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Overview
This course is an excellent foundation for a career in marketing. Alternatively it will help you bring a marketing perspective to any number of other business roles. It’s also a great choice if you have your own business, or work in a family business, and want to improve your marketing skills.
Over 12 months of intensive study you’ll discover the intellectual and practical skills of marketing, exploring theories, concepts and techniques, and building the analytical tools and perspectives necessary for a lifetime of making marketing decisions. You’ll learn how to lead and respond, both operationally and strategically, in the dynamic global marketplace.
You’ll discover the long-standing fundamentals of marketing, as well as investigating new
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Degree Subject: All subjects* (excluding UK degrees in a business-related subject, for which our Academic & Professional Courses are more suitable). *Degrees in dance, drama, music, sport, art, and art and design will be considered on a case by case basis and are reviewed closely for their academic content. Degree Classification: Good 2.2 or equivalent. For more information see our website.
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