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    Cork University Business School Logo
  • Study Type

    Full time available

  • Subject Areas

    Business & Management

  • Start Date

    September

  • Course Duration

    1 Year

  • Course Type

    MSc

  • Course Fees

    EU: €10,500
    International: €18,000 (Scholarship Available)

  • Last Updated

    16 September 2019

This course is designed for graduates who have taken no, or a very limited amount of management or marketing in their undergraduate degree. If you wish to pursue a career in management or marketing, or to focus on a specific strategic innovation, enterprise or marketing capability, the course is suitable for you. People from a variety of academic backgrounds, including science, arts, engineering, law and social science attend this course. It is also suitable for those with professional or academic qualifications like medicine or accounting. This unique programme places great emphasis on the creative and innovation aspects of management and marketing which are essential for business careers and for the development of a knowledge-based economy.

View downloadable brochure here CKL22 Downloadable Brochure 

The MSc (Management and Marketing) is delivered using a combination of:

  • lectures and tutorials
  • interactive workshops
  • case-studies and class discussion
  • industry presentations
  • company visits
  • guest speakers
  • research seminars

UNIQUE ASPECTS OF THE PROGRAMME

MSc (Management and Marketing) is designed for those who have taken no, or only a very limited amount of management or marketing in their undergraduate degree. If you wish to pursue a career in management or marketing, or to focus on a specific strategic innovation, enterprise or marketing capability, this course will suit your needs.

This unique course places great emphasis on the creative and innovative aspects of management and marketing which are essential for business careers and the development of the new knowledge-based economy.

PLACEMENT AND STUDY ABROAD INFORMATION

In Part 2 of the course, from April until late August, you will pursue either a five-month research internship or an industry-focused research/consultancy project that will apply and develop what you have learnt in Part 1

SKILLS AND CAREERS INFORMATION

The nature of any management and marketing course means that on completion of the course you will be broadly equipped to seek employment in the widest possible range of industries. The theoretical foundation and skills provided will enable you to approach career opportunities with vision and flexibility, and to switch careers with greater ease, in line with your own changing career plans and with the entrepreneurial expectations of the modern economy.

People who have graduated from this course have found employment in a wide variety of industries, including:

  • education
  • food and drink
  • financial services
  • information technology
  • travel and tourism
  • management consultancy
  • retail and manufacturing industries.

Recent graduates have found employment in a variety of companies, including 2FM Radio, Apple, Cork County Council, Kerry Group, Musgrave Group, Linklift, Aon Hewitt, etc.

Support continues after you graduate. We maintain regular communication with our graduates and aim to keep them informed of employment opportunities relevant to their career plans and ambitions. Where graduates desire it, we maintain a database of their current status as information for prospective employers.

LEARNING OUTCOMES

For MSc (Management and Marketing) (NFQ Level 9, Major Award)

On successful completion of this programme, students should be able to:

  • Communicate and work effectively to a high professional standard;
  • Demonstrate advanced analytical and problem solving skills associated with effective practice;
  • Engage in advanced application of frameworks and techniques in organisational settings;
  • Demonstrate creative, reflective and personal development;
  • Display competency in management and marketing practice and research;
  • Develop a career path in management and marketing.

For Postgraduate Diploma in Management and Marketing (NFQ Level 9, Major Award) 

On successful completion of this programme, students should be able to:

  • Communicate and work effectively to a high professional standard;
  • Demonstrate advanced analytical and problem solving skills associated with effective practice;
  • Engage in advanced application of frameworks and techniques in organisational settings;
  • Demonstrate creative, reflective and personal development;
  • Display competency in management and marketing practice and research.

Visit the MSc Management & Marketing page on the University College Cork website for more details!

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