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Strategic Marketing and Practice MSc


University College Cork Cork University Business School

Full time September MSc 12 months full-time

About the course

The MSc in Strategic Marketing and Practice at Cork University Business School will give you the specialised skills and knowledge to become a successful marketing leader. The one-year progressive programme will build on the knowledge and skills acquired at an undergraduate level enhancing employability through developing your ability to contribute to real needs of the business community. The programme will provide crucial practical experience through undertaking an applied research and consultancy project in collaboration with an industry partner to develop strategic marketing instincts and creative abilities, enhancing your professional expertise and personal development. You will develop leading edge skills sought in the workplace including, for example, the development of customer

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Entry Requirements

At least a Second Class Honours Grade 1 or equivalent in an honours primary degree (NFQ, Level 8) in a relevant subject (e.g. business, management or marketing).

Applicants should refer to View Website to determine the equivalent standard for their own country.

In exceptional circumstances consideration may be given to applicants who do not meet the above criteria but who have three years relevant professional experience, subject to approval by the School of Business.

As places are limited, all eligible candidates are not guaranteed a place on the programme.


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