Masters degrees in Electronic Media offer advanced training in the theory, management and practise of human communication through digital means. Consideration is particularly given to economics and the financial aspects of the digital industries.
Courses range from taught MA and MSc degrees to research oriented MRes and MPhil programmes. Entry requirements normally include an undergraduate degree in a relevant subject such as Media Studies or Journalism.
Electronic Media typically covers all forms of broadcast or storage media which takes advantage of electronic technology, and encodes a message of some form. This can include TV, radio, the internet and even mobile apps and interactive media such as games.
As well as exploring technical innovations within the digital media industry, you will analyse its role in society at large and the relationships formed with its audiences. For example, you could explore user-centred product design, the globalisation of electronic media, the culture of the internet, or even practices for online governance.
Careers are highly diverse, with roles ranging from frontline design of products and technology, to strategic management of online websites, including newspapers and magazines.
This programme lets you explore the space of contemporary philosophies as they influence and are impacted by computers, networked communications and ubiquitous media. It includes compulsory coursework, option courses and the opportunity for original research, packaged in manageable work units.
You will be researching alongside students studying more technical courses, and can dip into these. The programme examines theories and philosophies of digital media, technological change, the mass media, gaming, data mining, computation, artificial intelligence, and the social and cultural contexts in which such developments take place.
Students of this programme will be part of a dynamic community of researchers, exploring many aspects of computing: its social ramifications, social media, the world of e-commerce, e-entrepreneurship, e-learning, project-based composition and artistic works, digital architecture and urbanism, new media consumption practices, the co-creation of media, changes to the household, links between vision and sound, and more.
Students on the programme benefit from access to a broad range of expertise and research in digital media and culture.
All of our research students benefit from ECA’s interdisciplinary approach and all are assigned two research supervisors. Your second supervisor may be from another discipline within ECA, or from somewhere else within the College of Arts, Humanities & Social Sciences or elsewhere within the University, according to the expertise required. On occasion more than two supervisors will be assigned, particularly where the degree brings together multiple disciplines.
The programme comprises the following components:
Graduates will be able to contribute knowledgeably and critically to debates on digital media and its social, cultural and theoretical contexts.
Visit our website for more information on fees, scholarships, postgraduate loans and other funding options to study Digital Media at Swansea University - 'Welsh University of the Year 2017' (Times and Sunday Times Good University Guide 2017).
The MA in Digital Media offers an innovative interdisciplinary and multidisciplinary approach to contemporary technology and new media, drawing upon expertise in Media and Communication Studies.
The MA in Digital Media examines some of the key issues confronting twenty-first century global societies through a dynamic programme that combines theoretical and applied perspectives.
Digital Media students will be encouraged to apply media theory, political and social theory and research tools in analysing and understanding digital media. The MA in Digital Media explores key historical, policy and practice dimensions of new media as well as focusing on research methodologies for those undertaking research on digital media and technology.
The Digital Media course is split across the year. Students will take three modules in each academic semester (a total of six modules) and then complete a dissertation over the summer. The dissertation component allows you to write a 16,000 word dissertation, which will draw on issues and themes developed throughout the year.
Modules on the MA in Digital Media typically include:
• Thinking About Digital Media
• The Digital Edge
• PR Branding and Promotion
• The Business and Politics of Digital Media
• Global Media
• Professional and Promotional Writing
• Digital Skills and Defence
• Online Journalism
Students interested in digital media and new media technologies, from a media studies, politics and international relations, humanities, social science, computer science or related background. Professionals interested in the challenge of digital media both in terms of their professional practice, but also related to fields in policy research and public administration. Students interested in
preparation for postgraduate research, MPhil or PhD, or who wish to develop skills and knowledge related to digital media.
-To enable you to develop an advanced understanding of digital media, through contemporary theories and advanced research work.
-To help you to understand the development of digital media and technology historically, through a number of theoretical perspectives, which give a context to contemporary discussions and controversies in the field.
-To appreciate the role of digital media technology within wider social, political and economic contexts, including the implications for policy formation.
-To enable you to acquire research skills enabling you to conduct thorough research into digital media; also to enhance your critical, theoretical and analytical abilities, and your written and oral communication.
Career expectations are excellent for Digital Media graduates. Companies, nonprofit organisations, government and the public sector value the fact that our students have developed a range of critical abilities, a creative and innovative approach to problem solving, and skills in detailed analysis and presentation of research. Our Digital Media Graduates go on to work in journalism, broadcasting, web-design, advertising, publicity, arts and cultural bodies, or even to go on to study a PhD.
“I thoroughly enjoyed studying the MA in Digital Media. The course and its faculty have broadened my horizon not only in new media but other subjects, such as computer science and politics. If I haven’t yet succeeded in making the reader envious and inspired to take this course, I would only conclude by mentioning that you would miss out on lectures worth experiencing.”
Tejeswini Krishnan, Digital Media, MA
This distinctive programme allows you to think about the critical and creative relationships between film, photography and the media, while developing your skills to produce projects of your own.
A major independent project sits at the heart of the course, supported by modules that put your practice into the context of contemporary debates. You’ll explore the different critical approaches to the making and consumption of photography and film, allowing them to inform the short film and photography projects you’ll work on.
It’s a flexible programme which allows you to choose from a range of optional modules to focus on topics that suit your own creative and critical interests. You could study cultural policy, international film industries, film and TV writing, feminism in the media and more.
You’ll be taught by leading researchers and practitioners in the field, and our cutting edge research will inform all your teaching.
Our School has a range of fantastic facilities to support your studies. The 58-seat Phil Taylor Cinema is equipped with Dolby Digital sound and high-definition projection facilities, as well as projectors for 16mm and 35mm film.
You can also work on your own projects in our 44 editing suites, equipped with Avid Media Composer editing software and Adobe Creative Cloud. The fully equipped TV studio also has a large green screen area, lighting and photo-flash facilities. We also have a track and dolly, sliders, Glidecam and various cranes, and you’ll have access to a new photographic dark room.
We also run a loans service where you can borrow a range of HD digital camcorders and various Canon stills cameras to help with your project work.
The whole programme is based around a major independent project. You can choose to complete a dissertation and take classes developing your knowledge of research methods to support your work. Alternatively, you can complete a short film or photography project that you’ll exhibit at the end of the programme.
The modules you study throughout the year give you the theoretical and contextual knowledge you need to inform your project, as well as developing your skills in filmmaking and photography.
You’ll study two core modules. One will explore the links between photographic creativity, optical science and the nature of cinema and allow you to work on a short film project. The other will look at the historical development of photographic practice, contemporary issues and debates.
Alongside these modules you’ll choose from a range of options to focus on topics that interest you, from film industries around the world to new media, cultural policy, communication and development, television narrative and more.
If you choose to study part-time, you’ll complete the MA over two years, instead of one, taking fewer modules each year.
We use learning methods that reflect the diversity of the programme, including workshops, lectures, seminars, group learning, tutorials and film screenings. Independent study is also a vital element of the programme, since it allows you to develop your skills and explore your creativity in practical work.
We also use different methods of assessment, some of which will depend on the modules you choose. These are likely to include portfolios of practical work, group and individual projects and reports, essays, literature reviews, case studies, presentations, scripts and commentaries.
This programme will give you a broad base of knowledge and skills across two important forms of communication. It will also equip you with cultural awareness and advanced skills in research, analysis, interpretation and oral and written communication.
We encourage you to prepare for your career from day one. That’s one of the reasons Leeds graduates are so sought after by employers.
The Careers Centre and staff in your faculty provide a range of help and advice to help you plan your career and make well-informed decisions along the way, even after you graduate. Find out more at the Careers website.