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Wine Tourism Innovation (WINTOUR)


University of Bordeaux Masters Programs

About the course

This international Master program offers a truly integrated study program that takes advantage of the tourism and oenology expertise of three universities and regions of Europe.

The Erasmus Mundus Master in Wine Tourism Innovation (WINTOUR) offers a truly integrated study program that takes advantage of the tourism and oenology expertise of three universities and regions of Europe: Rovira i Virgili University (Tarragona, Spain), the University of Porto (Portugal) and the University of Bordeaux (France). 

These universities are located in highly attractive touristic areas, recognized with the label of UNESCO Human Heritage, and have a long tradition in wine, producing specialty wines such as sparkling, fortified, aged red and sweet.

Program objectives

  • Prepare broadly trained,

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Entry Requirements

Have completed a Bachelor or Master degree (minimum 180 ECTS) in the fields of Tourism, Economics, Management, Marketing, Languages, Natural and Experimental Sciences (e.g. Oenology, Biotechnology, Food Technology, Agriculture), or closely related subjects.

Personal motivation, prior work experience in the field, as well as linguistic skills in languages other than English (especially Spanish, French or Portuguese, the languages of the organizing institutions) are important elements in the selection process.

Candidates must present a recent English language certificate, at least a B2 level according to the CEFRL (official test certifications from Cambridge ESOL, IELTS or TOEFL are accepted).



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