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In its recently published study from October 2018 called “ The Business Value of Design ”, the global consulting firm McKinsey & Company demonstrated that companies who regard design and the employment of creativity as principal drivers in their value-generation outperform industry-benchmark growth by as much as two to one. Read more
Professional roles in the field of design are constantly in flux. Contemporary design has to encompass the traditionally physical, as well as new digital media. Read more
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