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MSc Luxury Marketing - Taught in Paris in English

NEOMA Business School Masters Programs

Full time September MSc 15 months

About the course

New in September 2020: Study Luxury Marketing in Paris!

Become a marketing professional in the luxury sector!

Taught in English in central Paris and very close to some of the most famous luxury houses, the MSc Luxury Marketing aims to develop experts and multicultural executives in luxury marketing.

Dive into the world of Luxury Marketing with innovative perspectives and creative skills

Students will acquire the necessary skills to understand the specificities of luxury marketing and develop strategies for launching products and services in the luxury industry. Students will be able to master several skills, such as the brand management process, product and collection design tools and processes, value creation and sustainable competitive advantage for luxury branded products.

Moreover, the

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Entry Requirements

If you are passionate about the world of luxury and wish to build a successful career in marketing, this programme is just for you.

Main eligibility criteria:

- 4-year Bachelor degree (Origin of the academic background : business, management, economy, humanities)-
- Proof of English language ability is required during the application process (TOEIC, TOEFL, IELTS 6, etc…)


16,900 euros

Course Content

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