MSc Media Management and the Creative Industries

"Before to coming to QMU, I studied Professional Communication at Toronto Metropolitan University. After graduating, I worked at a Canadian Broadcast and Entertainment company called Corus Entertainment. I worked in their In-House Media agency as an On-Air Promotions Coordinator. My job involved executing on-air marketing and media plans through scheduling promotions for Corus’ programmes on various TV stations and Video on Demand services."

"I chose to study at QMU because of the great course and career focused module options, which covered areas that I wanted to focus on in my career, particularly media and policy within the creative industries.

"I chose the course because the course seemed so unique. The core modules spoke to my interests in media policy and the elective options gave the opportunity to explore various fields and aspects within the media and creative industries, such as marketing, event planning, and strategic communications. I was able to explore various interests within the field and pursue subjects that interested me the most through the dissertation module.

"What i enjoyed most about the course was writing the dissertation. I loved the independence and working closely with a supervisor on ideas and execution. It was great to be able to focus on a topic I am passionate about and was developing expertise in. Completing the dissertation was extremely rewarding.

"One of QMU's strong points is its work in preparing students for careers. Lecturers are well connected with industry and we were lucky to get exposure to specialists working in industry. The course highlights for me were the guest lecturers in the Media and Creative Industries module. The guests included industry professionals from a variety of fields within the creative industries such as film, radio, broadcast, fashion and so on. Their lectures provided valuable insights into the types of jobs within the industries and offered advice and guidance to entering and navigating the industry.

"After graduating I began working at the CBC in November as a Sales and Marketing Specialist. I work with marketing agencies whose clients advertise on the CBC to ensure revenue is not lost, ensure contracts are maintained and deliverables are met. So far, the experience has been rewarding. As I am still fairly new to my position, I am still learning something new every day. I’m proud to work for Canada’s public broadcaster and excited to continue my