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Brand Academy educates the brand experts of the future

Brand Academy educates the brand experts of the future

Brand Academy is the first university worldwide focusing on brand thinking. We combine scientific methods with practical projects and a strong Eurasian focus. We shape innovators and problem solvers of the future, not only by conveying up-to-date knowledge about branding, but also by developing strong personalities.

Learn from international experts and practitioners

At Brand Academy, you will learn in small groups and a creative atmosphere, together with carefully selected international students who are as motivated and passionate as you are. A network of experienced professionals will accompany you on your way to an international career.

Leading brand companies and well-established agencies are eager for new talent and fresh ideas. They invite Brand Academy students to cooperate on projects. This allows you to apply the skills you’ve acquired, to solve real problems and to make valuable contacts for your career.

Brand Academy educates the brand experts of the future

Three Master‘s programs that will turn you into a brand expert

Brand Innovation M.A. – Marketing & Innovation

In our Master’s course Brand Innovation with a focus on Marketing & Innovation you will learn to use new technologies and tools to create products and innovative brands in the digital age.

We live in times of constant change. That’s why innovation is at the heart of your studies. We teach methods and techniques to help you find innovative solutions, develop exciting products and reach target audiences.

Learn how brands and products can be meaningfully renewed. You will familiarize yourself with technologies and tools such as AI, VR or big data.

Brand Innovation M.A. – Design & Innovation

In our Master’s course Brand Innovation with a focus on Design & Innovation you will learn how to develop digital innovations and use disruptive technologies in order to create exciting products and services.

Creative minds and digital problem solvers are in high demand, especially when they know how to apply new technologies to create something meaningful.

We teach methods and techniques to help you generate innovative solutions and understand the modern digital user. Together with professionals, you will create digital worlds, develop user journeys and prototypes, as well as your own applications for AR and VR.

Brand Innovation M.A. – Entrepreneurship & Innovation

In our Master’s course Brand Innovation with a focus on Entrepreneurship & Innovation you will learn everything you need to found a successful company or to advise others on how to do so.

Understanding digital changes and innovations, developing sustainable business strategies, ensuring long-term growth – these are invaluable skills. During your studies you will learn what great business ideas look like and how to create a company out of one. Discover different business models and ways of financing a startup, learn to understand financial success indicators and apply agile techniques of product development.

Innovation is at the heart of your studies. You will dive into new technologies such as AI, VR, AR, Blockchain or Big Data, get valuable input in terms of growth hacking and learn all about brand positioning.




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