Strategic and Digital Marketing PhD/MSc by Research

University of Gloucestershire    School of Computing, Business and Social Sciences

Full time & Part time February, October Research Only 2-4 years
Business & Management (5)

FindAMasters summary

Are you passionate about strategic and digital marketing? Our Strategic and Digital Marketing PhD/MSc by Research programme is designed to provide you with the opportunity to delve deep into this exciting field. With a strong focus on applied research, you'll be supported by a knowledgeable supervisory team and have access to a wide range of expertise from over 50 academic staff. Our programme offers specialisms in consumer culture, digital environments, destination marketing, and sustainable tourism. The entry requirements include a 2.1 honours degree or equivalent for MA/MSc by Research, and a relevant master's degree for PhD applicants. Don't miss the chance to present your ideas at national and international conferences and contribute to driving new knowledge and professional practice forward.

About the course


As a research degree candidate, you’ll be supported by a supervisory team with expertise in your subject and/or research approach. Our specialisms include consumer culture and identity, digital environments, destination marketing and sustainable tourism.

A research degree will open the door to work in full-time research or teaching, or provide a greater understanding of professional practice. Postgraduate researchers are able to draw on a wide range of expertise from more than 50 academic staff.

We also provide on-going research support in the form of webinars and seminars, and encourage you to participate at our conferences.

Read more about this course

Entry Requirements

MA or MSc by Research/MRes:
At least a 2.1 honours degree or equivalent qualification in a relevant subject area.

A master’s degree or equivalent in a subject area relevant to the proposed research topic.

EU and international students need IELTS 6.5 overall (with a minimum of 6.0 in writing and 5.5 in any other component) or equivalent.
If you meet the entry criteria you will be offered an interview with an academic member of staff, either in person or online.


To find our Programme Fees please look at our webpage.

 Course Content

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Where will I study?

Where is University of Gloucestershire
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