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Business & Management
Business
Hospitality, Leisure, Sport, Tourism & Transport - Tourism
Management Studies
Marketing - International Marketing
Glasgow
United Kingdom
On Campus
About the course
Why this course?
The MSc Tourism Marketing Management Programme offers a complete introduction to marketing management within the international tourism industry and prepares you with the knowledge and skills demanded by leading organisations worldwide. It reflects the dynamic and technologically innovative nature of contemporary marketing and you’ll gain insights into the technical and personal skills necessary to pursue a future career in tourism.
Students in this programme come from a variety of academic backgrounds, with first degrees as diverse as physics and philosophy, and they always contribute a spectrum of perspectives, as befits a world leading masters programme. Undergraduate studies in Tourism or Hospitality are not a prerequisite of this programme.
What you’ll study
You’ll study
Read more about this course
Entry Requirements
First or second-class Honours degree, or overseas equivalent.
English language proficiency at IELTS 6.5 minimum.