers, project managers, auditors, researchers, business intelligence consultants, marketing managers and consultants in industry sectors reliant on IS.
Ranked in the Top 30 Business Schools globally and No. 1 Business School in Ireland
