This innovative, industry-facing programme allows you to work either in a cross-disciplinary way or in a specialist area of study. You will identify the key transferable skills to help you create or respond to career opportunities or undertake further research.
It will lead you to expore scenario building foresighting and future proofing as important factors in establishing the direction of your work and potential developments in design, communication and cultural industries.
It prepares you, as a creative individual, for professioinal practice in the development of new business ideas, products, systems and artefacts, and provides a stimulating environment to support high-level enquiry into emerging and future aspects of creative practice, through individual and collaborative action.
The programme begins with group research projects, sharing information and references from diverse sources. Collecting and analysing information from a theme of common interest helps to develop awareness of the subject from multiple perspectives. Stage one involves the development of professional skills, ideas, research, project work and the opportunity for co-working, partnerships and collaborations. The enterprise potential of your interests is evaluated and innovative outputs are proposed.
Stage two allows time to prepare, research and develop project proposals, culminating in a feasibility study for a negotiated major project. Preparation for this major work includes extended reading, visual and experiential references, critical thinking and the collection and analysis of information.
Stage three enables you to direct and display your major project work, supported by regular tutorial contact and studio interaction. You show future ambitions and plans for the project including how it may be distributed or realised beyond the University.
Modules offered may vary.
How you learn
At MA level it is vital that you take an active role in structuring your own learning, and engage with the relevant methods and underpinning theories of your discipline. The use of a variety of methods, including tutorials, seminars and workshops, enables key principles to be applied to the day-to-day interaction between participants. Projects form the basis of the modules on your programme and provide a wide range of experience in various areas of the discipline.
An intrinsic aspect of your main study area and its supporting subjects is research. You need to find and make sense of a wide variety of information from books, newspapers, journals, magazines, websites, archives and many other sources, then analyse and discuss your findings to inform the creative process. Lectures and briefings are used to introduce topics and to impart key aspects of disciplinary knowledge, usually to larger groups. The development of practical and professional skills demands hands-on experience, informed by subject knowledge and critical understanding. Practical workshops are used to introduce specific skills, followed by independent learning, project work, tutorials and critiques.
Critical reflection is key to all successful problem solving and is therefore essential to the design process. You are expected to test and assess your solutions against design criteria which you develop in the light of your research.
How you are assessed
Various assessment methods are used throughout all of the modules and are specified in the module handbooks. These are primarily what we call in-course assessments, where you submit work during the delivery of the module rather than sit timed examinations at the end. Design modules are generally project based and primarily assessed through appraisal of a portfolio of work, often accompanied by a verbal presentation. Design work is largely developmental and you are assessed on the process by which you achieve your solutions as well as the result, so it is essential that you provide clear evidence of your development work.
Graduates have the opportunity to go on to a range of design-related employment, develop new enterprise propositions or receive project funding to take their ideas to market. Further study at doctoral level is also an option.