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Course content

Introduction

Gain practical skills and expand your knowledge of design principles, research methodologies and theory with this postgraduate certificate. Explore visual language, typography, colour and information design through set and self-initiated projects. This course offers an intensive vocational route in the graphic design profession and is an ideal option if you need a bridge to Masters study.

Content

London College of Communication’s vocationally-focussed Postgraduate Certificate will help you to build practice-based and professional skills in the highly diverse field of design for visual communication.

Visual communication is a process by which ideas are made visible and conveyed through media to enhance meaning, experience and understanding. This one-year intensive course re-examines the relationship between design principles, research methodologies and the related theoretical contexts.

The programme is ideal for those from diverse academic backgrounds who wish to extend and develop their prior experiences through visual communication. Students on the course have previously studied subjects from molecular genetics to English, architecture to textiles, micro-biology to fine art and product design to geography. The course is a confidence-building bridge to Masters study as well as providing the foundations for professional career development.

You can expect to become part of a unique learning community made up of staff, guest speakers and fellow students from a diverse range of creative disciplines and cultures. Through tutorials, set and self-initiated projects, workshops and group discussions, you will gain a deeper understanding of the design process that will enhance your practice. Visual language and grammar, typographic hierarchy, symbol design, graphic representation, identity and information visualisation are just some of the areas you will explore.
Personal projects will provide you with a foundation in the principles of visual communication whilst engaging with postgraduate level research methods and conceptual development. Examples of personal projects include: mapping directional devices in the city; the promotion of a typeface; visual analysis of people flow and visual surveys of lettering. Graduates from this course have found employment within high profile international creative agencies, design management, teaching and professional practice. Some have established their own design studios, while others have gone on to achieve highly at Master’s level.

Structure

The Postgraduate Certificate Design for Visual Communication has three components:

Research and Development
Design Resolution
Professional and Academic Context

The course includes: visual language and grammar; typographic hierarchy; narrative and sequential design; symbol design; graphic representation; identity; information visualisation; as well as opportunities to pursue projects of individual interest.

Visit the PgCert Design for Visual Communication page on the University of the Arts London website for more details!

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