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Accredited by the Chartered Institute of Public Relations, this course will prepare you for a career in the energetic world of public relations.

You’ll learn how to write successful press releases and gain a thorough understanding of media relations. As well as PR strategy and campaign planning, you’ll also spend time looking into digital communications and develop skills in both client and media management. 

You’ll also explore corporate communications, and spend time learning about crisis management and protecting a brands reputation – critical skills for successful public relations.

Real-life experience beyond the classroom

Regular guest lecturers will give you an insight into the current issues facing the industry today. They’ll also provide you with valuable networking opportunities to build connections with the region’s thriving PR and communications industry.

Spend time working with real clients. You’ll create effective press packs and put your newly acquired PR skills into practice.

This course will also allow you to explore opportunities to intern with a professional agency, gaining first-hand experience and strengthening your professional CV.

Features and benefits of the course

  • Accreditations – our accreditation from the Chartered Institute of Public Relations (CIPR), and partnership with the Public Relations Communications Association, lets you access resources, networks and further training.
  • PR opportunities – Manchester is home to MediaCity, major companies in a range of sectors, and PR agencies of all sizes. 
  • Inside knowledge – our teaching team have years of experience and are deeply involved with the CIPR and the local industry scene. 
  • Inspirational practitioners – the CIPR's 70 at 70 list features Programme Leader, Wendy Moran, among influential figures who have made an outstanding contribution to the PR industry. #CIPR70
  • Live projects – plan and run public relations campaigns for real clients and open up doors to potential career paths.
  • Career-boosting events – access professional conferences and training through your free membership of the PRCA.
  • Industry connections – take advantage of our extensive industry connections and guest speakers. Network and seek work experience opportunities.
  • Employability – With a wealth of practical skills and real-world experience, you’ll be equipped to explore a variety of roles in the public relations and communications industry.

Visit the Public Relations - MSc page on the Manchester Metropolitan University website for more details!





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